The #emailgeeks most trusted email optimization platform. We help enterprise senders reliably reach the inbox. Proud @MessageBird company. Status: @SparkPostOps
Joined September 2014
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19 Jan 2022
Ready to geek out on all things email? 🤓
Email in 2022 includes ~50 pages of email geekery, including:
💌Top trends
💌Feedback from >2,000 email marketers
💌Data from Q420-Q321 covering 421 million unique permissioned recipients
Yep – lots of data. 🤯 sparkpo.st/tjudv
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21 Oct 2022
Looking to reengage your email subscribers? Check out this article from @anngynn and @CMIContent for inspiration! ✨
contentmarketinginstitute.co…
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20 Oct 2022
According to our research, inbox deliverability on average in the B2C brand marketing world is about 81%. 🙃
Check out our guide to learn the most important and issues that may negatively affect your delivery!
go.messagebird.com/email-del…
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18 Oct 2022
We've said it before and we'll say it again: The promotions tab *is* the inbox via @g_schlossnagle
sparkpost.com/blog/how-does-…
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14 Oct 2022
Every #emailgeek has a set of best practices they swear by. On the blog we set out to compile 6 of our top email design tips so you can add them to your email toolbox too.
sparkpost.com/blog/6-email-d…
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12 Oct 2022
Got the blocklist blues? See how our new Deliverability Analytics Blocklist Impact feature can help you determine a blocklist's impact on deliverability and inbox placement.
sparkpost.com/blog/deliverab…
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6 Oct 2022
Data is a vital asset for financial institutions.
If you're not sure what metrics to focus on, or how they can impact your program, our head of international, Sam Holding, can help! 👇
fintechherald.com/how-financ…
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5 Oct 2022
Setting up deliverability tracking and email seeding for your email campaigns doesn't have to be time-consuming and complicated. See how we can help! 👇
sparkpo.st/6290p
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4 Oct 2022
We asked and you answered... Half of respondents are sticking to traditional reporting despite this year's changes brought about by Apple's MPP.
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4 Oct 2022
If you're looking for support to explain MPP and its impacts to stakeholders, check out the info our info hub filled with everything you need!
🔗 sparkpost.com/ios-15-impact-…
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3 Oct 2022
Expand your practical skills, reach your customer’s inbox and become an email deliverability pro! 💪
This on-demand Send it School session will teach you everything you need to know. 👇
sparkpo.st/1x7fk
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20 Sep 2022
Have you changed your email marketing reporting strategy since Apple’s Mail Privacy Protection (MPP) went into effect? 👇
42%
Yep! Opens aren't as key.
50%
No. Leaders still ask...
8%
Not yet – working on it!
12 votes • Final results
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19 Sep 2022
With the holiday sending season coming up it's especially important to know how much ROI your email campaigns are earning. 🎁
In this on-demand Send it School session, you'll learn the important skills of measuring and optimizing your email campaigns!
sparkpo.st/4ui0c
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16 Sep 2022
Dirty email list? 🧼
If you’re not sure why email list hygiene matters or aren’t sure how to scrub a list clean, check out this helpful blog from our friends at @Iterable!
iterable.com/blog/keep-it-cl…
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13 Sep 2022
Whether you've just moved into, or are considering, a new management role on an email marketing team, our guide – created together with @rutdawson and @OmetriaData – has tips to help set you up for success within your first 100 days.
sparkpo.st/qy1tr
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12 Sep 2022
Set out on a quest with us to reach the glorified prize: a completed email campaign that drives positive results.
There are twists, turns and pitfalls along the way but we're here to help! 🧙
sparkpo.st/6bjlf
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8 Sep 2022
In honor of International #LiteracyDay we thought we'd share some of the top reads our Email Support Team Book Club has enjoyed together. 📚
Save this 🧵 for some great ideas to add to your bookshelf!
1/4
ALT Email support team book club recommendations.
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8 Sep 2022
Inclusify: The Power of Uniqueness and Belonging to Build Innovative Teams - Stefanie K. Johnson
"I hadn’t truly understood why it was so important and how to best implement an inclusive strategy until we read this book."
– Alycia Pierce, Technical Support Analyst
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8 Sep 2022
Effortless: Make It Easier to Do What Matters Most Make It Easier to Do What Matters Most - Greg McKeown
"This book was humbling and helped me to get over hurdles I didn’t realize I had been making for myself."
– Sasha Malcomson, Lead Technical Support Analyst
7 Sep 2022
Successfully applied, competitive data can improve:
💸 email revenue
📥 inboxing
📈 open, click, and conversion rates
🛒 order value
sparkpo.st/0971n
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