Odders creates AI-driven XR fitness experiences, blending immersive technology and intelligent coaching.

Joined May 2019
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A new chapter begins at Odders. From day one, our goal has been simple: build experiences people use and return to. That focus hasn’t changed. What is changing is the scale of our ambition. Our next phase pushes fitness beyond screens, powered by AR AI. Fitness, rewritten.
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OddersLab retweeted
Name a better deal in XR fitness. With @MetaQuestVR ‘s Flash Promo, $34.99 gets you: 🥊 100 curated workouts 🏋🏼 Led by the best @LesMills BODYCOMBAT instructors 🎶 20 hours of selected 🌋 16 Environments Summer’s around the corner. The content is forever, this sale isn’t
Pay Once. Train FOREVER. For a limited time, get the Ultimate Fitness Pack for just $34.99. Includes all the content: Les Mills XR #Bodycombat base app & all 5 DLCs. Use the code JUN30 at checkout and take advantage of this offer. meta.com/experiences/bodycom…
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AI can automate tasks. It can't build trust. Twice a year, our leads meet in person to practice the skill most remote companies overlook: feedback that actually lands The teams that lead the AI era won't have the most tools. They'll know how to use them odderslab.com/en/insights/le…
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Pay Once. Train FOREVER. For a limited time, get the Ultimate Fitness Pack for just $34.99. Includes all the content: Les Mills XR #Bodycombat base app & all 5 DLCs. Use the code JUN30 at checkout and take advantage of this offer. meta.com/experiences/bodycom…
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100% remote means time together hits different. This time, Cádiz. A multi-kilometer hike, a tracksuit competition, and a gala night to close it out. We build tech to connect people to their best selves. First, we connect with each other. See you at the next one!
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OddersLab retweeted
We've run tons of iterations with AI implementations, and we were surprised by how much variation there is depending on the models used. Now, we've created our tool to make sure we are cost efficient and use what's actually needed, and pay just for that. No more surprises.
Most teams underestimate #AI costs by 3–5x. The bill doesn't arrive all at once, it compounds quietly, exactly when your product starts to gain traction. We cut token costs by 61% without sacrificing quality. Here's how: odderslab.com/en/insights/ai…
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Most teams underestimate #AI costs by 3–5x. The bill doesn't arrive all at once, it compounds quietly, exactly when your product starts to gain traction. We cut token costs by 61% without sacrificing quality. Here's how: odderslab.com/en/insights/ai…
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AI is a game-changer, but volatile costs kill projects. Built inside #Oddy, our fitness AI agent, the #AICostSimulator cut token consumption by up to 61% in real-world tests. Any model. Any scale. No guesswork. Control costs. Control your roadmap. odderslab.com/innovation
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Culture is not something you say. It’s something you practice every day That’s why we launched Odders Movement, our first healthy challenge of the year: 8,000 daily steps to bring more movement into everyday life Fitness is part of how we work, collaborate, and grow together.
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Culture is something you practice every day. That’s why we launched our first healthy challenge of the year: 8,000 daily steps to bring more movement into everyday life. Fitness is more than what we build. It’s part of how we grow together. odderslab.com/en/insights/od…
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Fitness is growing again. But the next phase will not be defined by more apps and content, but by more quality and workout customization. Read the full article here: linkedin.com/pulse/fitness-e…
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In this article, we look at our own experience and the recent market signals from @fitbit, @ouraring, @OfficialHOTWORX, @Meta, @Garmin, @onepeloton, @Spotify, @UltrahumanHQ, @LesMills, @GoZwift and @gorouvy to understand where fitness is heading next.
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OddersLab retweeted
Ana Molina, CEO y cofundadora de @OddersLab , comparte cómo la compañía dio sus primeros pasos sin una gran inversión inicial, construyendo su primer producto desde una lógica muy presente en el ecosistema startup: no crecer más rápido ni más lento que el sector. Su experiencia pone en valor una idea especialmente relevante en entornos tecnológicos: crecer no siempre significa hacerlo más rápido, sino hacerlo con criterio, alineando el desarrollo de la empresa con la evolución real del sector y de la tecnología. 👉 Ya puedes ver el episodio completo en en canal de YouTube de CaixaBank Connect youtu.be/y-SsshQiRGQ 🚀 #Debut #CaixaBankDayOne
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OddersLab retweeted
Ana Molina, CEO de @OddersLab , explica que el arranque de una startup exige foco, capacidad de adaptación y una comprensión precisa de lo que el mercado realmente necesita. A partir de su experiencia, reflexiona sobre cinco claves para un buen debut emprendedor: validar cuanto antes, escuchar al cliente, construir una propuesta diferencial, confiar en el equipo y avanzar con un equilibrio sólido entre visión estratégica y ejecución. 🚀 #Debut #CaixaBankDayOne
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#FIBO2026 takeaway: fitness is going tech-driven—but still fragmented. AI, AR, and data are everywhere, yet not fully connected. The real opportunity? Turning this into seamless experiences. Full breakdown: odderslab.com/en/insights/fi…
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Day 1 at #FIBO2026: intense, inspiring, and full of conversations on the future of fitness. Strong momentum in fitness innovation and we’re proud to showcase how AR enhances real-world training with @Meta #RayBan and @Vuzix Blade 2
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Just a sneak peek from the day: our CINO, Juan J. Flores, trying EXOPEK and sharing ideas on how a tech-enhanced elastic band system and AR could rewrite the future of fitness. #FIBO  #AR #Fitness #Innovation #XR #VR #Wearables
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We’re are proud to announce that @PICOXR has awarded @LesMills XR Dance as the Most Popular Sports Game of the Year As technology, wellness, and entertainment continue to evolve, we remain committed to shaping the future of the industry.
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We’d like to thank @PICOXR for this recognition and our partner @LesMills and community for being part of this journey
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Our focus has always been clear: create experiences people return to. That mindset has helped us turn uncertainty into opportunities to adapt and move forward. Today, we build immersive XR fitness at the intersection of tech, wellness, and entertainment.
¿Cómo se transforma el cierre de una startup en una nueva oportunidad de innovación? Ana Molina, CEO y cofundadora de @OddersLab , comparte cómo una etapa marcada por la incertidumbre, el aprendizaje y la capacidad de reinventarse fue el origen de un nuevo camino para la compañía. Una conversación sobre emprendimiento, resiliencia e innovación en la industria tecnológica. 👉 No te pierdas la entrevista completa en el canal de YouTube de CaixaBank Connect youtu.be/y-SsshQiRGQ #CaixaBankDayOne
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OddersLab retweeted
¿Cómo se transforma el cierre de una startup en una nueva oportunidad de innovación? Ana Molina, CEO y cofundadora de @OddersLab , comparte cómo una etapa marcada por la incertidumbre, el aprendizaje y la capacidad de reinventarse fue el origen de un nuevo camino para la compañía. Una conversación sobre emprendimiento, resiliencia e innovación en la industria tecnológica. 👉 No te pierdas la entrevista completa en el canal de YouTube de CaixaBank Connect youtu.be/y-SsshQiRGQ #CaixaBankDayOne
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