Founder and Creative Director, Our Life’s Work

Joined May 2011
14 Photos and videos
James Anderson retweeted
Prediction: In the AI age, taste will become even more important. When anyone can make anything, the big differentiator is what you choose to make. paulgraham.com/taste.html

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James Anderson retweeted
You lose great people when you fail to create an atmosphere that allows them to do their best work
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James Anderson retweeted
When evaluating a company, one of my favorite questions to ask is whether it has an aesthetic. We don’t talk about aesthetics as the highest form of brand or story or a reflection of team cohesion, because investing on “vibes” or “look” or “mood” is very frowned upon. Even using it as a data point is beaten out of us. But if you look at any entity that’s successful across industries, you know its aesthetic. A singular company doesn’t just have a brand, it has an aesthetic that dominates its culture, its people and all products that come from it, whether the font on the wall art or the core product its selling. It’s not just best companies. The best sports teams have an aesthetic. The best artists. The best campaigns have strong aesthetic. And the more cohesive an aesthetic is, the more successful and durable the culture is. If you’re trying to decide which candidate is going to win an election, ask yourself which team has a more cohesive and stronger aesthetic. If you’re trying to decide which company will dominate a market, see if you can pick out the company’s people or products out of a lineup. Numbers often lie. Narratives can be false. But it’s really, really hard to fake aesthetic. And if a company has one early and it’s genuine, it’s often much more durable than it appears.
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James Anderson retweeted
29 Oct 2024
That is an extremely good marketing site
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James Anderson retweeted
the @coframe_ai landing page is one of the best I've seen to date. Makes me want to buy it right away.
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29 Oct 2024
We’re super proud to have designed and built Coframe’s new site. See it live at coframe.com 🤖
29 Oct 2024
The web is dead. We've raised $9M from @khoslaventures and @natfriedman to help bring it to life ⚡
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James Anderson retweeted
2 Oct 2024
AI models struggle with generating high-quality, on-brand UI. We developed a model fine-tuned for UI code generation and worked with @OpenAI to build it. 👇
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James Anderson retweeted
7 Jan 2023
colleges prioritized making people feel perfectly safe over everything else and produced a generation afraid to fail, and thus afraid to take risk, and thus on pace to accomplish extremely little
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James Anderson retweeted
20 Dec 2021
Lapse, an app that lets you snap and 'develop' rolls of film with groups of friends, raises $11M from GV and others tcrn.ch/3F8K9rj by @ingridlunden
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James Anderson retweeted
3 Nov 2018
A simple rule I taught my 9 yo today: If you can't figure something out, figure out how to figure it out.
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20 May 2018
Weekend away in Paris for my 21st 🇫🇷
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James Anderson retweeted
25 Dec 2017
Best advice I can give for 2018: surround yourself with people who are obsessed with trying to shape the future, and cut anyone from your circle who is living in the past.
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14 Nov 2017
Ciao Milano, sei stato meraviglioso!
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14 Nov 2017
Brunch in Milan 🥞🥐🍳
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James Anderson retweeted
Nobody is going to give you permission. Don't wait to be tapped, chosen, appointed, or nominated. The chosen ones choose themselves.
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James Anderson retweeted
When it’s not procrastination, distraction is a powerful form of natural selection. Pay attention to ideas you can’t stop thinking about.
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James Anderson retweeted
10 Jun 2017
Following your genuine intellectual curiosity is a better foundation for a career than following whatever is making money right now.
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30 Sep 2017
Ciao, Milano! 🇮🇹
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James Anderson retweeted
If you ain't chasing your dreams then wtf are you doing?
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James Anderson retweeted
Doing an MBA to become an entrepreneur is like taking kinesiology to become a triathlete.
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