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MobileMarketingWatch @MobileMW

The pulse of the mobile marketing community

Joined September 2009
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12 Photos and videos
Ad Prices Soar As Demand Outpaces Facebook Supply mediapost.com/publications/a…

Research Intelligencer: Ad Prices Soar As Demand Outpaces Facebook Supply

The headline in Facebook's first-quarter earning results continues to be its surging ad demand -- which despite consumer and regulatory concerns about its use of data expanded unabated, jumping a...

mediapost.com
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The future of retail may look like b8ta techcrunch.com/video-article…

The future of retail may look like b8ta | TechCrunch

Recorded on April 9, 2018. b8ta is a new type of brick and mortar retail. Inventing a revenue model they call “retail as service,” b8ta doesn’t rely on sales of a product to make money they get...

techcrunch.com
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It’s Time to Demand More of Your Smartphone – and I Don’t Just Mean More Pixels mobilemarketingwatch.com/tim…
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Google Chrome Now Blocks Autoplay Video By Default mediapost.com/publications/a…

Search & Performance Marketing Daily: Google Chrome Now Blocks Autoplay Video By Default

The autoplay is allowed only when the media doesn't play sound, after the user clicks or taps on the site, or on desktop if the user has previously shown interest in media on the site.

mediapost.com
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Thousands Of Android Apps For Children May Violate Privacy Regs mediapost.com/publications/a…

Digital News Daily: Thousands Of Android Apps For Children May Violate Privacy Regs

A majority of free Android apps for children may violate the Children's Online Privacy Protection Act by collecting personal data from users, according to a new study.

mediapost.com
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Content Marketing Surges, Tops $16 Billion Worldwide mediapost.com/publications/a…

Research Intelligencer: Content Marketing Surges, Tops $16 Billion Worldwide

Reflecting marketers' strategic push to bypass conventional advertising and media-buying, so-called "content marketing" has grown into a $16 billion global industry. In the U.S., consumer content...

mediapost.com
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The Unique Battleground of Mobile Fraud mobilemarketingwatch.com/uni…

The Unique Battleground of Mobile Fraud - Mobile Marketing Watch

The following is a guest contributed post from David Sendroff, CEO, Forensiq by Impact Ad fraud is an issue known to almost every digital advertiser and agency, thanks in large part to industry-wide...

mobilemarketingwatch.com
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Google and Netflix team up to launch a new open source canary analysis tool techcrunch.com/2018/04/10/go…

Google and Netflix team up to launch a new open source canary analysis tool | TechCrunch

Google and Netflix today announced the launch of Kayenta, a new open source project that aims bring the canary analysis tools Netflix developed internally

techcrunch.com
Zuckerberg To Testify Before Congress, Apologize For Russian Interference mediapost.com/publications/a…

Digital News Daily: Zuckerberg To Testify Before Congress, Apologize For Russian Interference

Zuckerberg is expected to appear on Tuesday before a joint hearing of the Senate Judiciary and Commerce committees, and on Wednesday, before the House Energy and Commerce Committee. Facebook "didn't...

mediapost.com
What mobile marketers really need to know about deep linking marketingland.com/what-mobil…

What mobile marketers really need to know about deep linking | MarTech

Contributor Shani Rosenfelder explains the benefits of deep linking and expresses surprise that the tactic is so infrequently used.

martech.org
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3 Mind-Blowing Ways AI is Disrupting Mobile Marketing business2community.com/mobil… #mobilemarketing
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George Soros Prepares To Trade Cryptocurrencies As Prices Plunge fa-mag.com/news/george-soros…

George Soros Prepares To Trade Cryptocurrencies As Prices Plunge

He called cryptocurrencies a bubble in January. Now his $26 billion family office is planning to trade digital assets.

fa-mag.com
Marketing Data Management—How to Make a More Audience-Centric View Work emarketer.com/Webinar/Market…
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Instagram suddenly chokes off developers as Facebook chases privacy techcrunch.com/2018/04/02/in…

Instagram suddenly chokes off developers as Facebook chases privacy | TechCrunch

Without warning, Instagram has broken many of the unofficial apps built on its platform. This weekend it surprised developers with a massive reduction in

techcrunch.com
Google Bans Crypto Mining Apps In Chrome Web Store mediapost.com/publications/a…

Search & Performance Marketing Daily: Google Bans Crypto Mining Apps In Chrome Web Store

Google will no longer accept extensions that mine cryptocurrency in the Chrome Web Store as of Monday and will remove all extensions that contain mining functions.

mediapost.com
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FCC approves SpaceX plan for 4,425-satellite broadband network techcrunch.com/2018/03/29/fc…

FCC approves SpaceX plan for 4,425-satellite broadband network | TechCrunch

SpaceX has a green light from the FCC to launch a network of thousands of satellites blanketing the globe with broadband. And you won't have too long to wait — on a cosmic scale, anyway. Part of the...

techcrunch.com
India's @Wipro (170,000 employees - $8,5 Billion in revenue for 2017) is getting deeper in $crypto with latest partnership some believe will fuel the mobile cryptocurrency boom in 2018 and beyond for mobile $btc #mobile #wipro telcoin $Tel x.com/telcoin_team/status/97…

Telcoin
@telcoin
30 Mar 2018
Excited to announce a partnership deal with @Wipro ! Telcoin will leverage the group’s telecom sales and integration resources to scale deployment into mobile networks around the world #FinancialInclusion #CryptoNews #telcoin #wipro
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Microsoft Reorganizes: Puts Focus On Cloud, AI mediapost.com/publications/a…

Digital News Daily: Microsoft Reorganizes: Puts Focus On Cloud, AI

The focus will be on experiences and devices -- and cloud and artificial intelligence. Scott Guthrie will head the cloud and AI division, and Rajesh Jha will lead the experiences and devices group.

mediapost.com
Delivering optimized media-rich content for mobile marketingland.com/delivering…
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LinkedIn Adds Video For Sponsored Content, Company Pages mediapost.com/publications/a…

Digital News Daily: LinkedIn Adds Video For Sponsored Content, Company Pages

The offering gives companies the ability to promote a video and target a specific audience and builds on the release of member video, which launched in August 2017. LinkedIn has also introduced the...

mediapost.com
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