🔌 AI navigation at @ClickFunnels and Funnels on Rails. Building together with the Rails.Builders group.

Joined October 2012
131 Photos and videos
Lately, I've been churning through about 1 content pieces a day (mostly video and podcasts) of the latest AI Engineering drops from top AI builders. Here is a re-compilation of the most practical pieces mixed w/ my thoughts & a personal update: richsteinmetz.com/week-23-be…
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Great talk sharing agentic harness e2e pipeline success from a real playing field. Plus, I found the accompanying article on the custom harness called 'case' (OS repo inside): nicknisi.com/posts/case-stat… Not something you can plug and play, but good read for Pi harness inspiration
My talk from AIE Europe is up! Come learn the lessons I learned while shipping real production AI systems. youtube.com/watch?v=vy7o1g2i…
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Definitely curious to try out agents on hyper speed. BUT I'm not writing code anymore but self-contained tasks, so agent-forced breaks are inevitable: self-validation (test runs), research, generation (eg docs). The time window in between, you use for agent number 2 & kill IG ;;)
Actually that increase in speed is maybe a 50x return on productivity bcs it is finished before my internal attention span prompts me to open IG to doomscroll for 10 minutes
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Real numbers, from a real agent-run business that used to be a fully human-run business. Always fascinating.
I just pulled SaaStr’s Replit bill for last month. Our two AI VPs cost us $254 for the entire month. Combined. - 10K (our AI VP of Marketing): $94.51 - Qbee (our AI VP of Customer Success): $159.55 Two human VPs at the same level would run $500K-$800K a year, all-in. A few things before anyone takes shots at it: The $254 is real. But it’s only true for agents we built ourselves on Replit. Our third-party AI agents (Artisan, Qualified, Agentforce, Momentum) run $25K /yr each. Apples to oranges. The $254 also doesn’t include the soft costs. We update 10K daily. Qbee a few times a week. Budget as much as 0.2 FTE of human attention per production agent. The “deploy and forget” pitch is wrong. Buy don’t Build / Vibe it yourself … if you can. If it exists and meets your needs. But even with daily improvements and maintenance, managing these two AI VPs is still less time than managing one human VP, much less two. No 1:1s. No comp conversations. No PIPs. No backfill recruiting. The maintenance IS the management. Every hour tuning the app directly ships output. A few more numbers from the bill: – Total Replit bill: $2,324/mo – Runs 6 production agents 14 published apps – 1.9M requests served/mo – Whole stack costs less than one mid-tier SaaS tool We run SaaStr with 3 humans 20 agents. Revenue went from -19% YoY to 47% YoY in the same period. The full cost of running an agent-augmented business in 2026 is more like $50K-$200K/month, not $254. Still dramatically less than the human-only equivalent. But the headline is real: two AI VPs. $254. One month. That’s the new baseline. (And we’ll show you how to build your own AI VP Marketing AI VP Customer Success at SaaStr AI Annual 2026, May 12-14 in SF Bay. Join us!!)
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Rich Steinmetz retweeted
Prediction: Utility-class CSS (aka Tailwind) is dead in the water. AI is completely capable of writing and maintaining real, well-factored componentized stylesheets. The mass return to semantic CSS is inevitable. I for one am breathing a sigh of relief at the prospect of readable view templates again.
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Rich Steinmetz retweeted
AI right now feels like it's for engineers and tech founders. It's not. The biggest opportunities are for the people closest to real business problems — consultants, marketers, service providers, solopreneurs. They just need the right on-ramp.
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Rich Steinmetz retweeted
We've partnered with @rails to give away free tickets to Tropical on Rails 2026, happening April 9–10 in São Paulo. If you're part of the developer community, this is your chance. Apply now 👇 docs.google.com/forms/d/1VTV…
ENG] We've partnered with the @rails to make Tropical on Rails 2026 more accessible! We're giving away a limited number of free tickets to members of our developer community. Want a chance? Fill out the form and you might be at Tropical on Rails this April! 📋 One entry per person 📧 Winners will be contacted via email 🚫 Tickets are non-transferable Apply here: docs.google.com/forms/d/1VTV… [PT-BR] Firmamos parceria com a @rails pra tornar o Tropical on Rails 2026 mais acessível! Estamos oferecendo um número limitado de ingressos gratuitos pra comunidade. Quer concorrer? Preenche o formulário e quem sabe você estará no Tropical on Rails em abril! 📋 Uma inscrição por pessoa 📧 Ganhadores serão contatados por e-mail 🚫 Ingressos intransferíveis Inscreva-se aqui: docs.google.com/forms/d/1VTV… #TropicalOnRails #RubyOnRails #RailsFoundation
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When you became an engineer, you signed up for lifelong learning. If you find it as hard as ever to know what to learn next, future engineering work will evolve from "build this thing" to "build systems that fix & improve themselves". Plenty of space to learn & practice. 🛠️
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Follow if you need to see how next-gen software and business building are done.
Been off X for a long time. Coming back because what's happening in AI right now is too interesting not to talk about — and we're right in the middle of it. Going to share what we're actually building and how. Less polished takes, more real stuff.
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Rich Steinmetz retweeted
🎧 You can listen to it here: podcasts.apple.com/podcast/i…

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Rich Steinmetz retweeted
claude usage limit reached, your limit will reset at 7AM
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If you don’t have a Mac Mini (yet), but still want to fix some bugs or shoot some features on your walk to the office, this setup goes insanely quick w/ Omnara, vanilla Rails ( inertia), Kamal, GH Actions & Hetzner.
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Rich Steinmetz retweeted
Nearly every ambitious person I know who has dived into AI is working harder than ever, and longer hours than ever. Fascinating dynamic tbh. I have NEVER worked this hard, nor had this much fun with work.
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The Rails.Builders Cohort №5 kicks off Feb 12 – May 7. :blob-hyper-excited: Bi-weekly live calls for anyone serious about building with Ruby/Rails: get feedback on your tech & marketing, share experiences. Led by the amazing @pascallaliberte. DM him or me to join! 🚀
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@grok show how the :blob-hyper-excited: animated emoji would usually look like
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WisprFlow is an amazing piece of software, I've dictated a book to it in the last 3 months. New years resolution is to become mentally tougher and less "think we should" :D
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The Rails.Builders, are going to have a “Do You Vibe?” session on Friday 2nd of January at 18:00 CET. We are currently group of 12 devs who, well, build on Rails, and come out of our basements every couple of weeks to push each other to do more business and marketing. Most importantly, we are going to share screens and see HOW is the vibing process different for everyone and what do we do similarly. We have 1-3 spots open for the 2 hour block for you to join. Just shoot me a DM with a quick intro, ideally a 1-3 minute Loom, and let me know what you would like to share during the session. I will then share the meeting link with you. For this session, you have to be building on Rails and be actively working on a (side) project.

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Speak to LLMs with voice-to-text: This small practice made me more productive and happy as a software engineer. If you chat with LLMs && you are in a room where you can speak to your computer && you are not speaking to your computer, you might be missing out. Using a voice-to-text tool is excellent for software engineering and knowledge work for several reasons. Let's check those reasons with examples and look at the tools I used to give myself some engineering boosts. Brain dump LLMs War story: Once, we forgot to record or transcribe a meeting where we discussed a bunch of action points and a summary we needed to forward to the CEO. The CTO brain-dumped everything he remembered from the convo to ChatGPT and asked it to provide a summary and the action points for each team member. When I reviewed the summary and action points, they were exactly to the point. That might have turned out differently. When you speak, you brain-dump it freely; when you have to write yet another thing that looks shareable, this is a whole other level of effort. War story 2: Once I had a homework (that I created myself for the Rails Builders group) to define an ICP (Ideal Customer Profile). I did 80%-90% of that homework while walking somewhere and answered all the questions. Out came two nice ICP versions in markdown format for Funnels on Rails, which I then just needed to import into Google Docs and tweak the details of (off topic: ICP helps immensely when shaping your product and conceiving your marketing/sales messaging). Without voice-to-text, that homework might never have been done. Generally, I use chat conversations, technical notes, and text-to-voice brain dumps on what I know about an issue to create a PLAN.md to resolve it, or as a prompt for Claude Code. The cool thing is that if you have a high-quality voice-to-text generator, you rarely need to verify the results you pass to LLMs. LLMs are good at inferring the actual thing you wanted to say if there is a typo or if voice-to-text misinterpreted what you spoke. Repetitive and quick inputs There are some things I often tell the LLM that it likes to forget. If I tell Claude Code to just "implement the code for the PLAN.md" it will frequently forget these bits from the CLAUDE.md: ``` ## Worfklows [...] ### Git - Create atomic commits for the different steps that you work off. Atomic commits doesn't mean small commits. They can be bigger commits with everything that belongs together to achieve the goal of the commit. [...] ### Testing - Run relevant tests after each finished work item. If, on the other hand, I tell it to "implement the code for the PLAN.md, make sure to run the tests and commit after each step, otherwise your work will not be accepted", then there is a 95% probability that Claude Code will do the right thing. It'd be frustrating to type this in every time. ``` Need for speed It's also often just much faster than typing. Could you test your typing speed? I usually don't perform very well on these tests, though I've been doing touch typing for 15 years. If you never practice speed, you'll never get very speedy. My max is at about 60-70 WPM. Here is a spontaneous WPM I just did for you, which is abysmal on typing.com: 1 minute test => 46 WPM I'm also a relatively slow talker and take my time thinking with voice-to-text, but my text-to-voice app still shows me 80-95 WPM averages still. Managing energy levels My brain sometimes reaches a point where it's easier to say something than to write it. For example, after a full day of good work and shipping, it can be daunting to sit down for another hour at your computer and start writing that prompt for your side project. Voice-to-text is a great way to manage these breaking points and turn them into an opportunity to express your thoughts and ideas differently. Doesn't seem like a big thing, but if you want to max out on your output some days, it is. Texting someone on the go Life gets busy, and you might need to communicate while walking. Some conversations are easily dealt with by a voice message. But others aren't a good candidate, either, because the person on the other end prefers text messages or needs to get a text message for other reasons. Having a great voice-to-text on your mobile would be really nice. I have an iPhone, which is OKish with voice-to-text, but it isn't a tool that nails it. TOOLING This is not a comprehensive guide, just a personal recommendation based on personal experience. WisprFlow My preference is WispFlow. I press CTRL SHIFT to record something quickly and release; it then automatically pastes wherever the focus of the cursor is. CTRL SHIFT SPACE is for longer rants. The other cool thing is that it has its own clipboard manager, not polluting your regular clipboard. You can always paste your last input with CTRL CMD V or go back to the app to find something you said. In the attached screenshot you will see that I didn't work much "YESTERDAY" and I already spoke a little book into WisprFlow - 44k words in not event two months. The mobile app has its quirks, but works better for me than the built-in iOS voice-to-text of my keyboards. They have a free tier to see if this whole voice-to-text things is something for you, and you can get a month for free (and I think me too) with my link here. Superwhisper I know a lot of people use Superwhisper, which has a free open-source version. I tried the free tier of the paid version and did not become friends with the shortcuts on desktop and I don't think it has the same feature set as I described above for WisprFlow. It also has a mobile app, which didn't work on my iPhone at the time at all. Claude Desktop One of the Claude Desktop brought an intrusive shortcut for speaking to Claude directly using the Caps Lock key. I wondered if I can misuse it as a free app for voice-to-text, but the quality of the generated text was unusably low. See the exact text I just spoke, generated by WisprFlow. What Claude Code generated seems like it must be thinking I'm speaking a different language. Google Docs A thing I recently learned from Aaron Francis in his screencasting course is that he uses Google Docs voice-to-text to do a first run of his screencasts before actually recording anything. So, this might cover your use case, too, keeping things extremely simple. --- If you aren't using voice-to-text for coding and other knowledge work yet, this is the time to try it. The tools are there and it's giving coding another fun spin, further turning you into a ship-machine.
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7-day bootcamp offer to get your AI coding to the next level & ship your project: Learn and practice agentic coding in a group of 3, with a FREE Claude Code pass. Daily short how-to lesson and accountability drill, then 2h mob Ruby coding practice on your own projects. 19th-27th of January. 3 spots only. $147 to keep you accountable - refund if unhappy. DM me for next steps. 🚀🧡
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🖥️ Quick share on automating your desktop chores x.com/i/broadcasts/1vOGwdqAv…
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