Service Directors, Service Advisors
Are your service advisors presenting a printed maintenance menu to every customer?
Or are they relying on weak verbal pitches that disappear the second the customer says, “I’ll think about it”?
Visual selling matters.
A clear menu makes the recommendation real.
A verbal pitch gets forgotten.
Service advisors should not be improvising profitability.
#FixedOps #ServiceAdvisor
(dealership maintenance menu, service advisor selling, fixed ops upsell, auto repair menu, scheduled maintenance sales, service drive process)