I left Upwork when they started charging more than 4 connects for one job application. I knew the platform was headed for destruction. I did this even when they just recently published me on their LinkedIn page as a standout freelancer or something. I left because they cared more about higher returns for their shareholders and totally fucked over freelancers who are the ones truly making the platform great
Upwork is getting much tougher, especially for newbies who are just starting out. I think people need to start being honest about that platform, particularly when it comes to spending money on Connects and constantly buying more. It is becoming incredibly difficult.
One thing people are not talking about is why jobs are often outsourced to foreign countries. Many people do not want to hear this, but a big reason is pricing. That is one hard truth most people cannot swallow. A lot of clients are hiring based on budget.
Think about it. If they wanted to pay premium rates, they could hire professionals in their own countries. There are experts charging $50, $100, or even more per hour in those markets. But over time, I started seeing that pricing plays a much bigger role than many freelancers want to admit.
I'm Top Rated on Upwork. I tested my profile at $65 per hour and barely got anyone reaching out. I also tested $15 per hour. Yes, you get some attention, but it is still very limited. Maybe an invite every 3 months if your profile is strong and ranking well.
What I noticed was that when I reduced my rate to a level I was comfortable with, I started receiving more invites. Those invites allowed me to avoid wasting money on Connects.
One of the saddest things is applying for a job where the client has already invited people. You see 20 to 50 applicants competing for the same position, and the client has already reached out to preferred candidates.
This happened to me personally. There were 20 to 50 applicants on the job, but because I was charging the lowest rate, the client did not just send me an invite. They followed up with additional messages and wanted to jump on a call.
We got on the call and had a conversation. I even acknowledged that I was charging the lowest rate in that niche. They told me they knew, and that was one of the reasons they contacted me in the first place.
However, once we discussed the actual scope of work, the project ended up being worth much more than the original budget because of the amount of time and expertise required. Although I never got the exact amount I initially wanted, I was still able to negotiate significantly higher than my listed rate.
At the time, I had reduced my profile rate to $5 per hour. An enterprise client came in and essentially said, "We can get this done at this price, but we'd like to work with you." After discussing the project, I was able to move the rate from $5 per hour to around $20 per hour.
So through pricing strategy, negotiation, and good communication, I ended up getting paid much better than what my profile initially suggested.
This is why I believe Upwork is, in many cases, a platform where companies hire foreign talent while staying within a budget. Most clients come to the platform looking for value and cost efficiency.
You need to understand this reality. If you understand it, many things about the platform will start making sense. Most clients are coming with a budget in mind.
I know some people will disagree with this, but this has been my personal experience. I do not love to waste money buying connect as an African it's too expensive.
I receive invites every month. When an invite comes in, I review the opportunity. If the client is a good fit, we move forward. If not, I move on.
My advice is simple: be smart about how you buy Connects. You are generating revenue for Upwork before you have even made any money yourself. Personally, I do not think I will go back to heavily buying Connects.