Finally, an email API with a powerful template builder and great logs (YC W21).

Joined February 2023
58 Photos and videos
12 Dec 2025
🆕 Failed message alerts Teams using our email API can now receive alerts when messages fail to send. This helps teams catch configuration and data issues early, before it impacts their users. Learn more: usewaypoint.com/changelog/fa…
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13 Oct 2025
🆕 You can now attach larger files to emails using our new Attachments API endpoint. This is perfect for sending personalized reports, presentations, invoices, or other high-quality assets. Learn more: usewaypoint.com/changelog/la…
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13 Sep 2025
🆕Keep the conversation together. Thread related messages into the same email chain by simply adding a custom thread reference ID to your API call. usewaypoint.com/docs/threadi…
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10 Jul 2025
🆕 Consume webhooks events from third party services to send emails. Common examples: - A successful payment on Stripe. - A new pull request on GitHub. - A new user account created on Auth0. - An new order on Shopify. - A shipping status change on Shippo. By creating a webhook endpoint URL on Waypoint, you can listen for these key events and trigger associated workflows (and resulting emails). Learn more: usewaypoint.com/docs/trigger…
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19 Jun 2025
🆕 Customize your unsubscribe experience on Waypoint by tailoring the text that appears in your unsubscribe links and unsubscribe landing pages. This is especially useful for localization to better match the language or tone of your audience. usewaypoint.com/changelog/cu…
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24 Apr 2025
🆕 A small but mighty improvement for dev teams – metadata is now supported on Waypoint email messages. This allows teams to attach additional context for internal use and reference. Passed in metadata is shown on message logs and is available via API or webhooks. usewaypoint.com/changelog/em…

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15 Mar 2025
🆕 Perform searches within your activity page to quickly find any of your email messages created within your workspace. Learn more: usewaypoint.com/changelog/ac…
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17 Feb 2025
🆕 Use our new email messages API endpoint to pull a report of your email messages, with optional date filters. Get the full picture, including delivery events like bounces, clicks, and complaints. Learn more: usewaypoint.com/changelog/ap…
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1 Jan 2025
🆕 API endpoint: batch message report – get a report with all of the email messages that were sent through an email batch. See the full context for each of your emails in your batch including delivery events like bounces, clicks, and complaints. usewaypoint.com/changelog/ap…
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3 Dec 2024
🆕 Opt-out of tracking 'clicks' and 'opens' with new options in your workspace settings. usewaypoint.com/changelog/em…
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27 Nov 2024
🆕 Today we are releasing one of our most requested features – webhooks. Webhooks are how web services notify each other of events. On Waypoint, customers can use webhooks take action after an email event like a 'bounce' or 'delivery' has happened. For example, teams can post a notification in a Slack channel whenever an email bounces or is marked as spam. Add your custom webhook endpoint URLs or use our Slack and Zapier integrations to make it even easier to connect and transform your data as needed. Learn more: usewaypoint.com/changelog/we…
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14 Oct 2024
🆕 Waypoint workspaces now include improved user management and roles to support additional team flexibility. Learn more: usewaypoint.com/changelog/im… As always, teams on Waypoint can continue add an unlimited amount of admins and users to their workspace for no additional cost.
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10 Oct 2024
Self-host or use our free hosted playground to visually build your own templates and generate email-friendly HTML/CSS. Example: usewaypoint.github.io/email-…

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9 Oct 2024
🆕 Our new API endpoint gives teams the ability to access the full timeline of events on an individual email message. See when it was created to opens, bounces, or any other event found in our email event message logs. usewaypoint.com/changelog/ap…
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22 Aug 2024
🆕 Waypoint's new dynamic colors feature allow teams to theme emails based on data. This is especially useful for vertical SaaS platforms (eg. software for yoga studios) that want to apply their customer's branding instead of their own. Learn more: usewaypoint.com/changelog/dy…
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21 Jun 2024
🆕 Track usage (and overages) easier on Waypoint. All of our subscription tiers come with a base set of emails included on each plan. To help teams better track usage, we've added a simple report to workspaces. usewaypoint.com/changelog/us…
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