This week Superior kicks off our summer run with the Corn Belt Classic video auction June 16 & 17 offering 74,000 head of calves, feeders, beef dairy cross and bred stock from ranchers you trust. 🎥 Browse the video catalog: SuperiorLivestock.com 📺 Watch & bid live: SuperiorLivestock.com Every summer, smart cattle buyers turn to one place for volume, quality and selection. That’s Superior Livestock. See you there!

Get an early look at the bred cattle selling on the June 17th Superior Livestock Cornbelt Classic Video Auction. 👀View the catalog and bid live at superiorlivestock.com

Ranchers are the salt of the earth people. Long days, hard work and a commitment to doing things right. That's what you'll find at Wolf Creek Matador. Selling June 16 & 17 at the Corn Belt Classic on SuperiorLivestock.com.

Superior's Week in the Rockies is one you don't want to miss. Ready to take your cattle marketing to the next level and get a bigger paycheck this year? Contact your local Superior rep today at 800-422-2117. ⏰Consignment Deadline: June 19 #TheSuperiorWay

POV: You love what you do.🌄 That's the difference at Superior Livestock. The reps marketing your cattle aren't just doing a job. They're ranchers and cattlemen who live and breathe this business. They know your operation is your annual paycheck. They know the genetics and management you've poured decades into. And they're passionate about getting you rewarded for every bit of it. Connect with your local Superior rep today 800-422-2117.

The cattle market that's rewriting record books. Superior Rep Bailey Ballou joins the @ProCattlemag Podcast to discuss today's hot market, value-added premiums, buyer behavior and what ranchers should be watching as Superior's Summer Run gets underway. If you're marketing calves this year, this is a conversation worth listening to. 🎧Listen Now: podcasts.apple.com/us/podcas…

Superior is kicking off our summer run with the Corn Belt Classic video auction June 16 & 17 offering 74,000 head of calves, feeders, beef dairy cross and bred stock from ranchers you trust. 🎥Browse the video catalog: SuperiorLivestock.com 💻Watch & bid live on SuperiorLivestock.com or DISH Ch. 997 Every summer, smart cattle buyers turn to one place for volume, quality and selection. That’s Superior Livestock.

Today, 10 nice loads of feeder steers shipped for M&K Ranch out of Centerfield, Utah. For more than 30 years, they've trusted Superior Livestock Auction to market their cattle. Represented by Kelly Kunzler and Curtis Stevens, these are the kind of cattle buyers look for. Built on trust. Backed by relationships. That's the Superior difference. Want to sell like this this summer? Call 800-422-2117.

You wake up before sunrise, work hard every day and pour decades into your herd. But when it’s time to sell, you’re forced to haul your cattle, pay high freight, lose weight on shrink and gamble your annual paycheck on one unpredictable day. At Superior Livestock, we’ve been changing that since 1987. We come to your ranch, film your cattle in their natural setting and put them in front of the largest buyer network in the country. ✅Lock in your price early ✅No trucking or yardage fees for you ✅World champion auctioneers ✅Get a check in hand once cattle are loaded Stop leaving money on the table and start getting rewarded for your hard work. Give us a call today at 800-422-2117 to get connected with your local rep.

Back in 1987, they took a chance on video marketing… Lundy Ranch became one of Gerald Yeager’s very first Superior customers and they’ve been selling #TheSuperiorWay ever since. 📺Watch the full episode on YouTube now youtube.com/playlist...

Consumers are demanding higher quality beef and cattlemen who focus on genetics are seeing the rewards. Superior Auctioneer & Rep Trent Stewart talks demand for high grading beef on Registered Ranching with Tucker Brown. 🎧 Listen to the full episode now where you get your podcasts.

Thursday, May 28, Superior Livestock Auction is offering 17,000 head of calves, feeders, beef dairy cross and bred stock from ranchers you trust. 🎥 Browse the video catalog: SuperiorLivestock.com 📺 Watch live on SuperiorLivestock.com or DISH Ch. 997 💻 Bid online at SuperiorClickToBid.com The nation's leader in livestock marketing.

Great cattle start with great bulls… The genetics behind a cow herd shape everything from performance to profitability and Hillwood Land & Cattle takes that seriously. Watch the full episode on YouTube now: youtu.be/wgK3WBSAfH4

Some people know him as a World Champion Bull Rider. Around here, we know him as a cattleman and part of the Superior family. From loading trucks in the fall with his dad to climbing on bulls under the bright lights, Josh Frost represents the same grit, work ethic, and western way of life that built this industry. That’s #TheSuperiorWay

Cattle are moving and buyers are watching. Over 95 lots are available now on the Country Page with new listings added every day. Reputation ranch calves, feeders, front-end bred stock, beef on dairy calves, Holsteins and more all selling on Superior’s 24/7 marketplace. See some recent top lots below and get your cattle in front of buyers who mean business at superiorlivestock.com #TheSuperiorWay

Strong demand in Superior’s May 14th Video Auction as producers from 18 states sold calves, yearlings and bred stock. A few highlights 👇 Charles Coblentz, OK 1180# Beef Dairy Cross Steers— $299/cwt Ellison Ranching Co., ID 850# Feeder Steers— $375/cwt Tarter Farms Donald Tarter, KY 915# Feeder Steers — $357/cwt Leon Whiteside & Family, OK 775# Feeder Steers — $392/cwt Lance Critten, MO 950# Feeder Steers — $346/cwt 174 lots sold #TheSuperiorWay to deliver now through December 2026. Next Superior Video Auction: May 28. Find a rep, consign your cattle or register to bid: SuperiorLivestock.com

Not every calf brings the same bid. Health, genetics, management and marketing matter now more than ever. American Cattlemen sat down with Eureka Livestock and Superior Rep Bennett Beard to talk about how today’s ranchers are building value into every calf crop. Read the full article 👉: americancattlemen.com/adding… #TheSuperiorWay

Taking pride in your land matters… Because good cattle and good stewardship go hand in hand. From Osage County Ranching to Serving Cattlemen: The Mark Freeman Story is now streaming on YouTube: youtu.be/690VIaBTyWI #TheSuperiorWay

Feeders are leaders and the market keeps proving it. Live from Superior Livestock Auction on RFD-TV's Market Day Report with World Champion Auctioneer Ralph Wade, the message is clear: demand is strong and summer auctions are right around the corner. The biggest stage in cattle marketing is here. See what’s coming next at SuperiorLivestock.com #TheSuperiorWay