Tenzing is a growth equity investor specialising in tech and tech-enabled businesses in the UK and Europe. We help companies to grow.
Joined January 2015
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190 Photos and videos
SEO isn’t disappearing - but AI is changing how people find information.
Whether you call it AEO (Answer Engine Optimisation) or GEO (Generative Engine Optimisation), the challenge is the same:
Can AI systems understand, trust, and recommend your business?
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AI is changing search faster than most businesses realise. We’re moving from search engines to answer engines..
That shift is changing digital visibility for companies.
We're curious - what changes are you making to keep up?
More in our latest piece this week. ✍️
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Most AI features answer questions - the ones that matter actually get work done.
Read more in our recent article by Technology Lead, Seb Aspland. 🔗👇
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One of the more interesting shifts we’re seeing with AI in RFPs:
The value isn’t in generating new answers
It’s in applying what a company already knows - consistently and at speed
When that’s solved, quality and efficiency improve
Read more in our recent case study 🔗👇
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Is the real RFP challenge actually retrieval, not writing?
Most teams already have the answers -
they’re just scattered across docs, systems, inboxes.
We’ve been digging in - more to come ✍️.
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The question used to be: can we afford to build this?
With AI prototyping, it's now: can we afford not to validate it in three weeks?
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AI is improving fast, and capital is flooding in.
But 3 years on, we still don’t know what the market looks like.
Platform or commodity?
Efficiency or reinvention?
Benedict Evans cuts through the noise - watch here:
bit.ly/4ss4O1s
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AI represents one of the most significant opportunities for Tenzing and our portfolio companies.
Early adopters will win - particularly incumbent, specialist market leaders who combine their domain expertise with rapid experimentation, insights and practical content.
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25 Mar 2024
Curious about the secrets behind a successful acquisition strategy? Learn firsthand from @MetaCompliance's Sherpa, Clare Goodrham, as she shares invaluable insights on navigating post-acquisition integration like a pro. tenzing.pe/case-study/the-po…
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20 Feb 2024
Excited to announce the newest additions to @MandataLtd: Richard Stevenson, joining as Executive Chair, and Ali Young, stepping in as COO. Together, they form part of a dynamic new Leadership Team. Welcome aboard! 👋 tenzing.pe/news/mandata-unve…
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Tenzing - Grow With Us retweeted
11 Jan 2024
What role does #privateequity play in the #accounting space? Our CEO Caroline Plumb, along with our investor @TenzingPE , spoke with Michael O'Dwyer at the @FinancialTimes to discuss the impact of private equity #investment on the UK’s accounting space.
shorturl.at/rxSY2
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12 Oct 2023
🚀 Breaking News! 🌟 We're beyond thrilled to unveil our latest partnership with @totaralearning, a leading global LMS (Learning Management System) software provider: tenzing.pe/news/our-investme…
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4 Oct 2023
🏆 Super excited to announce that we won Small Buyout Exit of the Year (@CitNOWGROUP) at the British Private Equity Awards. 🏆
Here's Rowena Murray & Matt Nicholson, who both played leading roles in this investment, looking very happy with the new addition to our trophy cabinet!
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3 Oct 2023
Exciting times for @metacompliance as Founder Robert O'Brien becomes Chief Evangelist and James Mackay transitions to CEO. metacompliance.com/company/n…
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23 Aug 2023
Congratulations to Altum on expanding its Luxembourg presence with the acquisition of Link Fund Solutions (Luxembourg) S.A. 👏
Full details in the announcement below ⬇️
tenzing.pe/news/altum-group-…
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