Built & scaled multiple Shopify brands to 7 figures | Now building @tryrapi ( 15,000 stores using it) β†’ we double AOV with bundles & upsells

Joined April 2021
Photos and videos
🚨 We just launched something pretty crazy inside Rapi Bundle. Create a complete bundle from a screenshot in less than 20 seconds. You see an offer on a store and love the design, structure, or positioning. Before, you had to rebuild everything manually. Now? Drop the screenshot into Rapi, click Generate with AI, and your bundle is ready in ~20 seconds. In 3 months, our competitors will probably (once again) release a copycat of what we just launched. We’re now only a few weeks away from launching the full Rapi ecosystem, including subscriptions, cart drawer, cross-sells, and much more. Can’t wait to show you what’s coming.
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A native ad format gaining serious traction: The warehouse. "We overproduced. -50% off." Raw photo, pallets in the background, legitimate urgency. It started in statics. Then video. Now native ads.
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We’re launching something really cool on Rapi Bundle next week. It’s going to be a game changer for anyone in the clothing, supplements/vitamins, or nutrition industries. can’t wait to show you all what we’ve been cooking lately πŸ‘€
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[Thread] Everyone tells you to find an "unsaturated" product. This is the most expensive mistake in ecommerce. The real game is somewhere else. Here's how 8-figure brands choose their products.
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8/ The real trigger: Stop looking for the never-seen product. Look for the never-served micro-segment. The market moves faster than creativity. Serve the forgotten ones and you capture 100% of their attention.
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The exercise that changes your week: Calculate your hourly rate. List everything you do. Anything below your rate, you delegate. It's math, not emotion. If you refuse to pay $25/hour for video editing, you're paying yourself $25/hour to do it. That's your real problem.
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πŸ₯€ RIP Fable & Mythos (2026-2026)
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This ad has been running for over 180 days. No studio budget. No actors. No editing. A photo taken on a phone, on a sidewalk, with a dog named Rocky. Let me break it down. The format is native. You scroll, you think you're seeing a neighbor's post. Not an ad. That's exactly what stops the thumb. The personalized name "ROCKY" on the collar triggers projection. The dog owner instantly sees their own dog's name in its place. The caption is a simple list of 5 reasons. No marketing promise. No forced urgency. Why it runs for 180 days: Personalization makes it impossible to copy (every order is unique). The product triggers emotion (love for your pet). The native format flies under the ad fatigue radar. The cart is small, the decision is fast. How to apply it to your brand: Put your studio away. Pull out your phone. Photo taken at eye level, outdoors, in natural light. Caption as a list of 5 simple points. Ads that don't look like ads are the ones that run the longest.
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The right time to launch on Amazon is when your brand hits $150K per month on Shopify. Not before. Not after. Before, it's just spreading yourself thin. After, you're leaving 20% of your revenue on the table.
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probably the worst world cup in history. not hyped at all
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🚨 as I announced last year, Shopify Payments is now officially available in the United Arab Emirates. For now, it's available to stores on the Shopify Plus plan, but it should be rolled out to the other plans soon. This is great news for everyone building a business from Dubai πŸš€
Today I had coffee with a Shopify employee. Apparently, Shopify Payments will officially launch in the United Arab Emirates in Q1 2026 🀫
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Nordic influencers are slept on. Partnership ad returns are insane there. Nobody reaches out. Rates are low. Conversion is high. If you have a brand that can sell in Denmark, Sweden, Norway, get in before everyone else does.
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A growing business runs on one core principle. Visibility. Not strategy. Not product. Not marketing. If you don't see your numbers every morning in red, orange, green, you're flying blind. You can do $200K a month flying blind. You'll never do $2M.
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