Our mission is to coach, train, and consult with sales leaders and their teams to compete in a complex world. 2024 & 2023 Inc 5000 Company.

Joined April 2011
1,276 Photos and videos
Our Ultimate Sales Coaching Guide explores how to: ✓ Avoid common coaching pitfalls ✓ Leverage data to coach more effectively ✓ Create a culture of accountability and continuous improvement Download your copy here: hubs.ly/Q04llmPs0 #SalesCoaching
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Our team recently had the opportunity to work again with the Legends Global and Athletics sales and service teams in Las Vegas. During this session, we focused on refining sales processes and elevating presentation effectiveness within the experience center environment.
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In Selling Power, Lance Tyson breaks down why most sales managers inspect pipeline rather than coach behavior, what real sales coaching looks like, and how the highest-performing organizations build coaching cultures that compound across every cycle - hubs.ly/Q04l0JT20
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Sales leaders rarely struggle with a lack of strategy. Most have a defined sales process. Most have invested in training. Most have talented people on their teams. Yet many are still seeing inconsistent results. Why? Because the biggest performance gaps aren't always obvious. They show up in coaching conversations that never happen, sales methodologies that aren't being used, and execution breakdowns that quietly impact revenue every quarter. On June 18 at 2:00 PM ET, Victor Bilgen and I will share new research on the current state of sales performance, uncover the hidden challenges affecting sales organizations today, and discuss what top-performing teams are doing differently. If you're responsible for sales results—or leading sales leaders—this is a conversation worth joining. Register here: hubs.ly/Q04kFxn10
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Only 62% of sales leaders think their team's goals are attainable. Only 52% of the reps agree. Read that again. Half the people carrying the bag don't believe in the number they're chasing. When sales training, sales process, sales methodology, and sales coaching run in silos, that's the kind of belief gap you end up with. The reps see one playbook. The leaders see another. Nobody's wrong, and nobody's aligned. Dr. Adam Rapp and I just broke this down with Training Industry. The research, the patterns, and the diagnostic work it takes to close the gap. If quota attainment is keeping you up at night, give the recording 45 minutes. Watch here - hubs.ly/Q04j2R2L0
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In this latest blog, Dr. Adam Rapp, breaks down some of the most widely used sales methodologies and provides practical guidance on how to evaluate which approach is right for your organization. Read here: hubs.ly/Q04kD-Mz0
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. Tyson Group's Open Enrollment programs are now scheduling for the second half of 2026.Participants see a 10% to 30% increase in appointment rates and up to 25% to 30% improvement in close rates from a two-day program. View upcoming sessions - hubs.ly/Q04j3jlB0
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In a new piece from Lance Tyson, you'll find 10 sales prospecting strategies that work in today's buying environment. From leading with relevance and timing outreach to trigger events, to stacking multi-channel sequences. Read here - hubs.ly/Q04j39xd0
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Join Lance Tyson and Victor Bilgen on June 18 at 2pm ET for The State of Sales Performance: What's Holding Sales Teams Back, a research-driven webinar examining where execution breaks down, why sales process and methodology adoption stalls - hubs.ly/Q04j3__k0
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Predictable revenue growth depends on identifying where sales performance is actually breaking down. For sales leaders looking to close that gap, the first step is clarity about which causes are actually driving the miss. Read it here - hubs.ly/Q04hHV-00
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This Memorial Day, we honor and remember the brave men and women who made the ultimate sacrifice in service to our country. From all of us at Tyson Group, thank you to our heroes and their families. 🇺🇸 #MemorialDay
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Last month, Tyson Group kicked off an exciting partnership with the sales and service teams at Portland Fire, Portland Thorns FC, and RAJ Sports. The focus of our session was creating a scalable and repeatable sales process designed to strengthen business development.
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Strong closers build the close into every conversation that leads up to it. Our latest blog breaks down five sales closing techniques that help your team move deals across the finish line with discipline and clarity. Read it here hubs.ly/Q04h7K1C0
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Tyson Group has been named to Selling Power's Top Sales Training Companies 2026 list. The recognition reflects what our clients and team deliver every day: sales organizations that perform consistently, drive predictable revenue growth hubs.ly/Q04gpmnd0
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Download our Ultimate Sales Coaching Guide to learn how to: • Avoid the most common coaching mistakes • Use data to coach with precision • Build a culture of accountability and continuous improvement hubs.ly/Q04gcRy80 #SalesTraining #SalesCoaching
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Sales teams love to say they have a “methodology.” Most of the time, they don’t. Instead, they’ve got a buzzword, a book title, or something they bought off the shelf…and no idea how to execute it. Had a great conversation with Dr. Adam Rapp on Against the Sales Odds breaking down: • Methodology vs. process (and why people get it wrong) • Why 70% of sales transformations fail • What elite salespeople actually do differently If you care about real execution, not just labels, this one’s worth your time - hubs.ly/Q049PJsk0 #Podcast #SalesMethodology #SalesTraining
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Our Sales Negotiation Strategy Guide breaks down how to approach these conversations with more clarity, better discipline, and a focus on outcomes that work for both sides. Download the guide - hubs.ly/Q04fX5xY0 #Negotiation #SalesLeadership
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Our latest blog from Lance Tyson breaks down five value-based negotiation strategies that help sales teams protect margin, control the narrative, and close the right deals at the right value. Read it here: hubs.ly/Q04fv0Xz0
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Tyson Group is partnering with Training Industry for an upcoming webinar focused on closing the gap between training, coaching, and execution. Save your spot hubs.ly/Q04fh2Vn0
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Sales training should show up where it matters most: in real conversations, real confidence, and real results. This is what happens when sales teams are equipped with structure, clarity, and the right skills to execute. Explore our sales training programs: hubs.ly/Q04f0QDw0
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