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SourceLink @SourceLink

As a full-service marketing agency, we’ll bring you results by delivering the right message, at the right time, in the right place.

Joined March 2011
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SourceLink@SourceLink
22 Apr 2020
SourceLink’s Dan Browne penned an article on the 3 ways the lifecycle of a mail piece can impact your customer journey. Check it out - bit.ly/2KrXYXg. #customerjourney #cx #customerexperience #customerjourneymapping
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SourceLink@SourceLink
14 Apr 2020
#Banks, are you prepared for what post-COVID will look like for you? okt.to/P2TgiC

What Banking Will Look Like After the Pandemic

Here is how Covid-19 will change the way financial institutions are run and the way consumers do banking in the future.

thefinancialbrand.com
SourceLink@SourceLink
10 Apr 2020
For great content suggestions to use today, take a look at "Content and coronavirus: How you can differentiate from the masses" from @sengineland > okt.to/1OBVtW
#Banks and #creditunions help your customers transition to online quickly with these tactics. If you need quick assistance putting these campaigns together, we are here to help. Contact us at LetsTalk@sourcelink.com. okt.to/VL7nBE

COVID-19 Tactic: Help Consumers Transition Fast to Digital Banking

It’s mission-critical for banks and credit unions to give customers the confidence and know-how to bank digitally during coronavirus pandemic.

thefinancialbrand.com
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Here are actionable tactics to ensure you’re setting your brand up for success during and after this crisis: okt.to/HRF58i #marketing
How To Avoid A Coronavirus Marketing Fail: okt.to/oDy2mO

How To Avoid A Coronavirus Marketing Fail | AdExchanger

The playbook for how to advertise during a pandemic is still being written. Coronavirus marketing fails are inevitable. Retargeting ads for out-of-stock products and tone-deaf or opportunistic...

adexchanger.com
How #Digital Marketing Strategies Are Changing Due to COVID-19: okt.to/scJkfF #marketing #digitalstrategy
Read 5 tips from a consumer psychologist on how brands should respond to #coronavirus. How many of these tactics do you have in place? okt.to/rT83CH

5 tips from a consumer psychologist on how brands should respond to coronavirus

Stop with the cute logos, play up your expertise and take action, advises Kit Yarrow.

adage.com
SourceLink@SourceLink
31 Mar 2020
#Healthcare marketers, social media is a great channel to utilize to share important updates and keep your members informed. Here are a few tips to help you navigate your social media communications: okt.to/zKBct2 #SocialMediaMarketing

Social media in healthcare: A regulation-friendly guide for 2026

Find out how to use social media in healthcare to grow a social audience — without running into compliance issues.

blog.hootsuite.com
SourceLink@SourceLink
30 Mar 2020
Interested in identifying relevant and timely content opportunities during this crisis? Read our SEO Director, Lily Ray’s advice on using Google Trends to help you stay on top of trending topics and ahead of the curve. okt.to/CVPFTM #googletrends #ContentMarketing
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SourceLink@SourceLink
27 Mar 2020
#Retailers, if you are trying to find the right tone for your #marketing, check out this article for insight on the dos and don'ts for marketing during the coronavirus: okt.to/1gzJxP

Marketing in the Age of Coronavirus: The Dos and (Many) Don’ts

It's a time for humanity, not an onslaught of promotional e-mails.

wwd.com
SourceLink@SourceLink
26 Mar 2020
Interesting article from the @FinancialBrand on how the coronavirus will impact the financial ecosystem: okt.to/wTvt9J

How Will The Coronavirus Impact The Banking Ecosystem?

As the coronavirus outbreak changes how consumers bank and which fintech firms survive, leaders must evaluate business models and strategies.

thefinancialbrand.com
SourceLink@SourceLink
25 Mar 2020
With everyone trying to adjust to a new normal of #workingremotely, we reached out to some of our veteran work-from-homers to see what tips they had to share to make this adjustment a bit easier. okt.to/OXdv10 #workingfromhome
SourceLink@SourceLink
24 Mar 2020
How are you adapting your #marketing during this crisis? One area to adapt and definitely ramp up your efforts is in search engine optimization (#SEO). okt.to/n0MGFq #DigitalMarketing

5 Completely Sane Reasons Why You Shouldn't Stop SEO Efforts During COVID-19

Don't stop your SEO. Here are five reasons why you should absolutely continue search engine marketing efforts during these trying times.

searchenginejournal.com
SourceLink@SourceLink
23 Mar 2020
Are you wondering whether your business should halt your #marketing due to COVID-19? Surely not, as they say, the "show must go on." Now is the time for businesses to fine-tune their strategy and enact marketing plans that will carry them through. okt.to/TtrNuq

Preparing your marketing plans for the Coronavirus downturn

thedrum.com
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SourceLink@SourceLink
19 Mar 2020
In the current climate, #banks and #creditunions should use this time to improve their digital strategies and focus on ways to reach customers outside of their branches. Here are 13 digital initiatives for financial institutions to work on now: okt.to/ikStjz

13 Ways Businesses Can Use SEO & Marketing to Combat Coronavirus Impact

This is the time to stay the course and tackle all of those potentially impactful SEO and marketing tasks you’ve had on your back burner.

searchenginejournal.com
SourceLink@SourceLink
13 Mar 2020
One big challenge for #marketers still hasn’t changed: the call to do more with less AND to continue producing remarkable results. But there is a solution to help, read it here: okt.to/k0u5Xh #marketingstrategy
We're exhibiting at the 27th Annual @CUNACouncils Conference. If you’ll be in attendance, we’d love to catch up to discuss your current #marketing goals, and see if we might be able to help support your initiatives. Let's Talk! okt.to/oCrgXM #MBDCouncil #CUNA
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SourceLink@SourceLink
27 Feb 2020
Innovative #digitalstrategies present a wealth of opportunities for banks. Find out how one #bank utilized a cross-channel digital campaign to exceed their ROI goals, here > okt.to/gJKCZl
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SourceLink@SourceLink
26 Feb 2020
If you are not exceeding your #AEP #Medicare marketing goals, reach out to our Medicare marketing specialists today at LetsTalk@sourcelink.com. #directmarketing #marketingagency #MMS2020
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