One of the big problems accessibility faces is timing. Too often, accessibility testing is treated as an annual review. The best orgs have it baked into job stories, PRDs, and UAT. It's checked multiple times throughout the product lifecycle.
"#Data is the new oil", "the data don't lie", "data-driven #strategy" ... these are phrases with the implicit assumption that "data" is only made up of "facts" gleaned from #digital activity.
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ALT Assumptions can harm people. Check your assumptions.
Question for @MarkHamill. How do you feel about the revised ending to ROTJ when Luke sees the spirits of Ben, Yoda, and now young Anakin?
Since he's never seen Anakin young, wouldn't he wonder who the young guy is?
I'm trying to define the difference between brand and branding. Here's where I land.
Brand = personality and behavior
Branding = style, and look and feel
If we think of people it's difference between who they are (brand) and what they wear (branding).
Thoughts?
I've been starting with the same word for about a year and it finally paid off. The irony that this is the word on 4th of July is not lost. #Wordle745
Wordle 745 1/6
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Are we all finally ready to admit that user personas suck for inclusive design projects?
Seriously. How can anyone believe that 5ยฑ personas can be an inclusive representation of any population?
It's past time we stop using them for all UX design.
Unpopular take:
User Personas are the most useless and counterproductive UX method when designing for inclusion.
Empathy maps and JTBD are far better suited to the task.
Prove me wrong.
I've come to the belief that the main reason industry conferences exists is because thought leaders need a place were people's minds are open to new ideas. Too often, that is not our place work.
I'm reminded that "...no prophet is accepted in his hometown."
Anyone else find the first #Wordle word of 2023 a little too, I don't know, foreshadowing?
Wordle 561 3/6
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So, does @elonmusk actually hate people with disabilities?
Or, does he not think they're worth the effort to ensure they have equitable access to the platform?
What "good person" does this? While many businesses are adding these roles, he's firing them.
5 things I wish design programs would teach in depth.
- Designing for emotions
- Designing for change
- Designing for inclusion and accessibility
- Content strategy
- Root cause analysis
Most fail to teach them at all. Each is a big reason so many experiences fail.
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It doesn't matter how well you do everything else when designing an experience. If you're wrong about the reason you're designing it (usually the pain point), your experience will fail.
Root cause analysis is how we figure out the right thing to build before building it right.
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