How can you make your #smallbusiness thrive in uncertain times? Leaders need to reassess priorities, focus on customer needs, and continuously innovate. Check our Contributor Network insights hub for useful tips and resources. π bit.ly/3CcuQgI#GetAppStrategySeries
π‘ Financial clarity drives smarter decisions.
π Simplify data analysis, automate reporting and ensure compliance with financial reporting software.
π Explore GetAppβs 2025 Category Leaders to find the best financial reporting tools for your business: bit.ly/41KStuF
π€ Talent management software helps optimize recruitment, performance, and career development - all in one place.
π β¨ Check out GetAppβs 2025 Category Leaders to find the best talent management solutions: bit.ly/47z3N0G#categoryleaders#talentmanagement
π« Event management software helps you stay organized and deliver memorable experiences from one platform.
πβ¨ Explore GetAppβs 2025 Category Leaders to find the best tool for your next event: bit.ly/4p7rKCx#software#categoryleaders#eventmanagement
π Managing appointments across teams or clients shouldnβt be a juggling act.
π Discover the top-rated solutions in GetAppβs 2025 Category Leaders to find the best fit for your business: bit.ly/3IcQKYq#getapp#categoryleaders#appointmentscheduling
Customer reviews are the top source for marketing software decisions.
Key insights:
πΉ 44% use reviews to narrow choices
πΉ Other top sources: Google and peer advice
πΉ 58% trust comparison sites over vendor testimonials
Read more: bit.ly/3HGqHJb
Building your marketing tech stack? Start smart.
Reputation and experience matter most when choosing software:
β 58% begin with 1-4 platforms
β Industry prominence & experience are key
Start focused, then validate.
More insights: bit.ly/425JW5D
π For B2B marketers, tech choices are more complex than ever:
πΉ 79% plan to boost software spend by 5%
πΉ 57% say tech advancements have biggest impact on biz goals
πΉ 44% use customer reviews for software decisions
π Full article: bit.ly/3JFQS3c
βΌοΈ Are your subscribers overwhelmed by marketing tactics?
40% of American consumers unsubscribe from digital communications weekly due to message overload, irrelevant info, and repetitive offers.
Learn how to keep your subscribers engaged π
bit.ly/3Dmq0SV
38% of decision makers regret a security software purchase they made in the past 18 months. But it doesnβt have to be this way π
Keep your guard up with the right cybersecurity software for your business using our #CategoryLeaders guide π bit.ly/3PFJuEs
31% of businesses plan to make artificial intelligence software a top tech priority in 2025. Are you also joining the wave of innovation? π€
Our #CategoryLeaders guide can help you assess the best AI solutions for your business needs π bit.ly/3OIvARI
Ready to streamline your IT infrastructure? Look no further than IT Management software.
31% of businesses are making IT Management tools a top software priority in 2025.
Empower your business with the IT tools it needs to adapt seamlessly π bit.ly/3OGshKI
37% of businesses say IT security software will be a top tech priority in 2025. Are you one of them?
Get to know our network security software #CategoryLeaders. Start browsing now! π bit.ly/4g2vi4i
Still deciding whether to integrate AI into your #cybersecurity strategy? π
64% of IT pros see a greater potential for AI to fortify their defenses. Discover practical tips on adopting AI to safeguard your assets β‘οΈ bit.ly/3ZDonsn
β οΈ Companies in Australia are increasing training for employees about AI deepfakes, with 71% conducting deepfake awareness sessions and 47% simulating deepfake attacks.
Read more in this article by @InfoAgeAu π
bit.ly/3Yl17xn
π 40% of U.S. consumers unsubscribe from brand emails/texts weekly, vs. 25% globally. "Marketing content volume has reached a tipping point," says @DavidJani.
More insights in @MediaPost: bit.ly/4dL9uIf"
#MarketingTrends
7 out of 10 senior execs in the US have been targeted by #cyberattacks in the last 18 months! Yet, many companies lag in updating #cybersecurity measures to protect their top leaders. π²
Read more in @TechRadar: bit.ly/3ZV5lhx
#Cybersecurity 70% of Australian executives are vulnerable to rising cyberattacks. Discover the key defense: security awareness training. Read more in GetApp's latest research report π bit.ly/3XIPekF
π€ AI cyberattacks are driving 66% of Aussie companies to establish deepfake response plans.
π‘οΈ What additional measures could organisations implement to enhance security? π
bit.ly/3XFy3Ai
Cyberattacks against senior executives are on the rise in Canada. π¨π¦
π€ 56% of senior execs report seeing a higher rate of cyberattacks in the last 3 years.
Learn more about how Canadian businesses are mitigating attacks in @CdnUnderwriterπ bit.ly/3XsXF3t
We're not at Gattaca-level 𧬠biometric authentication yet, but the potential risks of deepfakes make it clear we're heading into uncharted territory. @helpnetsecurity recently published a breakdown on just how threatening deepfakes can be.
bit.ly/4g5CKMj