It caught my notice because in the splash art, the ear piercings are on his left ear, but in in-game model, they're on his right ear. Am i wrong, or did Riot do something wrong?
It is not officially known how they can be obtained. You can view the previously added ''marketing'' emotes from the image. Coca Cola emotes were available via missions and Ahri was available via a giveaway on KatKat's Twitter account. I don't remember about Redbull.
PBE still not updated for some reason, i've already seen a few things that have been added or changed, but the files need to be updated properly
Added 2 new emotes, 1 Locke, 1 Seraphine
and some assets updated, 1 tft related
ALT Locke stands confidently amidst shadows filled with demonic eyes and spiky vines that would threaten to take him down. He has three small nails ready to throw at his targets and a large stake with which to finish them off. His eyes show determination behind rose-colored sunglasses as he grins, ready to fight.