I don’t think a lot of people truly understand the amount of time and effort that goes into every single Lab Culture drop.
It’s way deeper than just making a few shirts to sell online.
I think a lot assume doing this is easy. Throw together a quick design, pick out a blank T-shirt, list it online, done. But that’s not even close to how I approach this.
Just like with my own content, I take pride in punching way above my weight class. I always aim to be hitting at a few levels higher than where I’m “supposed” to be.
Lab Culture is no different.
I’m in this thing for the long game. The care and attention I put into this brand is at a truly obsessive level. The photoshoots, The launch rollouts, The late nights that blur into the early mornings… I absolutely love this shit.
So if you decide to support today’s drop or any future one down the line…just know it means more than I can even put into words.
Opening an app and seeing someone wearing a Lab Culture piece… or spotting the logo in their content… or even seeing it in-person at an event, that feeling is unreal.
I can’t thank you guys enough for the support so far. This has already grown to be bigger than I ever expected.
And the best part is, we’re just getting warmed up. 🤘🏻🧪