The mobile app marketing software to help brands engage customers on a more meaningful level.

Joined March 2009
4,601 Photos and videos
Excited to add a #CDP to our #CXM product portfolio. Welcome @BlueVenn to @UplandSoftware! Read more: uplandsoftware.com/bluevenna…

ALT Upland has acquired BlueVenn. Creating a data-centric, end-to-end customer experience for marketers all over the globe.

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Looking for inspiration on your next mobile campaign? From text to push to inbox to mobile wallet, Upland has you covered. Check out three #media and entertainment brands doing #personalization right: ow.ly/quoA50ASrfw

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Did you know 75% of app users churn in the first 3 months? First impressions in your app are crucial. Watch our webinar on do's and don'ts for app marketing. Learn best practices, examples of great campaigns, and how to retain your customers. ow.ly/W8dX50ANxJo

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Part of a new series, Back to Basics, we dive into entry level topics for mobile engagement beginners. Read our first of the series, Audience Segmentation, to see how to break down your audience into personalized segments: ow.ly/SbMJ50ALzh6

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It's no surprise that #data is now the king of the marketing world. But having ample data goes nowhere without the right technologies in place to utilize it. Read our blog on how brands must focus on installing the right tech into practice ow.ly/UhBN50AG7kD

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We've learned a lot about different consumer behaviors, and one of the most notable is that brands have been misunderstanding Millennials, read more here: ow.ly/52p050AE4yF

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Are you in the search for a new mobile engagement platform? Check out this blog to see what the most important features are to look for during your search: uplandsoftware.com/localytic…

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How can localized engagement help #FinServ brands? Read our blog post on how geographic personalization is one of the best ways to engage with your audiences bit.ly/2DHuCUt uplandsoftware.com/localytic…

Financial services brands are becoming more and more scrutinized for their customer experiences. One of the most important aspects is having a seamless omnichannel experience. Check out these strategies for #FinServ brands to enhance their omnichannel experiences.
Looking to perfect your personalization? It might sound too challenging to get perfectly relevant engagements with every customer for every campaign, but following our 6W framework will get you to your goal quickly! Learn more: pages.localytics.com/persona…

How consumers interact with brands shows signs that brands aren't utilizing #personalization to its fullest potential bit.ly/2Z2FHZ7

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Media and entertainment brands can increase their engagement and retain customers through a personalized CX, read more: hubs.ly/H0qhjDG0

How #mediaandentertainment brands can mitigate churn by leveraging digital channels hubs.ly/H0pXtg00

Movable Ink & Upland Localytics Bring You Intelligently Personalized Creatives for Mobile hubs.ly/H0pVlJ50

Millennials Haven’t Been Ditching Industries, They’ve Been Misunderstood hubs.ly/H0pVB4V0

How to Growth Hack Your Digital Channels hubs.ly/H0pqRdJ0

Millennials Haven’t Been Ditching Industries, They’ve Been Misunderstood hubs.ly/H0pqPBg0

How Consumers Interact with Brands Signals Need for Personalization hubs.ly/H0pqRdB0

3 Quick Mobile App A/B Tests To Run Today hubs.ly/H0pr2wc0

5 Omnichannel Strategies to Improve Loyalty to Retail Brands hubs.ly/H0pfH650