The Channel Company is the independent organization enabling technology partnerships across the channel ecosystem.

Joined December 2008
4,958 Photos and videos
Our team designs and delivers invite-only experiences that help brands build trust, influence decisions, and drive ROI. โœ… Fully managed โœ… Targeted audiences โœ… Measurable results Take a look inside and let's start planning your custom event: okt.to/5MK8Or
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Roll out the welcome mat for our newest ๐— ๐—˜๐—ฆ ๐—•๐—ฟ๐—ฎ๐—ป๐—ฑ ๐—”๐—บ๐—ฏ๐—ฎ๐˜€๐˜€๐—ฎ๐—ฑ๐—ผ๐—ฟ: @Mike Hennessy ๐Ÿ‘‹ Mike recently joined @TheChannelCo and heโ€™s diving straight into the action.๐Ÿ’ฅ Heโ€™ll be supporting recruitment for our three annual #MES events, plus custom programs and a handful of channel events. Translation: if an MES event exists, Mike is probably behind the scenes helping keep the engine running smoothly. ๐ŸŒ๏ธโ€โ™€๏ธโ›ณ When heโ€™s off the clock, Mike transforms into a golfโ€‘course assassin (holeโ€‘inโ€‘one confirmed, alibi pending) and a TV connoisseur with impeccable taste: Breaking Bad, Entourage, Andor...this manโ€™s watchlist has more range than his 9โ€‘iron. Connect with Mike on social and meet him in-person at ๐— ๐—˜๐—ฆ ๐—™๐—ฎ๐—น๐—น in September: okt.to/T5zIZU. ย  More team spotlights coming soon! #MESBrandAmbassador
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๐Ÿ“ข Calling the IT Channelโ€™s next breakout innovators. Applications are open for the 2026 @CRN ๐—ฆ๐˜๐—ฒ๐—น๐—น๐—ฎ๐—ฟ ๐—ฆ๐˜๐—ฎ๐—ฟ๐˜๐˜‚๐—ฝ๐˜€ ๐—”๐˜„๐—ฎ๐—ฟ๐—ฑ๐˜€ โ€“ our annual spotlight on emerging companies redefining whatโ€™s possible in the channel. Weโ€™re celebrating startups delivering cuttingโ€‘edge solutions that help partners expand their portfolios, accelerate growth, and stay ahead in a fiercely competitive market. If your organization is shaping the future of channel success, itโ€™s your moment to shine. Apply today โžก๏ธokt.to/GVwjs4. #CRNStellarStartups #TechStartups #ITIndustry
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Skip the noise and get in the room. Boardrooms are the #1 way to engage with qualified attendees at XChange. Join us August 9โ€“11 in National Harbor, MD and engage with 240 partners: okt.to/XuTVaZ
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90% of partners say face-to-face events are critical to marketing success. See why events outperform digital when it comes to real impact. Get the insights: okt.to/lcg2vN
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The Channel Company retweeted
Jun 10
Congratulations to the more than 130 rising channel stars recognized on our 2026 Next-Gen Solution Provider Leaders list! You can learn about them all here: okt.to/Yqle3h. These up-and-coming solution provider executives, directors and managers are poised to be tomorrowโ€™s channel leaders.
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Donโ€™t miss one of the industryโ€™s biggest nights. The @CRN Best of the Channel Awards returns this October, bringing together the channelโ€™s most influential leaders, innovators, and partners. Ticket and tables are available. Be part of the celebration: okt.to/uRe6rq #CRNBestoftheChannel
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The Channel Company retweeted
Jun 8
Congratulations to the companies recognized on our 2026 Big Data 100 list! You can learn about them here: okt.to/ikS9bP. We provide the annual list of leading vendors in the big data space with innovative, forward-thinking products and services that solution providers can offer their customers for managing, utilizing and analyzing big data. The 14th edition of the Big Data 100 list is made up of these six technology categories: - Data analytics tools - Database systems - Data warehouse and data lake platforms - Data management and integration tools - Data observability software, and - Big data systems and cloud platforms
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Meet our next ๐— ๐—˜๐—ฆ ๐—•๐—ฟ๐—ฎ๐—ป๐—ฑ ๐—”๐—บ๐—ฏ๐—ฎ๐˜€๐˜€๐—ฎ๐—ฑ๐—ผ๐—ฟ and marketing powerhouse: @Kristin DaSilva โœจ For nearly 8 years, Kristin has been a part of @TheChannelCo and still going strong. She spent 5.5 years as a Digital Marketing Manager on the agency side before transitioning to support our media brands @MES_Computing and @CRN. For the past year, she's been the marketing lead on all things MESโ€”events, podcast, awards, research, leadership network, media and beyondโ€”if youโ€™ve seen it, chances are she brought it to life ๐Ÿ’ฅ ๐—ฃ๐—ฟ๐—ฒ-๐—ฒ๐˜ƒ๐—ฒ๐—ป๐˜: she's recruiting attendees & sponsors, building out marketing assets, prepping promos, and working with our product managers on the event app. ๐—ข๐—ป-๐˜€๐—ถ๐˜๐—ฒ: Running live social coverage, capturing key moments, managing giveaways (yes, those awesome Bluetooth speakers we gave away at MES IT Security and MES Spring๐Ÿ˜‰), and helping deliver an incredible experience for everyone involved. Outside of work? Kristin is in her element outdoorsโ€”skiing, hiking, kayaking, campingโ€ฆyou name it. Sheโ€™s visited 50 U.S. national parks and monuments, with snowshoe hiking Mount Rainier topping the list ๐Ÿ”๏ธ Connect with Kristin on social and catch her at ๐— ๐—˜๐—ฆ ๐—™๐—ฎ๐—น๐—น (Sept 20-22) in Marco Island! Donโ€™t miss a beatโ€”subscribe to the ๐— ๐—˜๐—ฆ ๐—–๐—ผ๐—บ๐—ฝ๐˜‚๐˜๐—ถ๐—ป๐—ด ๐—ป๐—ฒ๐˜„๐˜€๐—น๐—ฒ๐˜๐˜๐—ฒ๐—ฟ๐˜€ for weekly midmarket insights: okt.to/Zn4aO2. More MES rockstars coming soon! #MESBrandAmbassador
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Everyone is talking about AI. Very few are owning the conversation in the channel. ๐ŸŒGlobal AI Week is designed to change that. @CRN @CRN Asia @crn-aus @CRN UK @CRN Deutschland @CRN India is bringing this to life across our global network, connecting AI vendors directly with the solution providers, partners, and decision makers driving real deployment and revenue opportunities. If AI is a priority for your business this year, this is where you need to show up. Learn more about our exclusive Global AI Week sponsorship opportunities: okt.to/NE3vCK
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At #XChange NexGen, sponsorship is built for outcomesโ€”not just visibility. Connect face-to-face with pre-qualified MSP decision-makers through curated boardrooms targeted networking. ๐Ÿ“ Oct 18โ€“20 | Orlando Letโ€™s talk! okt.to/rx4wSa
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โฐ Final call for @CRN Channel Awards Asia entries Entries close this Friday, June 5 at 5:00 PM SST, and time is running out to submit. If you have started an entry, now is the moment to complete it. Make sure your achievements, team successes, and impact over the past year are fully represented. Submit your entry here: okt.to/2kXupZ
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Solution providers: Your time matters. XChange is built for results. โœ”๏ธ Curated peer networking โœ”๏ธ Access to top tech vendors โœ”๏ธ Seniorโ€‘level attendees only ๐Ÿ“… August 9โ€“11 | ๐Ÿ“ National Harbor, MD ๐Ÿ‘‰ Apply to attend: okt.to/WEyz2p
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Decision-makersย arenโ€™tย disengagedโ€”theyโ€™reย selective.ย  See why curated eventsย are drivingย stronger engagement, alignment, and pipeline.ย  ๐Ÿ‘‰ย Download our new whitepaper: okt.to/WpSBN6
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Ready to get face time with techโ€™s biggest voices? XChange Best of Breed brings top channel leaders and industry innovators together for two days of powerful conversations, strategic insights, and real business opportunities. ๐Ÿ“ Atlanta, GA ๐Ÿ“… October 12โ€“13 Apply to attend: okt.to/liS2bP #xchange
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Your inbox is filling up. Your priorities are stacking up. But whatโ€™s actually moving your IT strategy forward? If youโ€™re heading into second-half planning mode, this is the reset you need. Join us at ๐— ๐—ถ๐—ฑ๐˜€๐—ถ๐˜‡๐—ฒ ๐—˜๐—ป๐˜๐—ฒ๐—ฟ๐—ฝ๐—ฟ๐—ถ๐˜€๐—ฒ ๐—ฆ๐˜‚๐—บ๐—บ๐—ถ๐˜ (๐— ๐—˜๐—ฆ) ๐—™๐—ฎ๐—น๐—น ๐Ÿ“… September 20โ€“22 ๐Ÿ“ Marco Island, FL โœˆ๏ธ Hosted event (airfare, hotel meals covered) โš ๏ธ ๐—ข๐—ป๐—น๐˜† ๐Ÿญ๐Ÿฌ ๐˜€๐—ฝ๐—ผ๐˜๐˜€ ๐—ฟ๐—ฒ๐—บ๐—ฎ๐—ถ๐—ป. ๐—”๐—ฝ๐—ฝ๐—น๐˜† ๐˜๐—ผ ๐—ฎ๐˜๐˜๐—ฒ๐—ป๐—ฑ ๐˜๐—ผ๐—ฑ๐—ฎ๐˜†: okt.to/UW0SMh. This isnโ€™t a typical conference โ€“ย itโ€™s a working session for midmarket IT leaders where you can: โ€ข Pressure-test your strategy with peers facing the same challenges โ€ข Explore emerging tech with real-world context โ€ข Connect with vendors who actually understand midmarket needs By the time Q4 begins, youโ€™ll have: โœ” A sharper security strategy โœ” A vetted vendor shortlist โœ” Insights you can immediately act on The impact speaks for itself: ๐Ÿ’ฅ 96% of 2025 attendees said the event delivered real, measurable value ๐Ÿ’ฅ 88% planned follow-up research on vendors they met ๐Ÿ’ฅ 83% scheduled post-event meetings #MES
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The Channel Company retweeted
Jun 3
Trailblazers, innovators, changemakersโ€”this is your moment. โœจ Submit for the 2026 #CRNWOTY Awards by Tuesday, June 16. Winners will be honored Dec 8 in NYC and featured on CRN.com. Donโ€™t miss your chance to spotlight leaders shaping the channel. Submit now โžก๏ธ okt.to/BGs7Z1
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๐—ฌ๐—ผ๐˜‚๐—ฟ ๐Ÿฑโ€‘๐—บ๐—ถ๐—ป๐˜‚๐˜๐—ฒ ๐—ฑ๐—ฎ๐—ถ๐—น๐˜† ๐—ฏ๐—ฟ๐—ถ๐—ฒ๐—ณ ๐—ณ๐—ผ๐—ฟ ๐˜๐—ต๐—ฒ ๐—ฐ๐—ต๐—ฎ๐—ป๐—ป๐—ฒ๐—น. ๐Ÿ‘‡ โ€ข The moves vendors are making โ€ข What partners are betting on โ€ข Trends that will impact your Q/Q plans Get CRN Dailyโ€”free, fast, and focused: okt.to/ohPg7j
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Looking to elevate your MSP strategy? At #XChange NexGen, itโ€™s not just sessionsโ€”itโ€™s real conversations, peer-driven insights, and connections that matter. โœˆ๏ธ Hosted attendees get travel stay covered ๐Ÿ“ Oct 18โ€“20 | Orlando Apply nowโ€”spots are limited. okt.to/G2VJOr
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Decision-makersย arenโ€™tย short on information.ย  Theyโ€™re shortย onย confidence.ย  See how curated, high-value engagement is helping buyers move from research to real decisions.ย  ๐Ÿ“ฅย Download our newย whitepaper: okt.to/EiKXFC
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