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QSR magazine @QSRmagazine

Leading source of information and insight for quick-serve, fast-casual, and other limited-service restaurants.

Joined November 2008
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With every untargeted send, restaurants may be shrinking the very customer databases they worked so hard to build. qsrmagazine.com/story/qsr-br…

QSR Brands Have More Customer Data Than Ever. Are They Using It Wisely?

QSR brands have something most industries would like to have: customers who come back often. A bank may hear from a customer a few times a month. A retailer might see the same customer every few...

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Here’s why bb.q Chicken sees the Midwest as a major opening for Korean fried chicken. qsrmagazine.com/story/bb-q-c…

bb.q Chicken Rides America's Appetite for Korean Culture

Korean culture continues to build in America. Andrew Lee, bb.q Chicken’s general manager, U.S. business development division, has definitely seen it across his six-and-a-half years at the growing...

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Getting someone through the door the first time is a marketing effort. Getting them back a second time is loyalty. qsrmagazine.com/story/decodi…

Decoding The Customer Journey: Where Restaurants Lose Their Most Loyal Shoppers

Most small businesses think they lose customers because of pricing. But really, silence is what drives them away. The gap between visits, that stretch of days or weeks where nothing happens: no...

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Take a look at Raising Cane’s new multi-story flagship in the heart of Southern California's sports scene. qsrmagazine.com/story/raisin…

Raising Cane’s Unveils Stadium-Inspired Flagship in California

Raising Cane’s is doubling down on its presence in Southern California with the opening of its first California flagship restaurant. It’s a stadium-inspired destination in Inglewood designed to...

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The next wave of restaurant growth is moving beyond major cities. What’s pulling brands toward the Heartland? qsrmagazine.com/story/why-th…

Why the Next Wave of Restaurant Growth is Happening Beyond Major Cities

For decades, restaurant growth strategies have followed a familiar roadmap: chasing high foot traffic storefronts with a goal of cornering the market and building a major metropolitan presence. But...

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Think your brand belongs on QSR’s Best Franchise Deals list? Here’s your chance to make the case. qsrmagazine.com/story/submit…

Submit for QSR's Best Franchise Deals

It’s that time of the year again: QSR is looking for the quick-service industry’s best franchise deals. Weighing investment figures, sales trends, corporate support, and franchisee satisfaction,...

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Private equity is buying more restaurant brands, but what does the trend actually mean for the franchisees on the ground? qsrmagazine.com/story/what-t…

What To Do When Private Equity Buys Your Restaurant Franchise

Private equity’s appetite for franchises has surged over the past two years. Roark Capital bought Subway for nearly $10 billion and a majority stake in Dave’s Hot Chicken for nearly $1 billion....

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As more Americans head back to the office, the workplace is starting to look like an underused growth channel for restaurants. qsrmagazine.com/story/how-am…

How Americans Returning to Work Unlocks New Doors for Restaurants

For restaurant operators, the growth playbook is constantly changing. In one of the most competitive sectors in the economy, great food and strong execution are no longer enough to guarantee long-t...

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Krystal’s turnaround is being shaped by a COO who believes listening may be the brand’s most important operating tool. qsrmagazine.com/story/how-kr…

How Krystal's COO is Revolutionizing the Brand with Listening, Not Orders

At this stage of Amanda Hyde’s career, being named COO of Krystal in March provided more than just enormous pride—it brought clarity and proof of the unwavering support of the brand’s parent company...

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Atlanta is calling.📞✨ Don't miss your chance to connect, learn, and grow alongside your peers. Register now: qsrevolutionconference.com/ #QSREvolution #QSR2026 #QSREvolution2026 #QSR
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Smoothie King is making a bigger play to reclaim the category it created. qsrmagazine.com/story/smooth…

Smoothie King is Reclaiming the Category it Created

For more than 50 years, Smoothie King has built its business on a simple premise—make nutrition taste good. The brand coined the term “smoothie” in 1973 and spent decades crafting recipes with...

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Black Rock Coffee Bar is finding out that fast growth looks different once the spotlight gets brighter. qsrmagazine.com/story/black-…

Black Rock Coffee Bar Adjusts to Life in the Spotlight

If there’s one crash course Mark Davis learned since Black Rock Coffee Bar went public this previous fall, it’s Wall Street doesn’t love surprises. In Q1, the brand posted its 13th consecutive...

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Is thoughtful design the real driver of scalable restaurant growth? qsrmagazine.com/story/from-o…

From One Location to Many: How Design and Prototyping Drive Expansion

Every food & beverage concept starts with a story, but turning a single location into a thriving and recognizable chain takes more than a great menu. The real driver of scalable growth is thoughtful...

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The better-for-you business is booming. Just ask Tropical Smoothie Cafe. qsrmagazine.com/story/as-wel…

As Wellness Demand Rises, Tropical Smoothie Cafe Hits its Stride

The better-for-you business is booming. Just ask Tropical Smoothie Cafe. The Atlanta-based chain surpassed $1.5 billion in systemwide sales last year and opened its 1,700th cafe in April. The concept...

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This ice cream brand is turning science into a surprisingly scalable growth play. qsrmagazine.com/story/the-sc…

The Science Behind Chill-N Ice Cream's Sweet Success

Take a step into any Chill-N Ice Cream shop, and you’ll think you’ve entered the laboratory of a dessert-loving scientist. Hanging from the walls are a periodic table of flavors and a chalkboard with...

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As beverage competition heats up, Dutch Bros keeps turning in some of the strongest quarterly numbers in restaurants. qsrmagazine.com/story/as-bev…

As Beverage Competition Heats Up, Dutch Bros Keeps Winning Traffic

Dutch Bros has written quite the growth story over the past several years. The brand was approaching 500 locations around the time of its IPO in 2021. Today, it operates roughly 1,200 shops nationw...

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After bankruptcy, a shutdown announcement, and years of pandemic aftershocks, this plant-based chain found a last-minute investor and a new path forward. qsrmagazine.com/story/how-cl…

How Clover Food Lab Pulled Off an 11th-Hour Comeback

For a brief moment, Clover Food Lab seemed destined to become another casualty of the industry’s difficult post-pandemic recovery. The Boston-area plant-based chain announced in late May that it...

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In QSR's Ad of the Month, Chipotle uses a decade-old rap hit to back up its long-standing "fresh vs processed" brand narrative. qsrmagazine.com/story/qsr-ad…

QSR Ad of the Month: Chipotle Comes Out Swinging

Chipotle has been making big marketing moves recently, with the hire of Chief Brand Officer Fernando Machado, a man who changed the face of QSR marketing at Burger King. We’ve yet to get any hints of...

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This is cream concept is exploring a sale that could value it at over $200 million. qsrmagazine.com/story/report…

Report: Salt & Straw Exploring Sale

Ice cream concept Salt & Straw is reportedly exploring a sale that could value it at over $200 million, according to Reuters. The publication noted that Salt & Straw, which has roughly 60 locations...

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Yum! Brands and Pizza Hut are closer to parting ways. qsrmagazine.com/story/pizza-…

Pizza Hut Reportedly Closing in on Sale After Months of Strategic Review

It appears Yum! Brands and Pizza Hut are closer to parting ways. Reuters and Bloomberg reported that Yum! is discussing selling the pizza giant to private equity firm LongRange Capital. A potential...

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