Built AI at Meta (2.9B users), Salesforce, Microsoft. Now building an AI startup teaching AI product strategy on Maven.

Joined May 2008
729 Photos and videos
The most important problem for AI in B2B is replatforming I co-taught a lightning lesson on AI for B2B PMs yesterday. The core is that everyone's racing to ship agents but the stack to support agents is not in place. When teams try to put the stack in place they find that the stack is shifting and they have to rebuild several times. โ†’ Data plumbing. Most teams don't even have the data captured. Before anything else, you connect the siloed systems so agents can reason across them. โ†’ Evals guardrails. In enterprise, you don't earn trust without a way to define and enforce "good." โ†’ Orchestration. Routing, multi-agent flows, and a shift toward constrained, deterministic skills where it matters. โ†’ Governance. Non-negotiable the moment AI touches a real customer. The gap between hype and reality is vast. One anecdote was about a company still migrating to the cloud. ๐Ÿ˜‚ Then security. Then maybe agents. Teams are rebuilding their agent architecture 3โ€“6 times in six months because everything underneath them keeps moving. Two things that surprised people most: 1) Trust, not accuracy, is the adoption blocker. One team I talked to had a system stall even though the recommendations were good. The reps and compliance didn't trust how it was built. Accuracy was never the problem. 2) The moat is the feedback loop on top. At consumer scale that loop is almost free: telemetry everywhere, easy experiments, instant signal. In B2B it's data siloed across every customer, telemetry that often doesn't exist, every account behaving differently. A real moat means the data belongs to you (not your customer, or they walk away with it), it's outcome-linked, and you turn usage into improvement faster than anyone else. Instrument first. You can't compound what you can't capture. Sometimes the moat is simply trust vs data. Customers already trust you and your company has gone through all the painful work already so data moats may not be that important. The teams that win are the ones doing the unglamorous work: fixing the data, earning trust, and making their products ready for agents. Thanks @gayathri_rg for co-teaching this with me. We're going deeper in a workshop for B2B PMs this July.
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I need a zoom ai assistant to help me run zoom meetings. All I see is insane feature sprawl.
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Why @GeminiApp is not my top choice. This type of stuff happens all the time.
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Next week, @gayathri_rg and I are hosting a free 1-hour workshop exclusively for B2B Product Managers. Join us ๐—ง๐—ต๐˜‚๐—ฟ๐˜€๐—ฑ๐—ฎ๐˜†, ๐—๐˜‚๐—ป๐—ฒ ๐Ÿญ๐Ÿญ๐˜๐—ต ๐—ฎ๐˜ ๐Ÿญ๐Ÿฎ๐—ฝ๐—บ ๐—ฃ๐——๐—ง for ๐—ฆ๐—ต๐—ถ๐—ฝ๐—ฝ๐—ถ๐—ป๐—ด ๐—”๐—œ ๐˜๐—ผ ๐—ฃ๐—ฟ๐—ผ๐—ฑ๐˜‚๐—ฐ๐˜๐—ถ๐—ผ๐—ป ๐—ถ๐—ป ๐—•๐Ÿฎ๐—• ๐Ÿš€ We're doing this because we noticed that very little is built specifically around the constraints B2B PMs actually operate under. Dealing with regulated industries, slow cloud migrations, compliance reviews, forced users and skeptical buyers is different. From talking to a lot of PMs we learned that B2B PMs feel like they're falling behind. But the truth is that most B2B companies aren't shipping agents yet. The narrative is way ahead of reality. This session is a grounded playbook from people building AI in B2B production right now. We'll cover: ย ย โ€ข What B2B AI PMs are actually working on in 2026 ย ย โ€ข Proprietary data as a moat ย ย โ€ข Designing B2B AI for production: evals, drift, feedback We spent years leading AI products at Meta, Salesforce, and eBay. If you're a B2B PM trying to get into AI we'd love to see you there. P.S. If you know a PM who would benefit from this tag them below. ๐Ÿ‘‡ maven.com/p/e85e77/b2b-produโ€ฆ
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Mt. Shasta over Memorial day weekend was incredible.
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Natalia Burina retweeted
But why?
Kirkland & Ellis, the world's highest-grossing law firm, is setting aside $500M to build its own AI platform rather than rely on tools available to its rivals (Financial Times) (Visit Techmeme dot com for the link and full context!)
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From the article: "๐—ข๐—ฝ๐—ฒ๐—ป๐—”๐—œ ๐—–๐—˜๐—ข ๐—ฆ๐—ฎ๐—บ ๐—”๐—น๐˜๐—บ๐—ฎ๐—ป, in an interview with Commonwealth Bank of Australia CEO Matt Comyn on Tuesday, ๐˜€๐—ฎ๐—ถ๐—ฑ ๐—ต๐—ฒ ๐˜„๐—ฎ๐˜€ โ€œ๐—ฝ๐—ฟ๐—ฒ๐˜๐˜๐˜† ๐˜„๐—ฟ๐—ผ๐—ป๐—ดโ€ ๐—ฎ๐—ฏ๐—ผ๐˜‚๐˜ ๐—”๐—œโ€™๐˜€ ๐—ฒ๐—ฐ๐—ผ๐—ป๐—ผ๐—บ๐—ถ๐—ฐ ๐—ถ๐—บ๐—ฝ๐—ฎ๐—ฐ๐˜, a reversal from his June 2025 warnings that entry-level roles were at serious risk. ๐—”๐—ป๐˜๐—ต๐—ฟ๐—ผ๐—ฝ๐—ถ๐—ฐ ๐—–๐—˜๐—ข ๐——๐—ฎ๐—ฟ๐—ถ๐—ผ ๐—”๐—บ๐—ผ๐—ฑ๐—ฒ๐—ถ, who once claimed AI could eliminate 50% of white-collar jobs, ๐—ป๐—ผ๐˜„ ๐˜€๐—ฎ๐˜†๐˜€ ๐—ฎ๐˜‚๐˜๐—ผ๐—บ๐—ฎ๐˜๐—ถ๐—ผ๐—ป ๐—บ๐—ฎ๐˜† ๐—ฎ๐—ฐ๐˜๐˜‚๐—ฎ๐—น๐—น๐˜† ๐—ฒ๐˜…๐—ฝ๐—ฎ๐—ป๐—ฑ ๐˜๐—ต๐—ฒ ๐˜„๐—ผ๐—ฟ๐—ธ ๐—ฝ๐—ฒ๐—ผ๐—ฝ๐—น๐—ฒ ๐—ฑ๐—ผ." According to the Yale Budget Lab, there's no broad, measurable AI shock to the U.S. job market (yet anyways).
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My parents are not Indian. Why did he drag Indians into this ?!!!
Native-born Americans should assimilate to Indian immigrant norms.
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My immigrant parents didn't allow me to play sports. In retrospect they had a point.
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True story -> me a Balkan woman being sent to HR at least once a month for "She's being mean to us" Mostly from men.

ALT Whatever Really GIF

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๐—ง๐—ต๐—ฒ ๐—”๐—œ ๐—ช๐—ฎ๐˜ƒ๐—ฒ: ๐—ช๐—ต๐—ฎ๐˜ ๐—•๐Ÿฎ๐—• ๐—ฃ๐— ๐˜€ ๐—”๐—ฟ๐—ฒ ๐—ฆ๐—ต๐—ถ๐—ฝ๐—ฝ๐—ถ๐—ป๐—ด A few years ago enterprise buyers thought that AI may be a fad. Today weโ€™re seeing AI mandates straight from the CEO, healthy budgets, and an insatiable demand. Over the last month, I've interviewed PMs building AI for B2B products to understand what's shipping and where the challenges lie. The data is there with enterprises hoarding it for decades but it lives behind walls of compliance, access controls, and context that's hard to extract. For example, one company has the unstructured data of 70% of the Fortune 500 sitting in their product. Customers no longer need convincing and are showing up asking for the AI layer. ๐—ช๐—ต๐—ฎ๐˜'๐˜€ ๐˜€๐—ต๐—ถ๐—ฝ๐—ฝ๐—ถ๐—ป๐—ด thereโ€™s a wide spread in what shipping actually looks like ย  โ€ข On one end: a PM at a fast-moving enterprise vendor told me they rewrote their agent architecture three times in six months because the field moved underneath them.ย  ย  โ€ข On the other end: PMs working in large enterprises are severely impaired by the tools theyโ€™re allowed to use. By the time they get approval from their internal team, things have changed. ๐—” ๐—ณ๐—ฒ๐˜„ ๐—ฝ๐—ฎ๐˜๐˜๐—ฒ๐—ฟ๐—ป๐˜€ ๐—ฐ๐—ฎ๐—บ๐—ฒ ๐˜‚๐—ฝ: โ†’ ๐— ๐—ผ๐—ฑ๐—ฒ๐—น ๐—ฎ๐—ด๐—ป๐—ผ๐˜€๐˜๐—ถ๐—ฐ๐—ถ๐˜€๐—บย is a feature. Enterprises don't want to bet on one lab. They want optionality. FedRAMP, government, and regulated segments are locked out of specific providers for reasons that have nothing to do with model quality. โ†’ ๐—ง๐—ฟ๐˜‚๐˜€๐˜ ๐—ฐ๐—ผ๐—บ๐—ฝ๐—ผ๐˜‚๐—ป๐—ฑ๐˜€. A 20-year SOC2 track record beats a better model from a new vendor. Incumbents get "grandfathered" through legal review while startups start the compliance gauntlet from zero. โ†’ ๐—ง๐—ต๐—ฒ ๐—ฑ๐—ฎ๐˜๐—ฎ ๐—บ๐—ผ๐—ฑ๐—ฒ๐—น ๐—ณ๐—ถ๐—ด๐—ต๐˜๐˜€ ๐˜๐—ต๐—ฒ ๐—”๐—œ.ย Enterprise software is built in functional silos i.e. manufacturing here, inventory there, costing in another module. AI needs cross-functional correlation to truly deliver on a use cases. But the databases weren't built to support this. โ†’ ๐—ก๐—ผ ๐˜๐—ฒ๐—น๐—ฒ๐—บ๐—ฒ๐˜๐—ฟ๐˜†, ๐—ป๐—ผ ๐—ณ๐—ฒ๐—ฒ๐—ฑ๐—ฏ๐—ฎ๐—ฐ๐—ธ ๐—น๐—ผ๐—ผ๐—ฝ.ย Enterprise users don't click thumbs-up. Slow adoption means slow signal. โ†’ ๐—˜๐˜ƒ๐—ฎ๐—น๐˜€ย are the most underserved problem in B2B agents. Defining what "good" looks like, generating realistic test data, running evals on production traffic, tracking drift over time. Every PM I talked to flagged this as the biggest unsolved gap. Overall, ๐—ฃ๐— ๐˜€ ๐—ฎ๐—ฟ๐—ฒ ๐—ฒ๐˜…๐—ฝ๐—ฒ๐—ฐ๐˜๐—ฒ๐—ฑ ๐˜๐—ผ ๐˜€๐—ต๐—ถ๐—ฝ ๐—”๐—œ ๐—ป๐—ผ๐˜„, even when their stack, tooling, and data model are working against them. I'll be sharing everything I learned in a free Lightning Lesson on ๐— ๐—ฎ๐˜ƒ๐—ฒ๐—ป ๐—ผ๐—ป ๐—๐˜‚๐—ป๐—ฒ ๐Ÿญ๐Ÿญ ๐—ฎ๐˜ ๐Ÿญ๐Ÿฎ๐—ฝ๐—บ ๐—ฃ๐——๐—ง. We'll trade notes, compare what's working in different stacks, and learn from one another. The best moments in my interviews came when PMs realized that others are facing the same challenges. I want to recreate that sense of camaraderieย  in the room. If you're a B2B PM shipping (or trying to ship) AI to production, come join us. maven.com/p/e85e77/b2b-produโ€ฆ
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anxiety inducing
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A lot of brilliant AI people back onto the market. If you've been sitting on an AI startup idea @amitpaka โ˜•๏ธ (Founder/COO of @fiddler_ai , $100M raised) and I are running a 2-hour workshop on Maven. ๐Ÿš€ ๐—™๐—ฟ๐—ผ๐—บ ๐—”๐—œ ๐—œ๐—ฑ๐—ฒ๐—ฎ ๐˜๐—ผ ๐—œ๐—ป๐˜ƒ๐—ฒ๐˜€๐˜๐—ผ๐—ฟ-๐—ฅ๐—ฒ๐—ฎ๐—ฑ๐˜† ๐—ฃ๐—ถ๐˜๐—ฐ๐—ต A 2-hour build workshop on Maven July 14, 10am-12pm PST ๐—ฌ๐—ผ๐˜‚'๐—น๐—น ๐˜„๐—ฎ๐—น๐—ธ ๐—ผ๐˜‚๐˜ ๐˜„๐—ถ๐˜๐—ต: โ†’ A sharpened pitch, pressure-tested live by a former VC and a founder who's raised $100M โ†’ A specific diagnosis of how to make your story land โ†’ The frameworks for the five artifacts VCs actually read, positioning thesis, long-form narrative, deck outline, one-page memo, target partner list โ†’ A 7-day punchlist exactly what to write, in what order, to be investor-ready โ†’ A take-home Claude skill to help you do the writing well, on your own time โ†’ Pattern-recognition from watching 14 other founders pitch and get critiqued Between us: $100M raised at Fiddler, 200 AI startups evaluated at Storm Ventures. ๐—˜๐˜ƒ๐—ฒ๐—ฟ๐˜† ๐—ณ๐—ผ๐˜‚๐—ป๐—ฑ๐—ฒ๐—ฟ ๐—ฝ๐—ถ๐˜๐—ฐ๐—ต๐—ฒ๐˜€ ๐˜‚๐˜€ ๐—น๐—ถ๐˜ƒ๐—ฒ ๐—ณ๐—ผ๐—ฟ ๐Ÿฒ๐Ÿฌ ๐˜€๐—ฒ๐—ฐ๐—ผ๐—ป๐—ฑ๐˜€ ๐—ฎ๐—ป๐—ฑ ๐—ด๐—ฒ๐˜๐˜€ ๐—ฟ๐—ฒ๐—ฐ๐—ผ๐—ฟ๐—ฑ๐—ฒ๐—ฑ ๐—ณ๐—ฒ๐—ฒ๐—ฑ๐—ฏ๐—ฎ๐—ฐ๐—ธ. ๐—–๐—ฎ๐—ฝ๐—ฝ๐—ฒ๐—ฑ ๐—ฎ๐˜ ๐Ÿญ๐Ÿฑ ๐˜€๐—ผ ๐˜„๐—ฒ ๐—ฐ๐—ฎ๐—ป ๐—ฎ๐—ฐ๐—ฐ๐—ผ๐—บ๐—บ๐—ผ๐—ฑ๐—ฎ๐˜๐—ฒ ๐—ฒ๐˜ƒ๐—ฒ๐—ฟ๐˜†๐—ผ๐—ป๐—ฒ. Here's why we created this workshop: I evaluated 200 AI startups as a VC at Storm Ventures, and the recurring pattern was that smart founders with interesting ideas consistently showed up with pitches that were hard to follow. When the story doesn't hold together, it's hard to build conviction. As a potential champion when I can't quickly understand your company, than I can't advocate for you. And I get founders asking me for this advice all the time. Link to enroll ๐Ÿ‘‡ maven.com/natalia/ai-idea-toโ€ฆ
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Natalia Burina retweeted
I remind myself of this quite often.
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An Italian town is being terrorized by peacocks. Other towns get rats. Ravenna gets peacocks. Even Italy's pests are gorgeous. Unfair.
The best story you'll watch all week: apparently the Italian town of Punta Marina in Ravenna has been suffering from a peacock "invasion" and residents are not amused. The editing alone is Primetime Emmy-worthy. Sound on. You can thank me later. ๐Ÿ˜Ž
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