Just launched the beta of GrokSpark Messaging & Positioning Automation to help product marketers build and maintain a single source of truth for all messaging and positioning so marketing and sales teams stay up to date and on message. Check it out! grokspark.com

First look at GrokSpark Messaging & Positioning Automation! Relating features and benefits to personas is like relating contacts to accounts and opportunities in a CRM, but easier and more visual. Going into private beta soon! #productmarketing grokspark.com

No joke, just launched Product Marketing Management, a blog for #b2b #tech #productmarketing managers buff.ly/2FKn6FS

Ahoy there new @MassTLC members @Aetna, @attivio, Ballast Lane Applications, @csquareonline, @DraftKings, @FreeportMetrics, @GrokSpark, @hopper, @Humana, @OSRAMAmericas. Welcome aboard! bit.ly/2sz8l1V