FIFA World Cup X
$SQUISH is the official plush toy of
#WC26 and will be sold globally through FIFA stores, retail outlets, and even inside McDonaldβs Happy Meals
McDonaldβs is the official restaurant sponsor of the FIFA World Cup 2026, meaning the marketing push behind this is going to be absolutely massive. Weβre talking worldwide exposure, millions of Happy Meals, collectors, kids, football fans, and resellers all chasing these squishies.
There are almost guaranteed to be rare and limited edition variants inside Happy Meals, similar to what weβve seen before with viral collectibles like the Grimace toys and PokΓ©mon promos that ended up reselling for crazy prices online.
This isnβt just another mascot release, itβs positioned to become one of the biggest collectible pushes tied to the World Cup.
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hard to pick a fave in this Squishmallows huddle puddle. FIFA World Cupβ’ Happy Meal out June 9