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Sue Unerman @SueU

Strategy and Transformation. Author: A Year of Creativity;Belonging; Glass Wall;Tell the Truth. Name pronounced You-ner-man (Unique).Opinions my own

Joined March 2009
  • Tweets 11,150
  • Following 1,923
  • Followers 4,831
816 Photos and videos
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Sue Unerman@SueU
2 Nov 2024
amazon.co.uk/Year-Creativity…

A Year of Creativity: 52 smart ideas for boosting creativity, innovation and inspiration at work

A Year of Creativity: 52 smart ideas for boosting creativity, innovation and inspiration at work

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campaignlive.co.uk/article/a… @Campaignmag

How agentic AI will usher in the return of caveat emptor

campaignlive.co.uk
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You might need to strip back everything and start again with AI sueunerman.com/2026/05/start…
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Sue Unerman retweeted
Campaign
@Campaignmag
May 11
Why starting from zero could be the key to AI success A view from @SueU buff.ly/Ohbj1ia

Why starting from zero could be the key to AI success

campaignlive.co.uk
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Sue Unerman retweeted
Campaign
@Campaignmag
Apr 7
The perils of “anticipatory compliance” A view from @SueU buff.ly/UDZBBFR

The perils of “anticipatory compliance”

campaignlive.co.uk
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My latest blog, no paywall: snakes, women, archetypes sueunerman.com/2026/04/the-p…
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Coming soon bloomsbury.com/uk/glass-wall… @BloomsburyBooks @BloomsburyBiz @cinemalover

The Glass Wall

bloomsbury.com
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Experience matters - here’s why sueunerman.com/2026/03/why-e…
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Sue Unerman retweeted
Campaign
@Campaignmag
Mar 4
Why cockroaches and rats can sometimes win the day – a view from @SueU buff.ly/Vn7nPOp
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Sue Unerman@SueU
22 Dec 2025
My 2025 wrapped @Campaignmag campaignlive.co.uk/article/2…

25 for 2025

campaignlive.co.uk
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Sue Unerman@SueU
22 Dec 2025
Perfect Xmas gifts linkedin.com/posts/sue-unerm…

A Year of Creativity: 52 smart ideas for boosting creativity, innovation and inspiration at work |...

The perfect Christmas gifts: A Year of Creativity but hurry only a few left in stock it’s nearly sold out with Kathryn Jacob OBE https://amzn.eu/d/6gXGMDC And Best Story Wins by Mark Edwards https:...

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Sue Unerman@SueU
22 Dec 2025
amzn.eu/d/8D3e3o1

Best Story Wins: Storytelling for business success: An Economist Edge book

Best Story Wins: Storytelling for business success: An Economist Edge book

amazon.co.uk
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Sue Unerman retweeted
Campaign
@Campaignmag
3 Dec 2025
Why brands are right to join in the Christmas conversation @SueU buff.ly/z0gmJww

Why brands are right to join in the Christmas conversation

campaignlive.co.uk
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Sue Unerman@SueU
19 Nov 2025
Back in the summer I was on this podcast thedrum.com/podcast/sue-joel…

Sue & Joel: Mandatory Growth, Social Scrutiny, and the Exhaustion of Modern Business

Sue Unerman & Joel Barnett join Emma Harris to dissect the chaos, stress, and sheer exhaustion that's become the norm. We're talking about the relentless pursuit of "mandatory growth" and how the...

thedrum.com
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Sue Unerman retweeted
Campaign
@Campaignmag
19 Nov 2025
The patriarchy is alive and well in the age of AI – a view from @SueU buff.ly/wJ6IJyc
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Sue Unerman@SueU
11 Nov 2025
sueunerman.com/2025/11/survi…
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Sue Unerman@SueU
4 Nov 2025
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Sue Unerman@SueU
4 Nov 2025
@cinemalover @BloomsburyBooks
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Sue Unerman@SueU
5 Nov 2025
Available here singapore.kinokuniya.com/bw/…
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Sue Unerman@SueU
4 Nov 2025
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Sue Unerman retweeted
Campaign
@Campaignmag
22 Oct 2025
Is AI coming for your job? @SueU buff.ly/jtbYYqg
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