Joined February 2011
116 Photos and videos
The game doesn’t tell players what to do. It presents information. The challenge isn’t just making decisions. It’s recognising what matters before the decision is made.
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Football doesn’t provide answers. It provides problems. Are we helping players recognise information, or simply giving them solutions? My latest reflection: open.substack.com/pub/theevo…

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A session can be successful and still have limited transfer. If players don’t need to search for information in training, what happens when they have to search in the game?
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Sometimes players learn how to succeed in the practice… not the game. The structure becomes predictable. The next action becomes obvious. So performance improves, but adaptation disappears. theevolvingcoach.substack.co…

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“Play quicker” is common coaching language in football. But sometimes players become so focused on speed that they stop searching for better solutions. Fast decisions aren’t always good decisions. open.substack.com/pub/theevo…

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I’ve stopped a session before to point something out. To me, it was obvious. But the player didn’t see it. It wasn’t a bad decision. They simply didn’t perceive it. theevolvingcoach.substack.co…

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In training, the solution can become obvious quite quickly. The challenge is recognising it when it isn’t.
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Something I’ve noticed in training, players don’t always choose the best option. It’s just the one they see first. That tends to look very different in matches. Put a few thoughts down here: theevolvingcoach.substack.co…

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Something I’ve noticed in training, players don’t always choose the best option. They go with what they recognise first.
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Sessions can look good and still not transfer. Players succeed in the practice. But the behaviour doesn’t appear in the match. Why that happens and what to look for instead. open.substack.com/pub/theevo…

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Tom Peevor retweeted
26 Aug 2025
A midweek win at Molineux! 😍
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Tom Peevor retweeted
A fantastic day at Dragon Park yesterday. - A kick-off tournament for the new FAW National Academi (Girls). - A huge milestone achieved with FIFA Talent Academy recognition for the FAW Girls Regional Programme. Very first in Europe. A pathway to accelerate talent. 🏴󠁧󠁢󠁷󠁬󠁳󠁿
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Tom Peevor retweeted
7 Jul 2025
The FAW has launched Amser Ni, a brand-new fund committed to growing girls' football. Apply now for up to £1,000 to develop new U6, U7, U8 and U9 girls teams at your football club! Learn more and apply now ⤵️ fawales.co/4nDXyhR
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Tom Peevor retweeted
Delighted to have started my new role this week with The FA as Women’s England Talent Pathway - Regional Talent Manager (Midlands & East). Really looking forward to getting going! ⚽️🏴󠁧󠁢󠁥󠁮󠁧󠁿
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Tom Peevor retweeted
The New Saints Women's 2024/25 end-of-season awards celebration tnsfc.co.uk/2025/04/28/the-n…
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🏆 #GeneroAdranTrophy winners 🥉 Record third-place league finish Shauna Duffy departs @tnsfcwomen after an incredible season 💚 #GeneroAdranPremier
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Tom Peevor retweeted
Thank you @tnsfcwomen 🫶🏼⚽️💚
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Tom Peevor retweeted
What a way to wrap up an unbelievable season with this Special Group, Finishing 3rd in the League🥉⚽️💚 @tnsfcwomen
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Tom Peevor retweeted
Pêl-droed ❤️
🫶 Genk's second choice goalkeeper Brent Stevens saved a penalty on his professional debut yesterday, the same week he lost his father. ❤️ The opposition fans even applauded him. This is why football is such a special sport. 👏
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A record third-place finish for @tnsfcwomen 👏 #GeneroAdranPremier
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