We give online business owners the same insight in their metrics that corporate CEO's have

Joined February 2019
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Are you clear on the difference between Lagging & Leading KPIs? How exactly do they affect your growth? We’ve broken down below a case study how our client was able to maximize her profit with clear and tangible actions to take. linkedin.com/feed/update/urn…
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Realize your goals in 3 "simple" steps. - Defining your goals - Identifying your KPIs - Setting up a process that fits your business These three take a lot of work. If done well, you may succeed. If done wrong, you may drive your business into the ground.
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Business owners who don’t have financial background to do this can get the peace of mind that they are managing their KPIs properly with the help of Insight Matters. Check bio link for more info🔍 #kpireports #kpisetting #financialstrategy
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Ever got lost in setting your KPI's? These are the 3 mistakes we often see and that you want to avoid: I 1.Measure everything 2. Lose focus in the bigger picture/ Focus on details 3. Vanity metrics #financialstrategy #KPImistakes #vanitymetrics #accountingissues
Got interviewed by Kossi Adzo (Startup.info) our humble beginnings. We've also discussed the struggles and challenges that goes along in building your own business. See my entreprenurial journey here: startup.info/rob-te-braake-i…
We have made a breakdown list on how to manage the impact on your eCommerce business during corona crisis. Check our insights to learn more: buff.ly/37F2E5Y #ABELFinance #financestrategy #ecommerce #ecommercefinance #BusinessStrategy
In times of crisis - you need clear insights to make hard decisions. buff.ly/3cVQjNp

The roadmap tells you how you will use your financial goals and metrics to achieve your dream. It determines what the metrics need to be at different points in time and what actions the company needs to take to achieve those targets. buff.ly/3cJhqv2
No one expected Covid-19 or could have predicted its impact on the economy. We have seventeen tips that can help your e-Commerce business survive in the short-term and thrive in the long-term. buff.ly/3g2kK6A #ecommerce #businessfinance #finance #BusinessStrategy
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Every business owner has a business or life goal. But we need to translate our intangible #vision into concrete #financialtargets for direction. In that sense, the #financialgoals are, actually, the only meaningful goals, we believe. buff.ly/3bpiNyk
Whether you’re keen on getting more investors on board, or you simply want to benchmark the performance of your #SaaS business, the Rule of 40 is an excellent gauge that you can use. buff.ly/2SyiCew
Are you building a long term stable growing business, or are you aiming for the moon and beyond? The goal you're working to achieve affects your decision to bootstrap or seek external funding. buff.ly/2Hb7FZL #SaaS #bootstrapping #startupbusiness #financialgoals
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Are you blocking the growth of your business? Are you lost in what the financial reports really mean for your business? This is a case study on how we helped a consulting company set a clear financial goal and helped her get on track to achieve it. buff.ly/3bpiNyk
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Many #SaaS business owners keep track of their numbers but they don’t fully grasp their meaning and implications. To remedy this, we’ve put together this article that you can use to demystify your SaaS P&L once and for all. buff.ly/2rLYwRy
When you conduct proper revenue recognition, this allows you to keep tabs on your Monthly Recurring Revenue. #MRR and MRR growth are key #metrics driving the valuation of a #SaaS company, it’s crucial to ensure that this figure is as accurate as possible. buff.ly/2R9CH7c
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As a #SaaS business owner, you’ll want to keep an eye on the different #SaaSmetrics, including Revenue Growth Rate, Gross Margin, MRR Churn, Customer Acquisition Costs, Payback Period, Operating Cash Flow, Quick Ratio, and Churn Risk. buff.ly/2tm1dub
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Are you building a long term stable growing business, or are you aiming for the moon and beyond? The goal you're working to achieve affects your decision to bootstrap or seek external funding. See my analysis here: buff.ly/2Hb7FZL #bootstrapping #funding #startup
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Revenue sounds great, and it is a good and universally understood way to compare companies. But for you as the owner or manager, it is a vanity metric. It does not have any relation to the financial or long term health of the business. #cfos #ecommerce #metrics #cashflow
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Your Monthly Recurring Revenue (MRR) and MRR growth are key metrics driving the valuation of a SaaS company, it’s crucial to ensure that this figure is as accurate as possible. Learn more: buff.ly/2R9CH7c #MRR #financestrategy #revenuerecognition #SaaS #revenue
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Why are billings important? Your billings drive your cash flow. If your bookings are healthy, but your billings are significantly lower, your business might look like it’s doing well on the revenue front, but it’s possible that you’ll run into cash flow problems.