AKAS CoFounder; Strategy/Impact Expert; Chair, Race Equality Advisory Bd, Mind. Media; Gender/Race Equity; Climate; Democracy; Globalism; Kid's Wellbeing
Joined September 2011
- Tweets 149
- Following 67
- Followers 97
- Likes 123
Photos and videos
Richard Addy retweeted
7 Jul 2023
In a groundbreaking new op-ed for @pressgazette, @LubaKassova explores the gender consumption gap for online news - and how publishers can address it. The key statistic: 60% of visits to 48 major news websites in May 2023 were made by men.
pressgazette.co.uk/comment-a…
1
1
160
Richard Addy retweeted
27 Jun 2023
AKAS co-founder and director @LubaKassova joined @WempowerUK for their latest conversation series. The episode drops on Mon 3rd of July - follow @LubaKassova and @WempowerUK so you don’t miss it ⬇️
1
2
166
Richard Addy retweeted
22 Jun 2023
Read @LubaKassova’s reflections on the clearly emerging new line of societal polarization around #AI, and what it tells us about human nature.
What do you think? Tell us in the comments ⬇️
lubakassova.com/en/latest-re…
2
1
90
Richard Addy retweeted
20 Jun 2023
We're pleased to share that the latest #MissingPerspectivesReport, commissioned by the @gatesfoundation and authored by our award-winning team @LubaKassova and @RichardACAddy , has been included in latest issue of the e-magazine, The Drum Beat ⬇️
comminit.com/global/drum_bea…
2
2
109
Richard Addy retweeted
15 Jun 2023
Our award-winning team @LubaKassova @RichardACAddy presented the findings from their latest #MissingPerspectivesReport to BBC Global Women in News. They’ll be returning to BBC next month - follow @AkasAudience for a summary of their presentation.
internews.org/from-outrage-t…
1
1
70
Richard Addy retweeted
14 Jun 2023
Did you know @NationMediaGrp is the largest independent media house in East and Central Africa? @LubaKassova sat down with Dorcas Muga-Odumbe to discuss Nation Media Group’s pioneering work, and lessons learned. Here are some key takeaways ⬇️
2
2
125
Richard Addy retweeted
8 Jun 2023
Last week, @LubaKassova had the honour of speaking at a digital news conference in Sofia organised by @dirbg - the most influential online news provider in #Bulgaria. Luba discussed why audiences are turning away from #news and what the industry can do to tackle the problem ⬇️
2
2
76
Richard Addy retweeted
31 May 2023
At #IJF23, @RichardACAddy highlighted the positive #socialimpact of journalism - something that isn't often talked about. We're talking about millions of lives being positively enhanced by journalism. This is a strong case that needs to be made to funders of journalism ⬇️
1
3
62
Richard Addy retweeted
25 May 2023
Our award-winning team @LubaKassova and @RichardACAddy recently joined the @allindianscount podcast to discuss their recent #MissingPerspectivesReport and how the Indian media can address the gender imbalance: podcasts.apple.com/au/podcas…
2
4
95
Richard Addy retweeted
11 May 2023
The latest #MissingPerspectivesReport, by @LubaKassova lead researcher @RichardAddy, argues that a key opportunity is the development of products, services, and formats that are women-friendly. When you close the gender consumption gap, you will boost your newsroom’s revenue:
2
2
93
Richard Addy retweeted
23 May 2023
@RichardACAddy and I are excited to share that From Outrage to Opportunity that I authored and he was the quant research lead for has won The Communicator Award of excellence for social impact which "honors work that transcends craft — work that made a lasting impact". 1/2
1
2
3
99
Richard Addy retweeted
16 May 2023
"In the 1960s and 1970s, women had to sue to be included in newsrooms and to even have jobs in newsrooms. Then there was the struggle to become leaders. For women of color, that door has stayed shut in a lot of ways." Powerful frank words from @AmandaB1201 at #IFJ23:
1
2
71
Richard Addy retweeted
2 May 2023
We are so thrilled to read the incredible feedback from the three sessions our founders @LubaKassova and @RichardAddy were part of at #IJF23. Missed out? Links below: journalismfestival.com/progr… journalismfestival.com/progr… journalismfestival.com/progr…
2
3
84
Richard Addy retweeted
21 Apr 2023
🔴 How do you measure the social value of your journalism? #ijf23 with @richardacaddy @stylichara @philchet @kapur_ritu
🎥 Live & On Demand > journalismfestival.com/progr…
5
11
1,419
Richard Addy retweeted
21 Apr 2023
At How do you measure the social value of your journalism? This framework shared by @RichardACAddy is amazing and incredibly helpful. Can’t wait to find ways to use these prompts to measure our work at @kontinentalist_, and sharing this here for all small media biz.
1
4
7
523
Richard Addy retweeted
20 Apr 2023
A reminder that this event is happening today at #IJF23! It’s an event not to be missed ⬇️
15 Apr 2023
Want a blueprint for tackling women’s under-representation and cultural exclusion in your own news organization? Join @LubaKassova at #IJF23 for a panel discussion with news leaders @NewsEdJane, @PamSittoni and @AmandaB1201 ⬇️
journalismfestival.com/progr…
1
2
79
Richard Addy retweeted
18 Apr 2023
This week at #IJF23, @LubaKassova and @RichardACAddy will be joined by news leaders @NewsEdJane, @PamSittoni, and @AmandaB1201 to unpack the below challenges in the news industry. Have a particular topic that you want to hear more on? Vote in the poll below ⬇️
29%
Underrepresentation
14%
Inclusion
43%
Missing stories
14%
Consumption gap
7 votes • Final results
2
6
247
Richard Addy retweeted
16 Apr 2023
Also on Thu 20th April in Perugia:
Discussion on "How including the missing perspectives of women of all colours in news can revitalise the news industry"
Featuring @RichardACAddy @AmandaB1201 @NewsEdJane @LubaKassova @PamSittoni
journalismfestival.com/progr…
1
2
5
143
Richard Addy retweeted
13 Apr 2023
Thank you for highlighting our work @RealAWiM
13 Apr 2023
Next up in our case study series: @RealAWiM. AWiM is an innovative international non-governmental organization, whose goal is to raise the profile and visibility of African women in media. Read some of the insights from @LubaKassova’s discussion with AWiM co-founder @DrYemisi ⬇️
2
4
169