Software at the intersection of Talent & Brand’s, Powered by 1P declared data.
Joined May 2019
- Tweets 128
- Following 376
- Followers 84
- Likes 93
35 Photos and videos
19 Jul 2022
More than ever, zero & first-party data are king. Collect, organize, and activate marketing campaigns based off of compliant 1p records, without dependency on cookies. Future proof your audience strategy with Key.
cmo.com.au/article/697310/re…
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New Podcast!
@RealBramW interviews:
Evan Wayne (@evanbwayne), Founder
&
Brian Duckler (@bduckler), Head of Partnerships at
@MyKeyLive1
To not miss an episode, subscribe at the link below!
podcasts.apple.com/us/podcas… #sportstech
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23 Jul 2021
Read how Key grew during the pandemic by being flexible, trusting each other, and listening to our customers - Talent! Written by one of our founders, @stephbiegel
medium.com/@mykeylive/findin…
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20 Jul 2021
Check out this @adexchanger article that explains why zero-party audience segments are the best possible targeting solution for marketers.
Start collecting your unique zero-party data on Key and become more attractive to brands! DM us to get started.
adexchanger.com/data-driven-…
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12 Jul 2021
Thrilled that @AuthorityMgzine tapped Key to share our thoughts on what makes a successful digital marketing campaign. Read our thoughts on 1p data, segmentation, and innovative solutions like clean rooms here:
medium.com/authority-magazin…
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2 Jul 2021
'“We’re already starting to see an advantage,” she says. “Cookies have been gone off Safari and Firefox for some time, so these clients are already seeing an advantage who are out ahead of the game and buying off of authenticated IDs.“'
adexchanger.com/adexchanger-…
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30 Jun 2021
We are thrilled to provide solutions that work for legendary Talent like @QuincyDJones , but also up-and-coming artists and talent.
No matter where you are in your career, put your first-party data to work. Leverage Key to drive brand partnerships & monetization!
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29 Jun 2021
"Look for technology that not only offers a simpler, more centralized way to manage first-party data collection across sites, but that also insulates you from future browser privacy changes."
-@Forbes
forbes.com/sites/forbescommu…
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Key retweeted
24 Jun 2021
40th Anniversary Limited Ed. “The Dude” Vinyl giveaway! Register here ➡️ mykeychain.co/quincyjones instagram.com/reel/CQe2gTdBn…
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22 Jun 2021
Key provides actionable, hyper-accurate insights on Talent's audience. Key's 51 data partners match audiences to past purchases, brand preferences, & daily behaviors. Talent can leverage these insights to secure & elevate their brand partnerships, resulting in incremental $$.
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Key retweeted
10 Jun 2021
Really excited to share this project with you all - check out my fan page on My Key Live!
app.mykeylive.com/keychain/p…
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4 Jun 2021
Key offers Talent multiple ways to collect, upload, centralize, and segment valuable first and zero-party data.
Keychain is a collection of intelligent links [Keylinks] that give fans exclusive access in exchange for zero-party data.
Reach out to set up your Keychain!
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2 Jun 2021
The world’s largest brands are making the move to 1p data strategies in order to increase marketing effectiveness. Using Key FRM, Talent can activate their first-party audiences to fine-tune messaging to fans for the first time!
adexchanger.com/featured-2/h…
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24 May 2021
Key set out to democratize data collection and activation after finding few in the space have the same resources or access to data as brands. Now, with Key’s FRM, talent has more data-rich ownership and tools to better understand, connect, and activate their audience.
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What’s the KEY 🔑 to success???? @evanbwayne @MyKeyLive1 @mkatz0630 @jonahgoodhart
businessinsider.com/data-sta…
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