@RustyWarner profile picture
Rusty Warner @RustyWarner

VP, Principal Analyst at Forrester Research serving B2C Marketing Professionals. This is a personal account. Tweets are my own.

Joined April 2010
  • Tweets 1,379
  • Following 711
  • Followers 1,572
191 Photos and videos
I'm speaking at the Marketing Leaders Summit 2024 on 5th September at the Waldorf Hilton Hotel, London. invt.io/1txbx1s3m73

I'm speaking at B2B24_Leaders Summit, join me

Register now

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Pleased to announce the latest @forrester Wave evaluation of 13 real-time interaction management (RTIM) vendors. forrester.com/blogs/invisibl…

Invisible Experiences: Anticipate Customer Needs With Real-Time Interaction Management

real-time CX real-time interaction management real-time CX RTIM real-time CX invisible experiences real-time CX customer experience

forrester.com
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Art Offers An AI Reality Check For Martech forrester.com/blogs/art-offe… via @Forrester

Art Offers An AI Reality Check For Martech

Learn how a piece in the Museum of Modern Art (MoMA) and a Forrester report can help you understand AI for martech.

forrester.com
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Jeff Lawson @jeffiel kicking off @twilio #SignalConf. Love the inspirational stories from Twilio.org.
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Looking forward to tomorrow's webinar with @netcore_cloud - join us: netcorecloud.com/lp/us-forre…

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Excited to be sharing my thoughts on #martechstrategy at @Iterable's #ActivateTour London on June 21. I'll focus on 'How To Build A Customer-Obsessed Martech Ecosystem'. Reserve your seat: register.iterable.com/activa…
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Technology is not neutral, and responsible design is critical. @AurelieLHostis @forrester #ForrCX
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Consider the seven levers of trust when evaluating generative AI use cases. @eiannopollo @forrester #ForrCX
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Generative AI will enhance creativity, not destroy it. @McProulx @forrester #ForrCX
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Empathy is multi-layered…@joquintanilha @forrester #ForrCX
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Watching @martinjohngill kick off @Forrester’s CX EMEA Forum - it’s going to be a great couple of days. #ForrCX
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Check out The @forrester Wave: Cross-Channel Marketing Hubs, Q1 2023. forrester.com/blogs/invest-i…

Invest In A Cross-Channel Marketing Hub To Elevate Your Campaign Strategy

Empowered customers expect seamless cross-channel experiences. B2C marketers must understand customers and create value exchanges in their individual moments of need. That’s a tough job if your...

forrester.com
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Marketing and CX leaders: Don't rely on the "butterfly effect" to measure business value. Check out my latest @forrester blog post, and make plans now to join us for our CX EMEA Forum in London on May 10-11. forrester.com/blogs/dont-rel…

Don’t Rely On The Butterfly Effect To Measure Business Value

It is critical for marketers and CX pros to align their respective metrics with shared business metrics. Use CLV alignment to do this.

forrester.com
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Inspired by @Malala and her thoughts on education and equality. @Qualtrics #qualtricsX4
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Looking forward to Thursday's webinar with #evam's @dorukmutlu evam.com/webinar-the-anatomy…
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Join us for the @forrester Predictions 2023: CX, Digital & Consumer Marketing event in London on January 18th for a lively discussion on the predictions that will reshape CX and marketing in 2023. forr.com/3A3MBPb

Predictions

Explore Forrester’s 2026 Predictions guides, blogs, and webinars for technology, security, marketing, and CX leaders.

forrester.com
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Looking forward to this #webinar with @Mapp_Digital on how to extract the most value from your #martech stack. linkedin.com/events/theroiof…
Rusty Warner retweeted
Rusty Warner@RustyWarner
4 Nov 2022
Looking forward to this #webinar with @pelatro on #CX and #CustomerCentricity. pelatro.webinarninja.com/liv…
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Looking forward to discussing #martech investments and reducing #CX friction with @SerhatSoyuerel. @useinsider #reshape reshapesummit.com/

RESHAPE'22 by Insider — #1 Customer Experience and Growth Summit

RESHAPE’22 brings together marketers and digital disruptors from leading brands to explore A Brand New Way™ in customer experiences. Explore what’s new in cross-channel customer experiences, how to...

reshapesummit.com
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