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Pure Beauty @PureBeautyMag

The latest beauty industry news, trends and advice. Home of #PureBeautyAwards & #PureBeautyGlobalAwards. A @cb_beautynews title. Subscribe: tinyurl.com/4xsma3fk

Joined September 2009
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3,621 Photos and videos
Lush retail boss urges UK government to prioritise high street retail in open letter buff.ly/HJnWwBU
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Beauty takes to the pitch: Why brands like L’Oréal are betting big on football buff.ly/ug21Ar5
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Creed reopens London flagship after lavish refurbishment buff.ly/LX3ZuZf
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Kering Beauté names Nathalie Berger-Duquene new CEO of Creed buff.ly/EK7HDYM
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Career advice: How I became VP Brand at hair care company Chāmpo buff.ly/WHykiMV
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7 beauty launches to kick off April buff.ly/l5kT2ra
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Dior and Sephora crowned top influencer-favoured beauty brands buff.ly/d3vSFDI
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Coty sells minority stake in Kim Kardashian’s SKKN by Kim to Skims buff.ly/CuliNmD
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Exclusive: Revive Collagen taps ‘shroom boom’ in latest supplement range buff.ly/4Qj0Xyn
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Estée Lauder Companies’ app for visually impaired make-up users wins innovation award buff.ly/eDVby1q
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Dr. Squatch eyes gaming spend with Call of Duty soap collection buff.ly/OK6YDbE
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L’Oréal Groupe eyes longevity beauty research and development with TruDiagnostic tie-up buff.ly/wQZiW7Q
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Lynx Africa saved from axe after social media outcry buff.ly/lSJuQGX
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id you miss our article on how the skin barrier trend is poised to evolve? Catch up here buff.ly/oBW4O1P
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Jo Malone London reveals how its 15-year-old English Pear & Freesia Cologne has become a category-defining item in Cosmetics Business’ ‘Untold Story’ series buff.ly/0GNqbLB
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With scientifically backed benefits, LED masks provide an accessible way to achieve professional-grade skin care at home – catch up on our article about how the segment is evolving buff.ly/TWucIA9
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Discover how this Glossier beauty passport will boost loyalty and store footfall buff.ly/UbUNJSg
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Milani Cosmetics’ ‘America’s Next Top Primer’ campaign taps Y2K fever buff.ly/YlMSePX
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Listerine shown to reduce plaque and gingivitis in diabetics buff.ly/cdlkhcI
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The untold story of Jo Malone London’s English Pear & Freesia Cologne buff.ly/dTChpWi
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