Sussex based distributor of leading cycling brands including Lezyne, Stans, ABUS, Lizard Skins, Praxis, Reynolds Cycling, Challenge Tires, Kinesis & DMR

Joined March 2010
1,258 Photos and videos
Just in case you missed it, the latest issue of @mbukmagazine featured info on the brand new @dmrbikes VMax Pedals, highlighting their lower price, lighter weight and improved design. Check out our website for more info!
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One of the most exciting products we launched in 2025 was the Lezyne React Radar system. @BicyclingMag in the USA - found it "a great radar light with decent battery life, lots of settings, and a super-bright 300 lumens flash" - find the full review here: bicycling.com/bikes-gear/a69…
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Happy New Year from all of us at Upgrade Bikes. Wishing you all a happy and successful 2026.
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2025 was another stellar year for @Lezyne reviews, like this outright test win at @mbukmagazine for the Mega Drive 2400 . The reviewers praised the lighting performance, plus the build quality, IPX7 immersion rating and large battery. We're already excited about 2026!
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ICYMI, 2025 was the 30-year anniversary of @dmrbikes. To celebrate this wonderful journey, the DMR team made a documentary covering the entire story and features some true legends of the sport. Check out "Down for Life" here, it's a fantastic watch: youtu.be/mmYriqm3wfM?si=ic-G…
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There's no denying that it's winter but that doesn't mean you need to be wet and cold. Thankfully, our @dexshelluk range has socks, hats overshoes that can help you continue to enjoy the outdoors throughout the winter. Visit our website to explore the range!
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Don't take the chance of a ruined ride this festive season. Check your stocks of Stans @NoTubes !
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It's great to see the @Lezyne Mega Drive 2400 feature in this article about nighttime gravel rides, which are a great way to mix things up - but also perhaps a necessity for many riders in this darker period of the year. Read and enjoy here: gravelunion.cc/article/grave…
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Looking for a premium waterproof winter sock that can be great for much more than just riding your bike? Check out the @dexshelluk Hytherm Pro. They're great for cycling, walking, running - just being outside in wintery, wet conditions. They make a great festive gift too!
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It's cyclo-cross season, and for riders looking for a versatile, high-performance tyre that delivers speed, traction and efficient mud clearing, the @ChallengeTires Flandrien is worth your time. Visit our website to learn more and explore the different options we have in stock.
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Make sure your workshop is topped up and fully stocked for the Christmas period with our range of premium-quality workshop supplies. Browse our website to find what you need to keep riding through the festive season (and the winter weather!)
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What's even better than a sleigh bell? A Timber Bell of course. We have them in stock now. 🔔🔔🔔
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With not long to go until the Winter Solstice, it's time to celebrate the night and what better way to do that than with @Lezyne's award-winning, super-bright LED lights!
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Our warmest congratulations to Louise Ferguson who picked up the @Lezyne sponsored @mbukmagazine "Rider of the Year" award for 2025. Read more and discover the other award winners in this link: bikeradar.com/news/2025-mtb-…
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We were delighted to support (with @Lezyne) the Rider of the Year awards with @cyclingplus and @mbukmagazine. Congratulations to Amy Hudson for her win in the Cycling Plus awards. Click through to read more about Amy and the other winners for 2025: bikeradar.com/news/2025-road…
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2025 is @dmrbikes's 30th birthday. It's a fantastic milestone for a brand that's been integral to the growth of mountain biking. To celebrate, there's a new documentary detailing the story and featuring legends of the sport. Check out Down for Life here: youtu.be/mmYriqm3wfM?si=ic-G…
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It's the time of year for gifts for cyclists and @Lezyne has a big range of choices for all kinds of riders, from mountain bikers to commuters. There's something for everyone. Browse our site for more inspiration.
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Don't forget to check your sealant (stocks) before the weekend! @NoTubes tubeless sealant is race-tested, rider-approved, and ready to go. You can depend on Stan's!
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We're excited about @TRPcycling's latest Evo brakes as TRP moves up another level in performance. @VitalMTB recently tested the Evo Pro Brakes and was likewise impressed. Is it time you took a closer look at TRP? Enjoy the full review here: vitalmtb.com/features/tested…
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Plans are already underway to make the DMR Bikes pump track at the 2026 Malverns Classic better than ever. Pop it on your calendar now - it's the 20th to 23rd of August and it's going to be great.
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