Scaling DTC brands with Meta ads. š“ó §ó ¢ó ·ó ¬ó ³ó æšÆšµ
Joined January 2023
- Tweets 32,570
- Following 526
- Followers 10,255
- Likes 59,125
1,878 Photos and videos
Jun 14
I can now retire undefeatedā¦
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Jun 13
First boxing fight happening tonight.
Wish me luck...
Jan 24
My 3 non-business goals for the year:
ā¢ Put on 5kg of lean muscle
ā¢ 15 mins/day learning Japanese
ā¢ First (and probably only) boxing fight
Will keep you posted.
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Jun 13
Details on the opponent:
Tatsuki is fighting a 41 year old veteran. After boxing from the age of 16, heās returning from a break after his mother passed. Sheād always wanted him to focus more on boxing so he's back in the ring. Heās allegedly a pressure-fighting brawler, so Tatsuki will have to use his slightly longer reach to keep his distance. Tatsukiās weak spot will be getting caught on the ropes where the pressure-fighter can unleash his fury. Tatsuki will need fast feet and powerful punches to keep his opponent at bay and win the right.
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May 29
Don't just read copywriting books.
We're in an ideas game.
The more ideas you have, the more interesting connections you can make.
You'll struggle to find an interesting analogy from another copy book.
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May 28
Time to record some fresh shorts.
Mar 4
Last month I started recording a minimum of 3x shorts a week.
Will be do for the next year.
Posting on IG, TikTok and YouTube.
(They're too shit to share here lol - go find them if you wanna laugh.)
My reasons:
1. Get better on camera
2. Build up data for when I run agency ads
3. Put myself in the creator's shoes to improve my script writing
No brainer.
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May 27
bonus benefit of this ad style:
Apr 24
can confirm this prints.
just added first Suno song winner to $2.6k/day scaling campaign today and it's already #1 spender lol
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May 20
I will not rest until I have the #1 ad for every brand I touch...
Most recent winner for a brand you'll find in Target šš½
Can you guess the format...?
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May 20
P.S. I am one of many ppl making ads for this brand and not in charge of media buying
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May 14
Where creative strategists are going wrong with Meta's Andromeda update:
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Tatsuki Thomas retweeted
May 13
Everyone finally realizing ācreative volumeā isnāt the answer?
@TatsukiThomas & I were early again
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May 13
Most media buyers are still making this mistake in 2026...
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May 8
first 1k views short lesgooo
mr beast wen
Mar 4
Last month I started recording a minimum of 3x shorts a week.
Will be do for the next year.
Posting on IG, TikTok and YouTube.
(They're too shit to share here lol - go find them if you wanna laugh.)
My reasons:
1. Get better on camera
2. Build up data for when I run agency ads
3. Put myself in the creator's shoes to improve my script writing
No brainer.
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Tatsuki Thomas retweeted
May 3
Watching Man U thrash the scousers with the old flame @TatsukiThomas
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May 2
What a lovely day
Apr 16
Nice $50k week for this brand.
Crazy to think they were doing less than $30k/month when me and @ronaldo_delduca started making ads for them.
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May 1
Top 5 ads for this $67K /week brand is a perfect example of the direction Meta ads is moving in:
1. Suno song pixar vid
2. Ugly text static
3. Plain image LF copy of founder's story
4. In-person interview by founder
5. Ugly review static
Combo of super ugly 'real' ads highly edited ads.
The messy middle is where your ads are dying.
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Apr 30
Text from gf.
I can retire now...
Mar 4
Last month I started recording a minimum of 3x shorts a week.
Will be do for the next year.
Posting on IG, TikTok and YouTube.
(They're too shit to share here lol - go find them if you wanna laugh.)
My reasons:
1. Get better on camera
2. Build up data for when I run agency ads
3. Put myself in the creator's shoes to improve my script writing
No brainer.
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Tatsuki Thomas retweeted
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Apr 28
Swipe this ad library for ugly static inspo.
Great for clean pattern-interrupting formats and clever before/afters.
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Apr 24
can confirm this prints.
just added first Suno song winner to $2.6k/day scaling campaign today and it's already #1 spender lol
Apr 2
> Take your top 3 UGC ad scripts
> Put them through Claude and ask it to write a Suno song script
> Give it example scripts from Brainway or Primal Queen
> Make the song in Suno
> Turn it into an pixar style/claymation ad in Veo
This flow is working very well.
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