So thankful for the leadership and voice @JonGordon11 is for the importance of culture. Thank you Jon for your support, example, and friendship!

We are so grateful to all our sponsors for their support! Thank you to the Madison County Commission for sponsoring the 2026 Culture Clinic! To learn more about the Culture Clinic and how to get involved, visit seasonbuilder.org/clinic

Join us in welcoming Alexa Douthitt as our new Assistant Director of Compliance and Student-Athlete Development! uahchargers.com/news/2026/6/…

This is what leadership sounds like! Wins games and hearts! Excited to have @3strikes_AU with us at the Culture Clinic on September 19 in Huntsville, AL Seasonbuilder.org/clinic

We are so grateful to our sponsors for their continued support! Thank you to Ronnie and Pat Williams for sponsoring the 2026 Culture Clinic! To learn more about the 2026 Culture Clinic and how to get involved, visit seasonbuilder.org/clinic

Hills I will die on as someone who has coached high school football for over 29 years: 1. If you are not PASSIONATE about blessing, serving, and empowering those you are blessed to coach, this profession is not for you. 2. As much as we need to know our trade, getting to know (and to love), our players is far more important. 3. This is an INTENSE game, and it’ll never be “just a game”, but it IS a game. Remember that when you’re with your team, and more importantly, remember that when you’re with your family. 4. Just as we teach our athletes to “leave things better than they found them”, we need to leave our athletes better than they were when they first entered into our program. Never let a day pass without pouring into each and every individual. 5. Life is complicated enough, let’s not complicate the game in such a way that we take the joy of it away from others. In other words… Keep it simple. 6. Our words carry little (or NO), value, if we don’t practice what we preach. WE as coaches should be learning and growing each and every day, just as we expect our athletes to. 7. As much as we all want to win those championship rings for our athletes, make sure you don’t lose your wedding ring in the process. 8. The athlete that may be “difficult to reach/teach” (the one who may get on your last nerve more than you could ever imagine), is someone’s EVERYTHING. Get to know them as human beings, find out what motivates them, and do everything you can to help them to thrive. 9. Be where your feet are. Don’t fall into the trap of chasing logos and thinking that a higher division, a bigger school, or going from HS to college, or even college to the pros, is going to be more rewarding or fulfilling. 10. The legacy you leave as a coach will never be determined by your wins and losses, but by the lives you were able to change for the better!

Well said Coach!

2026 Culture Clinic... 📌 Stovehouse - Huntsville, AL 📆 Wed. September 16 ⏰ 9:00 AM - 2:00 PM To learn more or register today, visit seasonbuilder.org/clinic

We are so grateful to our sponsors for their continued support! Thank you to CBS Bank for sponsoring the 2026 Culture Clinic!

2026 Culture Clinic... 📌 Stovehouse - Huntsville, AL 📆 Wed. September 16 ⏰ 9:00 AM - 2:00 PM 👉 seasonbuilder.org/clinic Guest Speakers: ⚾ Coach Butch Thompson @3strikes_AU 🏈 Dr. Braden Brown @DrBradenBrown ⚾ Kyle Stark

Great week bringing Culture Builder to Little Rock Christian Academy! 10 teams…1 shared vision! And we get to help them bring it to life! We are honored with this opportunity!

Hear from a few of the coaches who attended last year's clinic... To learn more about the 2026 Culture Clinic and register today, visit seasonbuilder.org/clinic

Five years ago, Season Builder started with a simple belief: Athletes need more than performance training. They need mentorship, personal growth, purpose, and support for the person behind the jersey. Today, as we celebrate 5 years of impact! - 2,611 athletes impacted through our team programs - 66 teams served through culture development and leadership training - Our first large leadership event launched through the Culture Clinic We still believe the same thing we believed on day one: Sports are one of the greatest tools in the world for personal development when used intentionally. And we’re just getting started. Thank you to every coach, athlete, donor, supporter, mentor, speaker, volunteer, and friend who has helped build this mission over the last 5 years. Your investment is changing lives far beyond the game. Here’s to the next season.

Really proud of the resilience of this team. Don’t stop now!

2026 Culture Clinic... 📌 Stovehouse - Huntsville, AL 📆 Wed. September 16 ⏰ 9:00 AM - 2:00 PM 👉 seasonbuilder.org/clinic We've got a day full of guest speakers, practical coaching tools, and a special session on coaching mental health. Registration is now open to coaches and leaders looking to build a better culture for their team, business, or community! Guest Speakers: ⚾ Coach Butch Thompson @3strikes_AU 🏈 Dr. Braden Brown @DrBradenBrown ⚾ Kyle Stark

Who's coming to the culture clinic? Here is the lineup: ⚾Coach Butch Thompson: Head Baseball Coach at Auburn University @3strikes_AU ⚾Kyle Stark: Former MLB Executive & Sports Culture Consultant 🏈Dr. Braden Brown: Director of Mental Health & Performance at BYU @DrBradenBrown We can't wait to hear their wisdom and inspiration live and in person!

Don't miss this opportunity to register early for the 2026 Culture Clinic. Get out of the classroom and spend some time learning more about your team. We've got a day full of guest speakers, practical coaching tools, and a special session on your athletes' mental health. Register today for the Culture Clinic 📆Wednesday, September 16 ⏰9:00am-2:00pm 👉seasonbuilder.org/clinic

2026 Culture Clinic... 📌 Stovehouse - Huntsville, AL 📆 Wed. September 16 ⏰ 9:00 AM - 2:00 PM 👉 seasonbuilder.org/clinic Registration is now open to coaches and leaders looking to build a better culture for their team, business, or community! @3strikes_AU @DrBradenBrown @CoachSpence15

Great catching up with @Coach_Carroll talking Honest, Hungry, Humble culture at @LipscombMBB and learning from one of the best when it comes to pouring into athletes Lance Brown with WhoUWith ministries! Good day in Nashville!

Season Builder is proud to announce the return of the Culture Clinic! Join us on September 16, 2026 for another day of inspirational teachings, leadership development, and practical tools all designed to help you build a better culture.