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POP | X @PopExperiential

We create experiences engagements to help organizations tell their stories in strategic, creative, human-centric ways.

Joined June 2021
  • Tweets 256
  • Following 798
  • Followers 118
116 Photos and videos
Sometimes, we can’t help but think #TGIF. Happy #weekend! (Go ahead, pick it up -- we won’t tell your boss😉)
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From bird-friendly wind farms to electric school buses, the journey to a greener future is full steam ahead! And it's not just about the tech! #Blog #ClimateAction2024 #GreenInfrastructure #SustainableFuture #BusinessTrends2024 popxperiential.com/the-road-…
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How Gen Z And Rich Consumers Are ReShaping The Experience Economy And 50% of these consumers are ready to experience even MORE this year. #experienceeconomy #consumertrends forbes.com/sites/jefffromm/2…
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In a world grappling with talent shortages, @Delta is setting new altitudes with its skills-first hiring approach. Say goodbye to degree-only criteria and hello to recognizing raw talent and potential. popxperiential.com/skills-fi… #DEIInAction #InclusiveHiring #BusinessTrends2024
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Millennials and Gen Xers are stepping up, and they’re bringing heart, empathy, and authenticity to the table. See how these emerging leaders are redefining what it means to be in charge. #NewLeadersOnTheBlock #Leadership #MillennialMindset Blog 🔗 popxperiential.com/2024-the-…
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2024 is the year employees are calling BS on empty promises. They want real action on work-life balance and caregiving support. Not just #goodvibes but #smartbusiness. #CaregivingRevolution #FutureOfWork #MoreThanAJob #BusinessTrends2024 popxperiential.com/caregivin…
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Our latest blog from The Experience Architect Chronicles explores how authentic connections and creative collaboration can transform your engagements. Let’s make magic together! 🪄 #authenticconnections #creativecollaboration popxperiential.com/networkin…
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The auto industry has recently taken an innovative approach to attract potential buyers — using #EXPERIENCES to showcase vehicles and DRIVE consumer engagement. We LOVE when industries you’d least expect hop on the #experiential bandwagon... everythingexperiential.busin…
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The myth that remote work stifles innovation and creativity is gaining ground–but the same evidence shows that it was only true in the pre-2010s workplace fortune.com/2024/01/03/myth-…
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5 Ways to Design Business Events for Bleisure Travelers #bleisure #events meetings.skift.com/5-ways-to…
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Does Your Event Need a Gumball Machine? (The Answer Is Yes) CHECK OUT the power of the gumball machine across different brands’ activations here! #nostalgia #brandactivations bizbash.com/production-strat…

Gumball Machines at Events

See some of the clever ways brands like YouTube, Bumble, American Express, and Maybelline have used gumball machines to distribute swag, spark conversations, promote social sharing, and more.

bizbash.com
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We Probably sound like a broken record but 2024 is the year to break out of that comfort zone and start thinking outside of the box! It’s time to be extraordinary in a world that is all but ordinary. campaignlive.co.uk/article/f…
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Trend #4: Consumers are increasingly recognizing that a passive approach to the existential climate crisis is simply not enough -sustainability must be seen as an essential element of survival and brands must offer solutions with results. #NewGreenReality lnkd.in/eYSAvJ3q
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🔍✨ Our latest blog in The Experience Architect Chronicles explores how to harness the power of everyday inspiration to craft innovative experiences that don’t just impress, but connect, linger, and inspire. #Innovation #Inspiration #ExperienceArchitect popxperiential.com/inspirati…
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2024 Global Consumer Trends Report Trend #3: Evolving technology will continue to disrupt the equilibrium between human and digital interaction, so brands must actively foster community and connection. #RelationshipRenaissance lnkd.in/eYSAvJ3q
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2024 Global Consumer Trends Report Trend #2: As budget pressures increase, consumers are reassessing what matters most to them -- but this goes beyond the dollar. #MoreThanMoney lnkd.in/eYSAvJ3q
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Frito-lay honors the diversity of its creators journeys by amplifying their individuality and illuminating their collective power to inspire to serve as “a testament to the endless avenues through which joy finds its expression.” #celebratejoy #DIVerSITY marketingdive.com/news/frito…
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POP | X Mintel 2024 Global Consumer Trends Report Trend #1: Even amidst the current technological revolution that is optimizing efficiency astronomically, consumers seek the level of empathy and service that only a human can provide. #BeingHuman lnkd.in/eYSAvJ3q
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Target lights up digital in holiday push that balances sentiment, value “However You Holiday, Do It For Less” -- they really hit the bullseye with this one! #holidaymarketing #branding Full Article 🔗 marketingdive.com/news/targe… @Target @marketingdive

Target lights up digital in holiday push that balances sentiment, value

The return of experiential activations after several years and a 20% increase in digital investments aim to drive home a message around affordability.

marketingdive.com
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Now, even “families are seeking experiences that go beyond the traditional – they want to feel connected, immersed, and able to create lasting memories together.” #spreadingjoy #creatingmemories Read More 🔗 forbes.com/sites/jiawertz/20…
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