This month, we celebrated growth and shared success at PMGFest!š
Our family dinner was a reminder of the exciting future ahead.
Cheers to our incredible people and more great moments together as one @pmgworldwide!
Don't miss our Head of SEO this Thursday at 9AM when he'll be sharing the opportunities for a more integrated paid and organic search strategy with
@thego_network
š Secure your spot by signing up for free here: tinyurl.com/aupybhr8#SEO#PaidSearch#TotalSearch
AI news and developments related to SEO keep rolling in!
July saw Google continue to dominate the AI landscape with tweaks to its AI Overviews feature & we saw developments from OpenAI and Bing too.
Read it all here: bit.ly/3YJmoCN
We're SO excited toĀ launch @pmgworldwide's first London-based Graduate Leadership Programme!š
This opportunity offers training, mentorship & practical experience with some of the most innovative brands.
Start your marketing career by applying today: bit.ly/4civJof
Starting as a platform for sharing personal photos in 2010, Instagram has transformed into a platform shaped by user preferences and algorithm changes.
We explore these shifts and outline how advertisers can maintain reach and engagement here: bit.ly/3YNyafg
The rise of Connected TV and Online Video is transforming the programmatic video ecosystem, creating exciting new opportunities for advertisers.
However, it has also led to a complicated new vocab to get to grips with.
Our guide cuts through the jargon: bit.ly/3L0iE7I
With search on the precipice of its biggest development since @Google launched with ten blue links, we need a fresh look at how to reach customers & what the inputs are.
We explore why SEO remains crucial in this new digital landscape with @PMarketingWš
performancemarketingworld.coā¦
The concept of āTotal Searchā has long been discussed, presented and packaged up by agencies, brands and marketing evangelists.
And yet, few can claim to be achieving it.
We explore the fundamental challenges hindering brands from realising Total Search: bit.ly/3A5Pm5E
We thoroughly enjoyed presenting the future of SEO and what happens when everyone stops searching at 'The Funnel Live' event today.
A huge thanks to the @InformaPLC team for inviting us along!
Though @Google has announced a new approach to managing 3rd-party cookies, instead of completely phasing them out, implementing cookieless measurement remains critical for long term growth.
Moving beyond attribution, here'sĀ 3 steps to expanding your marketing measurementš
Our SEO team is growing āØ
We're looking for an experienced SEO Manager to join our team of technical and content experts in driving visibility and organic growth.
You'll be joining @Campaignmag's Performance Marketing Agency of the Year. Apply hereš
bit.ly/4fnFlRh
This week, @Google surprised the industry by announcing it would no longer phase out 3rd-party cookies in Chrome.
After years of industry prep for a cookieless future, we've gathered insights from our media and analytics teams on this unexpected U-turn: bit.ly/4c1PMXQ
The buyer journey is getting longer and increasingly complex.
This means brands need to expand their reach beyond traditional SEO.
And thatās where Surround Sound SEO comes in.
Find out more here: bit.ly/3Sbs7gA
We're thrilled to be nominated for 2x @MarketingWeekEd Awards š
We've been working with @BYDCompany across Europe and being shortlisted in the 'Automotive' category is incredible recognition of this.
We're also an Agency of the Year finalist!
lnkd.in/eCTfd9SR
Attribution is the process of assigning conversion credit to a marketing touchpoint. But what if the conversion would have happened anyway?
We share how a solution that combines advanced statistics and technology can a better understanding for your brand: bit.ly/3y0QS8w
Looking to expand their media activation, @HomeServeUK turned to @tiktok_uk
We defined TikTok's role in their marketing mix, then established content pillars aligned to their brand values & comms strategy, followed by storyboard development & production: bit.ly/45b3RAv
Our incredible media team is looking for new members!
As well as running, building and optimising campaigns across our client roster, you'll be joining @Campaignmag and @bestcompanies' highest ranking large agency to work for!
Apply here: bit.ly/3S2dnAq#mediajobs
In the evolving world of online advertising, programmatic buying has become a dominant force. But with its rise comes concerns about transparency & accountability.
Thatās where groups like theĀ @uksafc come in. Find out what motivates them in our Q&Aā¬ļø
newdigitalage.co/technology/ā¦