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Joined April 2010
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Names that match how companies position themselves right now tend to move. Names that require interpretation tend to sit.
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The goal is not to make every domain look good. The goal is to recognize the few that are genuinely hard to replace.
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The best names often become easier to understand as your standards rise.
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Over time, better domain investing usually comes from better filtering, not just better hunting.
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I second that. I would say most don't.
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That habit makes it easier to spot patterns in both wins and losses.
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I think newer investors benefit from keeping notes on why they bought each name and whether that logic still holds later.
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Still, experience gets stronger when it is paired with honest review of past mistakes.
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Experience helps because it teaches what buyers actually respond to under real conditions.
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Mike Sullivan retweeted
Imagine this... an app where you take a photo of your meal and it gives the the grams of protien, calories, vitamins, etc.... servings .co and it starts on NotRenewing.com #vibecode #domains #app #hustle
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That is part of why simple checklists only go so far.
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Domain investing overlaps with branding, psychology, positioning, and market timing.
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One of the names on NR today is Bindings .org. Part of the thrill of domaining for me is thinking about the tool behind the name. One concept could be a simple accountability app where people turn goals into real commitments. Launch the project. Finish the course. Save the money. Write every day. Not just “I should.” Make it binding.
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The more you understand brand positioning, the easier it becomes to judge naming strength.
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A domain investor improves faster by studying businesses than by only studying domains.
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