AdRoll ABM (formerly RollWorks) is here! Follow us @AdRoll for the latest B2B marketing insights.

Joined July 2016
715 Photos and videos
Pinned Tweet
27 Aug 2025
RollWorks just got a glow-up ✨ We’re now AdRoll ABM—same great ABM tools, now under the @AdRoll name. Learn more ➡️ bit.ly/4n5VTAw #AdRollABM #ABM #Rebrand #AdTech #MarTech
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24 Oct 2025
As we unify under AdRoll's platform as AdRoll ABM, we're no longer posting on this page. To ensure your content access is uninterrupted, all ABM insights, updates, and news are moving to AdRoll's X page. Follow us at @AdRoll.
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22 Oct 2025
Our content is moving as we've officially become AdRoll ABM, a powerful product of the AdRoll platform. All future ABM insights, updates, and more will now be published exclusively on @AdRoll.
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20 Oct 2025
Big news! Our content is moving as we've officially become AdRoll ABM, a powerful product of the AdRoll platform. To continue receiving all the ABM insights and updates you count on, follow @AdRoll.
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17 Oct 2025
As we unify under AdRoll's platform as AdRoll ABM, we're no longer posting on this page. To ensure your content access is uninterrupted, all ABM insights, updates, and news are moving to AdRoll's X page. Follow us at @AdRoll.
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15 Oct 2025
Big news! Our content is moving as we've officially become AdRoll ABM, a powerful product of the AdRoll platform. To give you a better, centralized experience with all of our content (including broader advertising and platform insights), we'll now be posting on @AdRoll.
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13 Oct 2025
Exciting news! The ABM content and insights you love are making a seamless move. We’ve officially become AdRoll ABM, a powerful product of the AdRoll platform. To simplify and centralize our ABM content, we'll be posting on @AdRoll. Please switch your follow now!
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RollWorks retweeted
2 Sep 2025
Passports ready! 🌏 This month, we're going global for three of the biggest events in tech: @INBOUND in San Francisco @SBCGAMINGNEWS SBC Summit Europe in Lisbon @Klaviyo: BOS in Boston Follow along to see what our team is up to! #TechEvents #INBOUND25 #SBCSummit #KBOS2025
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18 Nov 2024
Talk about making magic happen!🌟 RollWorks has been named a Visionary in the 2024 Gartner Magic Quadrant for Account-Based Marketing Platforms! Get all the deets here 👉 globenewswire.com/news-relea…
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13 Nov 2024
Fuel your 2025 #ABM strategy with our Thanksgiving ABM Harvest Hub—a go-to for tools, insights, and a chance to win premium prizes like travel sets, Ember mugs, and $100 gift cards. Dive in and win big! 🎁 campaigns.rollworks.com/abm_…
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24 Oct 2024
🤔Curious about the latest trends and top challenges in ABA? Here’s a sneak peek at our findings after surveying hundreds of B2B marketers. 📊Download our full ABA Report for expert insights and strategies here: rollworks.com/resources/guid…
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15 Oct 2024
72% of B2B customers expect personalized treatment throughout the buyer’s journey. If your ads aren’t delivering, you're missing out! 🚀 Check out our latest blog for tips on creating personalized campaigns that boost ROI & deliver real results.🔗rollworks.com/resources/blog…
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14 Oct 2024
⏰ Feeling stuck with your #ABM efforts? You're not alone! In this video, we reveal the top 5 ABM mistakes that could be costing you results—and how to avoid them 🛑👉 youtu.be/IwK83a8VTx8?si=wTEr…
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9 Oct 2024
Fuel retention and growth📈 in 2025 with #ABM! Join us LIVE on 10/29 at 10am PT / 1pm ET for a roundtable featuring top ABM experts. Walk away with actionable strategies to protect your top accounts and tap into new growth opportunities! 🔗 adroll-3.wistia.com/live/eve…
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1 Oct 2024
🚀 #INBOUND24 brought all the excitement, innovation, and fresh insights we expected—and then some! We’ve rounded up the top 10 takeaways that every marketer needs to know going into the rest of 2024. We've got the full rundown here 👉 rollworks.com/resources/blog…
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RollWorks retweeted
27 Sep 2024
Turn your MarTech investments into ABM success stories! Our new partner guide with @RollWorks shows you the way. Discover how to optimize Your MarTech Mix: hubs.ly/Q02RlQFN0
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19 Sep 2024
Day 2 at hashtag#INBOUND24 and our team is looking great!💚 Get ready for our Green Power Hour happening today from 2-4 PM ET at the hashtag#ABM Lounge! 🍵 Swing by for matcha lattes, great conversations, and all things #ABM. 👉 Get the deets here: lnkd.in/d4ndarde
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18 Sep 2024
We are thrilled to announce that RollWorks has been named Best Account-Based Marketing Solution in the 2024 #MarTech Breakthrough Awards! 🏆 🎉 Curious about what makes us stand out? Check out the full press release: globenewswire.com/news-relea…

ALT RollWorks MarTech Win!

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RollWorks retweeted
18 Sep 2024
Game on at the #INBOUND24 @RollWorks ABM Lounge! 🎮 Stop by for lawn games, custom tees & expert ABM plays, and fuel your next campaign over coffee with the team. #ABMPlaybook
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18 Sep 2024
We’ve got something special waiting for you at the #ABM Lounge—our exclusive custom tees designed just for #INBOUND24! Once they're gone, they’re GONE! Don’t miss your chance to rep your ABM Era in style. 👉 Get all the details on all we’ve got planned: lnkd.in/d4ndarde
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