Joined December 2017
455 Photos and videos
Pinned Tweet
Marketing strategy isn't as complicated as the boffins would make you believe. 😵 It's basically 3 things: Segmentation, Targeting and Positioning. ⛷️ In English? 1. Get to know your customer 👭 2. Find out where they hang 🤔 3. Say something they care about 👀
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I got to have a lovely cuppa and chat this week with @FreelanceMum01 - all about how I set up the business and what it's like being a mum and a freelancer. Give it a listen: freelancemum.co.uk/2024/02/2…

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Our next episode of #NicheUponAStar is out now! We interviewed the fantastic Freya Swenson-Costello about: ✅ What being neurodivergent means for her ✅ Building confidence and keeping it positive leancontent.co.uk/podcast
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It's time for @Andre_Spiteri! An amazing episode packed full of ideas and guidance: 🥇Don't overthink your own good ideas 🥈Keep putting one foot in front of the other Listen here or wherever you find your podcasts #NicheUponAStar leancontent.co.uk/podcast/
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We've started a ruddy podcast, mate. And we've got incredible guests like @straightfactsyo talking honest #freelance life. Give us a listen: open.spotify.com/show/164BdO…
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On this day 4 years ago, I got the keys to my first office. Aw.🥰
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Lean Content retweeted
Today's session is all about business. Q1 is from @LeanContent_, who asks: Has the cost of living crisis impacted your business... and the content you're creating for clients? #ContentClubUK
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What does content mean in 2021? Well, it's been a bumper year for online marketing: Users consume 70% more content than in 2019✅ The best performers of 2020 relied on content ✅ Read me latest blog here, pals: leancontent.co.uk/what-does-…

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Woohoo! I'm collaborating with the clever people at @RixxoHQ to help more businesses do content marketing! And thanks to them, you can download a chapter of my book for free:
2 Feb 2021
Need more direction with your content marketing? Get a free snippet of @leancontent_ Lean Content Marketing and find out how to cut through the noise and make great content easily. Download your copy here! hubs.ly/H0FQKpc0 #ContentMarketing #MarketingTips
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Lovely stuff, from @inkandcopy 👌 (says the person who hasn't tweeted in ages 😂)
Replying to @christina_p
A3. Tips for creating content consistently: - Select topics beforehand - Dedicate time to it in your schedule, block it off so you don’t get occupied - Pair with accountability partners to check on you - Announce on social so that you’re bound to finish it #ContentClubUK
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I'm so pleased for my lovely client @VoCoVo_UK for being featured in the @TechFast50 for the second year running! Find out how we doubled their web traffic in 3 months: leancontent.co.uk/portfolio-…

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Great advice from Ellen on how to write good briefs. And a lovely, lovely email newsletter that you should subscribe to. 👍
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Lean Content retweeted
If you're writing an 'About' page for your website, it's got to be all killer and no filler. Make it relevant to your customer and their needs. It's NOT a memoir of your life so far. Some great tips from @sallymfoxwrites on writing 'About' pages here: bit.ly/39iCZ6B
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What she said 👇
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It arrived! (The book, not the cat 😉) Looking forward to getting stuck in to @STEcopywriting's survival skills on Monday 👍
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I remember reading that Hemingway would write 1000 words of guff at the start of every day, just to make way for the good stuff. This proves the logic of this perfectly, and is the best advice for any content writer 👌💯
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The best content answers customer questions. What does your customer care about? What don’t they know already? How can you help? bit.ly/3lMWYO6
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Lean Content retweeted
📯📯📯Calling all #ContentClubUK troops📯📯📯 This is your friendly reminder that Tuesday is an open-mic sesh, which means we're asking the questions YOU want us to ask. Have Qs on content creation, creativity, or the business side of freelancing? Tweet at me. Don't be shy

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Holy cow batman! I got a swishy new website for Lean Content thanks to clever dude @tuckrandle My mind is blown by how much better / faster and more user friendly this is. Thank you Tom! 🎉🥳
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Snazzy new book cover alert! 🥳 I'm so in awe of graphic designers right now. What a transformation 🎉 Thank you @laurawhouse!
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