Always happy to see design projects we’ve been working on go live.
Enjoy the new brand look for
@PolarSignalsIO
Over the last few months, we worked on the company’s brand refresh, designed and developed the new website, built multiple apps to speed up brand graphic creation, produced a product explainer reel for the hero section, and created an extensive branding system so every asset feels consistent while still being unique to the brand.
Polar Signals wanted to preserve parts of their existing visual identity, especially the original colors and gradients. We used that as a starting point, then refined the color system, created new gradient combinations, and modernized the overall look while keeping a clear connection to the brand’s legacy.
We also came up with the new typography and grid system, and blended different visual styles so the brand could support a technical, information-heavy product while still feeling polished, clear, and professional.
Proud of how the system came together.
Stay tuned for some behind-the-scenes materials from the project.