Together, let's make better newsletters. Founded by @danoshinsky.

Joined May 2019
1 Photos and videos
1) In the inbox, trust is hard to win and easy to lose. 2) When in doubt, be direct with your subject line. 3) Email is for action. 4) A good test starts with a great question. And six other lessons from @danoshinsky after a decade of working in email. inboxcollective.com/10-lesso…
104
A decade ago this week, I started working at BuzzFeed as their newsletter editor. Here's what I've learned after 10 years of building email teams, running tests, and sending thousands of newsletters inboxcollective.com/10-lesso…
1
97
"I had another decision to make: keep the job — one with its share of headaches but also one populated by dear friends and a menagerie of delightful personalities — or go all in with the writing, propped-up by my newsletter income. I chose the latter." inboxcollective.com/chris-la…
Kyle Chayka didn’t set out to make Dirt a business. But as he ventured deeper into the world of Web3, an idea began to crystallize: “If this is the new wave of the internet, then maybe Dirt should use it as a business model and not just cover it.” inboxcollective.com/digging-…
Inbox Collective retweeted
Thrilled about the last few weeks of stories on @inboxcollective: Chris La Tray on the power of a paid newsletter —> inboxcollective.com/chris-la… Evvie Crowley’s new series, FWD Progress —> inboxcollective.com/digging-… New @YannaTorry column —> inboxcollective.com/will-swi… Lots more coming!
3
2
Inbox Collective retweeted
My friend @chrislatray writes the newsletter I always open immediately. It always, always moves me. Here he is writing about how turning on payments, something he was pretty reticent to do, changed his writing life: inboxcollective.com/chris-la…
1
2
17
November's Not a Newsletter is here! notanewsletter.com/ Inside: -Fundraising ideas -Programmatic ad predictions -More thoughts on surveys ...and more!

Switching ESPs is a short-term fix. In the long run, you need to update your strategies to remain in the inbox. @YannaTorry explains why in the latest Ask a Deliverability Expert. inboxcollective.com/will-swi…