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$KALUPUTICS - trash fashion, hype from nothing
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#LittleRayNote
Alright, there's this guy. 17 years old Addis Ababa grew up in the slums. Kalu doesn't buy fabric he takes bottle caps, plastic bags, cardboard, old tires and sews haute couture from it. Literally. Jackets, bags, full fits - out of street trash.
One clip in April hit 6M likes, others pulling 20–100M views. Even Instagram's official account is reposting him. 3.7M on IG, 1.2M on TikTok. People are already calling him the African style genius and the new BoatKid.
And of course crypto couldn't sleep on this.
$KALUPUTICS showed up. The narrative is clean: underdog from nothing, viral moment, organic hype with zero marketing budget. The setup looks pretty juicy riding the virality wave.
But as always ⚡️DYOR.