The cheapest list clean is the one that doesn't destroy your MQLs an hour before a presentation.
Funny when it's a person. Not funny when it's AI running unsupervised against your CRM.
See how it works → openprisetech.com/request-a-…#RevOps#MarTech
A lot of ops teams are running Clay. Not many have solved what comes next.
Rubrik did. Zach Hoogerland is walking through their full Clay Openprise stack live on June 25 with Matt Volm and Chaz La Salle.
Register: revopscoop.com/event/gtm-dat…#RevOps#MarketingOps#MarTech
We help clean up GTM data for a living. Figured we should clean up our look too.
Something's landing June 11. Opie's involved. 🐙🤐
What do you think it is?
#Openprise#RevOps
If you could fix one thing about your CRM data tomorrow, what would it be?
Duplicates? Bad enrichment? Routing rules from 2022 that nobody will touch?
Drop it below. Genuinely asking. 👀
#RevOps#MarketingOps
Clay gets you the data.
Then what?
Webinar June 25 — how Rubrik solved the gap between enrichment and actually usable CRM data.
Sign up here: revopscoop.com/event/gtm-dat…
your MAP after 3 years of "we'll clean it up later"
*room is on fire*
*everything is fine*
we did a whole webinar on this. watch free: openprisetech.com/resources/…
Most ops teams don't have a tools problem. They have a data problem.
Duplicates. Partial enrichment. Leads sitting in a queue for two days. Sound familiar?
Palo Alto Networks, Nutanix, and Teladoc Health were there too.
chat with us: openprisetech.com/request-a-…
AI agents don't just burn tokens doing work. They burn tokens figuring out what they're working with.
Dirty CRM = every task starts with context reconstruction. Engineers call this the "harness tax."
The companies winning with AI are using the cleanest data.
Opie learned some new tricks. 🐙 We just launched an AI chatbot on the Openprise website — trained on product docs, customer stories, and technical architecture. #DataOrchestration#RevOps#MarketingOps
"Other. Please describe." = the four words that turn your CRM into a dumpster fire.
AI can actually read that noise and categorize it. Not perfectly. But well enough to route leads instead of shrug at them.
Watch the skit 👆 #RevOps#MarketingOps
Everyone wants to talk about AI agents. Nobody wants to talk about the four layers underneath them.
A thread on what we've learned from ops teams at Adobe, CrowdStrike, and Rippling. 🧵
Layer 5: AI agents. Autonomous systems that act across your stack. Every layer below needs to be solid first. Without them, agents are just expensive hallucination machines.
Most companies are trying to jump to Layer 4 or 5 without building Layers 1-3.
That's not an AI problem. That's an architecture problem.
Where is your team on this stack? #RevOps#GTM