ALT In Italy, legend has it, La Befana, the beloved Christmas witch flies through the skies on the night of January 5th, leaving dolci (sweets) for the good and carbone (coal) for those who’ve misbehaved! But this year, we heard she’s extending her ‘business trip’ all the way to South Africa stopping at the Italian-South African Chamber of Trade and Industries! What’s in her bag? Italian innovation, trade opportunities, and vibrant partnerships between Italy and South Africa. Like La Befana, we believe in connecting traditions to a future full of collaboration, growth, and prosperity between Italy and South Africa. So, as we celebrate this unique Italian tradition, we at ItalCham wish you a prosperous start to the new year filled with growth and prosperity. Buona Festa della Befana!✨️