Shape insights, ship experiments, and share impact. Designed and built by @astr0mnaut
Joined May 2020
- Tweets 258
- Following 10
- Followers 95
- Likes 173
37 Photos and videos
Pinned Tweet
26 Aug 2024
A reel presents the contents of your product or experiment to make it easy to share the entire story behind the idea to drive xfn collaboration across your product team. Coming soon!
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We need a better way to communicate the stories behind our ideas that drive a sense of purpose, collaboration, and exhibit value.
PMs get their time back wasted on formatting requirement docs, product reviews, status updates.
Coming soon to @PersonifyHQ
26 Aug 2024
A reel presents the contents of your product or experiment to make it easy to share the entire story behind the idea to drive xfn collaboration across your product team. Coming soon!
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This has been a summer of change, which is especially true for my startup, @PersonifyHQ. Hey I'm Om, and it's about time I re-introduce myself.
I'm a designer turned entrepreneur.
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12 Aug 2024
Soon you’ll be able to toggle between the problem and solution space seamlessly!
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29 Jul 2024
Reporting updates on a feature or experiment shouldn’t be this hard.
ALT A report on a feature in flight including a text summary and metrics cards with core stats.
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A good process has guard rails to help a team succeed and make sure critical steps aren't skipped.
We're building guard rails into @PersonifyHQ to help teams have a common understanding of what it takes to get an experiment ready for launch!
cc @_buildspace @_nightsweekends
ALT A modal that suggest recommended steps to complete before launching an experiment.
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How will you measure success? You don't need a litany of metrics, rather probably less than a handful.
Add a new metric or pick from that already exists to create a common way of measuring success. Coming to @PersonifyHQ
#buildinpublic cc @_buildspace
ALT A simple table row that allows you to input the direction, name of the metric, a numeric value as a target and tags to identify a phase it impacts.
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A fun animation we created in @PersonifyHQ to indicate when an experiment isn't ready to progressively give guidance on what's missing.
#buildinpublic cc @_buildspace @_nightsweekends
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@rahulvohra thanks for sharing how you defined your persona for Superhuman in Maven's lightning session.
What stuck out to me about what you shared was it was a situational and role focused definition which is precisely what I built @PersonifyHQ to do.
stories.personifylabs.com/pe…
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This little detail took longer than expected this weekend but it's moments like launching an experiment should spark joy for your entire team!
This is how launching experiments with @PersonifyHQ will feel.
cc @_buildspace @_nightsweekends
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I’ve been sitting on a hot take that’s been brewing for a while now. I’m gonna go ahead and share it at the risk of sounding really dumb.
It’s one of those things I’d rather get called out on and learn than risk feeling like it’s a “maybe it’s just me” thing.
Ok, here goes..
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27 Jun 2024
Why should sales and marketing have to build their own personas - just to identify a "buyer persona".
Instead, what if you could assign an attribute to a role. Identify the role as a champion, buyer, decision maker or antagonist.
ALT A dropdown selection to identify a role within a persona as a buyer.
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24 Jun 2024
Here’s a fun way to get your experiments ready for launch!
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I was already working on this before joining S5 of @_buildspace but now I'm excited to share what I'm designing, building and learning next 30 days publicly as I work @_nightsweekends on @PersonifyHQ
ALT A slide describing what I'm building with Personify - a better way to shape, ship and share what you learn as you build.
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11 Jun 2024
Woah, we blinked and crossed 2,000 users for our Figma widget!
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What I'm most proud of @PersonifyHQ is the user centric and problem oriented focus on product development which is reflected in the hierarchy and organization of the experience.
It's hard to be truly focused on outcomes without being obsessed about problems.
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A preview of how all the cards you saw earlier this week come together going from insight -> outcome your team of engineers, designers, and product form together, asynchronously.
Coming soon to @PersonifyHQ
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6 Jun 2024
“A problem well-defined is a problem half solved.” - John Dewey.
A thoughtful hypothesis is a framework for meaningful solutions to explore.
Reinforce an evidence based process to evaluating the problems and solutions for each product experiment.
ALT A card that outlines a hypothesis and core underlying assumptions.
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