Challenger brand builders | We invest, create and partner to build better food and drink brands
Joined November 2013
- Tweets 3,106
- Following 687
- Followers 2,183
- Likes 1,344
522 Photos and videos
Mission Ventures retweeted
28 Sep 2023
For too long junk food has had us surrounded.
Nearly a third of children aged 2-15 are now at future risk of developing food-related illnesses like type 2 diabetes and heart disease.
The good news: it’s totally preventable. And we’re ready to Bite Back. #FuelUsDontFoolUs
9
51
107
44,657
Mission Ventures retweeted
27 Jun 2023
🍽️ #BrokenPlate2023 🍽️
Our flagship annual #BrokenPlate report is officially launching today!
It features up to date analysis on the state of the food system and key insights on how we can shape a better future.
Find out more: ➡️ bit.ly/43TmVlb
@NuffieldFound
6
108
125
52,404
Mission Ventures retweeted
26 Apr 2023
Know of any great local initiatives to improve the food served, sold, marketed and taught to kids? Nominate them now in our children’s food awards #childrensfood23 sustainweb.org/news/apr23-ch… @FoodPlacesUK @ImpUrbanHealth @MissionVenture @childrensfood
1
2
448
Mission Ventures retweeted
31 Mar 2023
Healthier challenger brands are a force for change in the food and drink industry. @Louis Bedwell, Co-Founder & Managing Director @MissionVenture is demonstrating How innovation can help to create healthier shopping baskets #PositiveNutritionSummit
1
2
380
Mission Ventures retweeted
31 Mar 2023
Is healthy food hitting the mark with gen z? It's the question our panel at the #PositiveNutritionSummit chaired by @FloraSouthey, Deputy Editor @FoodNavigator is currently addressing. @MissionVenture #VERVE @youthsportnutr @BiteBack2030
2
6
410
Mission Ventures retweeted
20 Jul 2022
Announcing Thrive with Sainsbury's! 🚀
We couldn't be prouder to partner with @sainsburys & @MissionVenture to launch this free 16-week programme for Black-led start-ups with a £1,000,000 commitment supporting their transition to shelves!
Apply now: bit.ly/3yTCQC3
3
7
Mission Ventures retweeted
20 Jul 2022
Today we’re launching Thrive with Sainsbury’s. Alongside @foundervine and @missionventure, this free 16-week programme will support Black Founder-led brands on their journey from start-up to supermarket shelves. Find out more and apply by 16th August: spr.ly/6010zvhLg
2
7
16
10 Sep 2021
Everyone wants to make a marketing plan that's efficient, effective and provides a good return on investment.
How do you plan it?
Our latest blog dives into the world of marketing plans.
Read more here: missionventures.co.uk/blog/m…
1
2
3 Sep 2021
It's about time we introduced the Mission Ventures team... a thread 🧵
Say hello to our CEO, @paddywillis 👋
👶Co-founder of Plum Baby, the world's first ambient baby food. Plum sold to Darwin PE with sales nudging £14 million.
🚀Advisor, mentor, CEO and investor
1
2
3 Sep 2021
🙏 Built the incubator Bathtub 2 Boardroom into one of London's most respected start-up centres and supported 200 companies.
⛵️A proud Dad, avid cricket fan and frustrated sailor
Got a question for Paddy? Reply below 👇
10 May 2021
Let’s make sure the next generation has opportunities to be healthy, no matter where
they live. Will you sign the letter now? #BorisKeepYourPromise
bit.ly/boris-keep-your-promi… @10DowningStreet @jamieoliver @BiteBack2030
2
Mission Ventures retweeted
29 Mar 2021
Our panel of judges for the Lockdown Pioneers in #Food & #Drink Awards are on the hunt for the latest innovations from last year & you could have what they are looking for!
Complete our short form to enter for free👉 bit.ly/3seGlOR @MissionVenture #foodstartups
2
1
9 Mar 2021
Today we're excited to launch the #LockdownPioneer Awards alongside @IFE_Event. Specifically for #foodanddrink brands launched in the past 12 months, this event will showcase innovation to top industry buyers.
Want to find out more? Click here lnkd.in/dRsYPcj
2
5
Mission Ventures retweeted
5 Mar 2021
The #GoodFoodFund has made its first two investments to help create and scale new healthier mass-market products that can tackle #ChildhoodObesity.
Read our latest blog with Investment Manager, Hayley Hand: bit.ly/3nYBkac @ImpUrbanHealth @AscensionGrp @MissionVenture
3
3
11 Feb 2021
We're proud to announce our first @BatchVenturesUK investment.
In partnership with @Warburtons we've made a six-figure sum investment in @theartfulbakers
@TheGrocer has the full story thegrocer.co.uk/fundraising/…
1
11 Feb 2021
Consumers have fallen back in love with the traditional biscuit and we intend to disrupt the biscuit market and craft creative biscuit solutions to build upon this trend.
Find out more about @BatchVenturesUK here --> missionventures.co.uk/batch-…
11 Feb 2021
Supermarkets shape our diets. @ShareAction are leading a coalition of 100 investors calling for Tesco to set targets to increase its proportion of sales from healthier products.
shareaction.org/weve-filed-a…
10 Feb 2021
This is a material risk for investors:
Retailers who don’t keep-up or get ahead of the regulatory curve risk over-exposure to financial risk and missing-out on the potential to capitalise on growing consumer demand in this area.
1
1
11 Feb 2021
The Good Food Fund in partnership with @AscensionGrp @BigSocietyCap and @ImpUrbanHealth prove that brands don't have to compromise on taste to provide healthier and accessible foods.
Innovation is being driven by the SME's, but the power still sits with the incumbent brands.
1
11 Feb 2021
Now it is up to retailers and wholesalers to take notice and give SMEs the shelf-space they need to improve the nation's diet.
More here >> thegrocer.co.uk/tesco/shareh…
1
1
22 Jan 2021
Such a positive bunch discussing one of the biggest health challenges we face - and discussing how we can all collaborate to achieve greater impact. Thanks @JessicaAttard5 & @bright_harbour for connecting us!
22 Jan 2021
Thanks @CateConnors, so much potential for achieving great things with our partners @jamieoliver @BiteBack2030 @Food_Foundation @actiononsugar @ImpUrbanHealth @ShareAction @MissionVenture @UKSustain 😃
2