Today, at the close of Women’s History Month, we are launching the commemoration and celebration of our 50th anniversary year. As we mark this moment, we remember all those who came before us, the women and allies who fought tirelessly for the right of women and children in Scotland to live free from domestic abuse. Their courage and determination laid the foundations for the work we continue today. 💜
We also look to the future. Tomorrow is a new day, a continuation of our collective efforts alongside the Women’s Aid network and our partners and allies across Scotland to support, to speak out for, and to advocate on behalf of women and children affected by domestic abuse.
Throughout the year ahead, we will share reflections and insights from this journey through an exciting initiative we’ll announce very soon.
This morning, we are introducing our new logo and tagline, which will accompany us throughout this anniversary year. Today, we want to share the meaning behind the logo, which we hope will inspire us all.
💜The Scottish thistle is not only intertwined with Scotland’s national identity, but to us it represents resilience, a hardiness that we will continue to persevere throughout the many storms. The thistle is about being ok with sometimes being seen as prickly and difficult, as that is often the reality of speaking out and standing firm for women’s rights and safety. The need is too great to stay silent. It is a call for us all to be the purple in the field of green, luminous and strong.
♀️The Venus symbol is part of our fabric. Long recognised as a symbol of women and feminism, it represents empowerment and our continued commitment to campaigning for equality.
🌿Finally, the stem and leaf symbolise growth, the steady, meaningful changes made over time that help women and children in their moments of need, and that move us all closer to justice and safety, which are elementary rights.
Over the next few weeks, we will share more about our tagline for the remainder of this year and how Resistance, Resilience, and Rights are fundamental to our past and our future. For now, thank you for being with us on this journey. 💜💜💜
#SWA50 #ResistanceResilienceRights #EndDomesticAbuse