Scaling brands on TikTok Shop.

Joined March 2013
4,323 Photos and videos
Pinned Tweet
24 Oct 2025
While I've been busy meme-ing, my team has been busy working. We're currently doubling sales for this health & wellness brand every month on TikTok Shop. Here's how we're doing it: - 600 samples being sent monthly to commission-only creators. We reach out to these creators with on-platform bots, email outbound, discord groups, etc. - $15K/month in flat fee creator spend. We have a solid network of creators we've worked with across brands plus partners. - $2K/day in ad spend at a 2X ROI. Remaining sales are all organic The tl;dr is to speed run to as close to 1K videos/month on TikTok Shop. TTS is almost entirely a volume game. There is currently no brand on TikTok Shop that's doing $1 mil /month on TikTok Shop without this volume of videos or livestreams Since supplement brands have such high margins, this is actually a profitable channel for the client. But if you really want to maximize the ROI of TTS, you should be treating it as an awareness channel that you'd be okay breaking even on. TTS is extremely powerful for TOF and brand awareness, plus a halo effect and spillover to Amazon. We also get usage rights for our client and repurpose the videos to Meta which has allowed them to increase ad spend there by 30% We're not really onboarding any more clients for Q4 but we did have one client get acquired and now they'll be going in-house starting next month. Oh and we'll be starting with JRB in 2047 after they launch Amazon in 2036 (they don't want to rush into things) If you do less than $1 mil/year and you do NOT know what Fermat does, then I simply can't help you. If you do more than $1 mil/year OR you DO know what fermat does (I would really like to know) please feel free to book a call here to discuss if TikTok Shop would be a good option for your brand calendly.com/zain-zainith/30…
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If knicks win the finals this year and the jets win the super bowl next year does gary vee just explode and hormozi takes his place or what happens
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feel bad for the cab drivers :/
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History
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Best player on the spurs
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they banned fable?
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I have reason to believe fermat is an export risk as well…
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Meta getting completely slammed by AI bots regularly in a way that I'm not seeing on TikTok...
We're coming back, though it may take a bit of time for everything to be fully back to normal.
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Latest guidelines on cold starting TikTok Shop from the bytedance team
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9Operators, Marketing Operators, Haus, HQ
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Zain retweeted
💡 Here's a good campaign optimization tip: GMV Max algorithm effectively distributes ad budget across placements for maximum return 📊⬇️
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meta updating the ads manager UI 15 times and making it worse each time
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If knicks win the finals this year and the jets win the super bowl next year does gary vee just explode and hormozi takes his place or what happens
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Kid in my neighborhood was the real hero tonight Knicks in 5 🟠🔵
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oh man I cannot wait for the zuck memes that will result from this
Every revolution begins with a reckoning. The Social Reckoning, a companion piece to The Social Network, is coming exclusively to theatres October 9.
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Zain retweeted
im quitting this "rich and famous and powerful ceo" shit im going all in on tik tok shop affiliate ugc ive already made tens of dollars break out of the matrix buy the wallet, then buy my course on how to sell courses
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sean: bro how did you know I'm growing 200% YoY and becoming wealthy beyond your wildest dreams?
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Replying to @NotZainAgain
@NotZainAgain I asked for a job 2 years ago and you didn't give me one wow.
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guy on a call with me who has a single SKU shopify store ($600 power tool) with zero re-purchase rate and zero emotional affinity with its customers: "we really want to do the hudson method and build a cult of creators. can u do that or should i just hang up the call"
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