The UK’s leading online reputation management specialist, since 2009. We help businesses & individuals improve their negative reputation or build brand equity.

Joined September 2010
696 Photos and videos
One Negative Result Can Cost You Customers....see What’s Showing Up! Get your Free Reputation Report 👇👇👇 igniyte.com/reputation-repor…
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Did you catch Igniyte on ITV’s Tonight programme? The episode, "Online Reviews: Can You Trust Them?", explores the digital marketplace and the reality of how testimonials are managed online. If you missed the live broadcast, you can watch the full episode on catch-up via ITVX.
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Selecting a ORM partner during a crisis is high-stakes, the wrong choice often amplifies the original problem. Instead of relying on risky, short-term tactics that can trigger backlash, look for a strategy rooted in technical SEO and verifiable content. reputations.org.uk/blog/hiri…
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A single negative search result can cost more than your entire marketing budget. If it’s outdated or defamatory, it doesn't belong on page one. We handle the complexities of Google removals so you can reclaim your narrative. igniyte.com/google-removals/
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In finance, reputation is a balance sheet item. Trust takes years to build but can be liquidated by a single search result. For firms and executives, managing online sentiment isn’t a PR exercise, it’s proactive risk management. igniyte.com/industries/finan…
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Efficiency is killing authenticity. Every time a leader leans on AI to perfect their message, they trade a genuine connection for a generic script. In a market flooded with machine-made content, the most radical thing you can do is sound like a person. reputations.org.uk/blog/gene…
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Traditional SEO isn't enough when AI models lare providing the answers. Your brand’s visibility now depends on how LLMs perceive and recommend your authority. It’s time to move beyond rankings and start optimising for AI search discovery. igniyte.com/industries/ai-se…
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Your digital footprint is a 24/7 interview you didn't sign up for. By 2026, a passive reputation is just a liability, if you aren’t defining who you are online, a search engine will do it for you, and it likely won’t pick your best moments. igniyte.co.uk/blog/5-easy-ac…
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23 Dec 2025
We offer comprehensive strategies to protect your privacy, elevate your digital profile, and proactively manage threats like doxing, deepfakes, and online harassment. Secure your professional legacy. igniyte.com/personal-reputat…
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19 Dec 2025
Navigating Google's content removal policies is complex, but understanding your options is the first step to regaining control. Our guide explains the legal and technical pathways to get harmful information taken down. igniyte.com/blog/how-do-i-ge…
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16 Dec 2025
Google is under formal EU investigation for the unfair use of content in training its AI models. This escalating regulatory scrutiny makes one thing clear: Intellectual Property (IP) rights and content compliance are now critical reputation risks. searchenginejournal.com/goog…
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12 Dec 2025
A social media crisis can turn into a corporate catastrophe in hours. Speed and preparation are everything. Don't wait for a local issue to become a viral problem. igniyte.com/blog/top-tips-fo…
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4 Dec 2025
Your Brand SERP is your single most important digital ID. If you do not own 100% of the links on Page 1, a competitor or negative content will fill that space. Learn the advanced strategy in this comprehensive blog from Igniyte. reputations.org.uk/blog/mast…
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2 Dec 2025
The End of the Scroll. Google's AI overviews are turning old negative news into a zero-click verdict. A clean, decisive summary of your brand. The new rule of ORM: You must structure your content to control what the AI cites... igniyte.co.uk/blog/geo-ai-se…
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27 Nov 2025
When Cloudflare went down, their CEO Matthew Prince didn't hide. He turned a major outage into a moment of brand accountability by explaining the technical root cause (a simple database error) and issuing a sincere public apology. cnet.com/tech/services-and-s…

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25 Nov 2025
Sky Sports admitted, "We didn't get it right," after scrapping its new TikTok channel, 'Halo,' following charges of being "sexist." This goes to show a single misguided campaign can potentially undo years of reputation building overnight. bbc.co.uk/news/articles/cdrz…
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