Simple question, big implications: Would you cook & eat fresh meat past its use-by date? 🤔

What would you rather believe: A lie that makes you feel good, or a truth that makes you feel bad?

Chilled food is typically kept at <5C through the supply-chain, for freshness and safety. So if a truck arrives to a store/depot and it’s over 5C, the whole load of chilled food can be rejected and wasted. How much of that food do you think is still totally fine to eat/cook?

In the UK, many chilled foods are subject to the 10 day rule, limiting their shelf-life to 10 days. In European countries such as Denmark, Sweden and Norway, the same products are given much longer shelf lives. This is a hyper-cautious safety rule that increases UK food waste dramatically.

How much food would you waste to avoid getting food poisoning once?

BlakBear partners with @CranswickPlc to launch a Digital Quality Program, adding digital shelf-life testing for 17 manufacturing sites across the UK using BlakBear's freshness sensors and AI software. This is a milestone for delivering product quality throughout the supply chain.

The next transport revolution exists, prepare for distribution

chat gpt 5 is super slow

the amount of applicants who don't even read their chatgpt answers 🤦

🎙️ “Food should tell you how fresh it is” - that’s our mission at BlakBear, and it just got featured on @BBCWorld's #PeopleFixingTheWorld podcast! From 11m 25s, @CraigLangran visits our lab as our CEO @MaxMGrell shows how our sensors sniff out spoilage to fight #foodwaste.

Food industry, we're hiring! Our ideal profile is an ex-technical manager (from meat/fish/poultry/meals) with a strong desire to work in a customer-facing role, using cutting-edge tech. I need your help ensuring our UK customers get the best experience in their transition to digital shelf-life. We are live on a rapidly growing number of manufacturing sites and we can't manage without you! You will work closely with me, our sales and product teams, and be our food-technical leader as we expand. We are helping customers extend shelf-life by improving product quality on sites and in supply-chain. This has a huge impact on food waste. If you know someone who matches this, I WILL BE SO GRATEFUL for your intro! Thanks 👋 ⚫ 🐻

✨5 years ago we met Clive Stephens from @CranswickPlc at @Tesco Agri-T Jam, while we still in the middle of our PhDs at @imperialcollege. 🏎️We immediately aligned on vision and to use Clive’s analogy: The whole food-chain will be optimised like an F1 pitstop, down to the package level, high waste must and will come to an end. 🔭The value we have uncovered together, with @Blakbear_ sensors through the supply chain, has been eye-opening for both of us. 🎆We are thrilled to be part of last night's successful bid to win the @FoodManufacture Excellence Award for Supply Chain! Massive thank you to Clive and William Miles for this amazing partnership, last night was a fantastic recognition of the outcomes so far. Also thanks to @bethgrylls for this brilliantly-run event and the great people on table 23! #FoodmanAwards #foodwaste

This year's winners of the Supply Chain Excellence Award, presented by @watermillpress, are… @CranswickPlc! Well deserved 🙌 #FoodmanAwards

Did you know? High expansion nitrogen foam is an effective method of killing poultry which offers some advantages in terms of welfare impacts over some other currently used methods. [📹 malor009]

Would you cook eat fresh meat after the use-by date? 🤔

Excited for the next transport revolution In US: Autonomous taxis driving around SF and LA In China: Pilotless taxis flying across Shenzhen Meanwhile in UK: Strikes & driver shortages regularly cancelling trains & paralyzing London underground