Helping retailers and brands to leverage shopper insights to increase sales and profits.
Joined October 2010
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Photos and videos
18 Nov 2020
Most of the vegan food produced is consumed by health seeking flexitarians wanting to add easy to cook high quality variety to their diet. It’s growth impacts a wide range of non-vegan categories from meat and dairy through to snacks and confectionary. lnkd.in/gBPGPre
16 Nov 2020
From a shopper research perspective it will be interesting to see if the names changes have any impact on the long term sales trends of these products. Any thoughts? lnkd.in/gcwZUZ4
14 Dec 2019
Great example of the power of functional messaging delivered at the point of purchase decision. #shoppermarketing #retail #supermarkets #fmcg #cpgmarketing #healthyeating #obesity lnkd.in/fwc5-kq
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3 Dec 2019
More great news for Four Pillars with gin consumption rising. #food #beverageindustry #australianexports po.st/ISptBf
1 Dec 2019
The real question here is “Is it a lack of funding that has led our Universities to turn a blind eye cheating so they can keep profitable international students?” This short term thing will ultimately devalue our whole tertiary education system. lnkd.in/fjgquFj
14 Nov 2019
I survived my panel session! The audience were split between those who agreed with me and those who wanted to believe that if you educate consumers about the right thing to do they will do it. #shoppermarketing #socialmarketing #ec…lnkd.in/f48xMj2 lnkd.in/f-Jdw2H
13 Nov 2019
An excellent primer for those of us with a very limited understanding of global economics. A change gonna come. #samcooke #globaleconomics lnkd.in/fVrkdtK
6 Nov 2019
I am completely confident that high quality meat substitutes will be readily accepted with the next few years as Gen Z continue to break loose of outdated Industrial Age paradigms. #vegan #fakemeat #plantbasedfood lnkd.in/fJ7kwGf
6 Nov 2019
Another step in the long journey to true gender equality - congratulations Matilda’s for your courage and tenacity! #genderequality #matildas #womeninsport lnkd.in/feXW4HC
6 Nov 2019
Let's hope that Australian retailers don't take the Gerry Harvey approach and assume that fundamental societal changes won't just away. Sustainability strategies now have a direct relationship to sales and profitability. #shoppermarketing #shopperresearc…lnkd.in/fvj66pC
1 Nov 2019
Coles Local has succeeded through careful market segment needs alignment, Metro Go might work for similar reasons. #shoppermarketing #supermarket #woolies #retail lnkd.in/f7kuQkZ
31 Oct 2019
Innovative retail still works! #retailing #shopperresearch #consumerbehavior #halloween lnkd.in/g63k-tH
26 Oct 2019
I am so into this idea, the only challenge will be to get CEOs to prepare for meetings! #marketresearch #insights #management lnkd.in/f4Kpnww
23 Oct 2019
Our Retailer Performance Scorecard dashboard is built on these principles. #retailing #ecommerce #onlineretail #marketingmetrics lnkd.in/fngP4RD
8 Oct 2019
Giving shoppers a great experience. And getting sales from it. Who’d have thought? lnkd.in/gjc29-e
3 Sep 2019
Great article profiling the Pharmacy shopper. #retail #influencers #ecommerce #onlineretailing #shoppermarketing #chemistwarehouse #priceline lnkd.in/fUWWxd7